Personal Branding & Other Business Lessons with Orthopaedic Surgeon Dr. Michael Ast


Manage episode 300318041 series 2795404
By David B. Mandell, JD, MBA, David B. Mandell, JD, and MBA. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In the second episode of Season 2, orthopaedic surgeon Dr. Michael Ast joins David to discuss several topics.

Listen in as Michael explains his interest in becoming an orthopaedic surgeon following a college gymnastic career and his early exposure to business and finance. Michael then describes his first job out of training and the unique focus that practice had on pro-active marketing—and lessons he took away from that experience that all doctors can implement.

Finally, Michael summarizes a lecture he gives on personal branding for physicians. He explains several key success factors that physicians can apply to build a strong brand in their community, encourage referrals and build a busy practice.

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43 episodes