Manage episode 283878488 series 2791868
In this episode, Millionacres Editor, Deidre Woollard talks with Cortney Read, Chief of Staff at Offerpad. They discuss iBuying, its impact on the residential real estate market, and the new solutions that companies are developing to attract home sellers.
Cortney Read is the Chief of Staff and Communications for Offerpad, where she works closely with CEO Brian Bair. She manages a variety of high-level, long-term and cross-organizational projects as well as overseeing Offerpad’s strategic communications, public relations and overall media relations efforts. Offerpad is one of the biggest startups in the IBuying space and is active in multiple markets.
Learn more at www.offerpad.com.
02:15 Guest Introduction
02:57 Offerpad getting into iBuying and definition
03:46 iBuying market through the pandemic
06:29 2020 trend
07:51 Buyer interest
08:41 Offered process
11:53 Pricing Interest
13:41 Migration trends
14:45 Market Future
16:45 Bidding wars in markets
17:35 Agent partnerships
19:23 Kinds of agents coming to Offerpad
20:01 Relationships with home builders
21:50 Delays in supply chain
22:30 More interest in new homes?
26:20 Making iBuying profitable on the large scale
29:27 Attracting customers
30:26 Home improvement advance program
33:42 Contractor relationships
34:40 Home age impacting market trends
35:31 Timeline entering new markets
38:00 challenges in smaller markets
39:50 human eyes on deals
40:46 Platform competition with individual investors
42:00 future plans
42:46 markets in operation
43:00 market strategy
43:50 Dream trophy house