419: Why You Need TikTok Ads with Gerardo Perez of Marketing&

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By Nathan Chan and Foundr Media. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Are you ready to leverage the popularity of TikTok to grow your business? Gerardo Perez is the founder of Marketing&, one of the world's leading digital agencies focused on driving paid results on TikTok. Gerardo has 11.2M likes, 323,000 followers, and generated over 100M organic views. He's spent more than $2M in advertising on the platform and is ready to share his strategies with you.

Listen to Nathan and Gerardo deep-dive on:

  • The rise of his marketing agency Marketing&
  • Examples of dramatic results for his clients
  • Why it's a good time to start investing in TikTok ads
  • The unique language of TikTok content
  • Creating native content on TikTok
  • Producing creative entirely on mobile
  • TikTok's targeting capabilities
  • Why brands should still post organic content
  • TikTok trends and their attachment to audio
  • Researching the TikTok ad library
  • Mix and match creative
  • And much more TikTok ad strategies…

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428 episodes