Glenn the Geek on How to Break All the Rules and Make Money Podcasting


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By SuperSimpl, Dave Mooring interviews the likes of Nathan Chan, Jared Easley, and Jon Nastor about marketing. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Remarkable Podcast featuring Glenn The Geek

In this episode of Remarkable, I have a conversation with Glenn the Geek, a veteran podcaster who has been podcasting for more than 8 years. He runs a niche podcast network, Horse Radio Network (HRN), that includes 8 shows with 20 different hosts, and they’ve produced over 4,300 episodes.

HRN has an estimated 130,000 listeners in over 92 countries, which has helped them secure more than 30 sponsors per month. He has a wealth of knowledge in the podcasting space and has spoken at numerous conferences about podcasting and advertising.

In this episode, Glenn and I discuss:

  • How to sell ads and find sponsors regardless of your download numbers
  • What types of ads you should offer potential sponsors
  • Which ads sell the best
  • How much you should charge for ads
  • The biggest mistake you can make to damage your sponsor relationships
  • His #1 key to creating a remarkable podcast
  • Why he disagrees with popular advice on podcasting and why you should, too
  • How to find a great niche and understand what your audience wants
  • Where to find your audience and the importance of how they consume content
  • His tried-and-true criteria for finding a great host or co-host for your show
  • How to structure a podcast network

Listen to my interview with Glenn the Geek below:

Links and Resources Mentioned:

The following list of the links, podcasts, and resources mentioned in this episode of Remarkable.

Full Transcript:

Read or download the full transcript of this episode: How to Break All the Rules and Make Money Podcasting

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The post Glenn the Geek on How to Break All the Rules and Make Money Podcasting appeared first on SuperSimpl.

17 episodes