Manage episode 297530874 series 2521590
People who buy from sportswear specialist Rapha don’t just buy product - they buy into a global brand that’s all about connection.
Whether it’s a clubhouse, cycling group or via technology, Rapha’s people connect first through their shared passion for sport - before tapping into a far deeper sense of community. In this episode founder Simon Mottram talks about wellness, his devotion to detail and how Rapha is now pushing into new areas to connect with different groups of people.
Mary's new book, Rebuild: how to thrive in the new Kindness Economy is available to buy now.
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