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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
128: How to Plan a Successful Black Friday Promotion with Brittany Long
Manage episode 343742985 series 3139248
By Destini Copp. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Are you thinking of running a Black Friday sales promotion this holiday season? It's a great way to get that much needed influx of cash into your business. In this episode of The Course Creator's MBA Podcast, I chat with Brittany Long with Win With Systems all about planning your Black Friday sales promotion.
If you're thinking of running a Black Friday sales, it's time to starting planning NOW! Listen in for tips on planning your promotion today so you can have a successful Black Friday holiday season.
Specifically, we discuss:
- When is a good time to start warming up your audience for your upcoming promotion
- How to plan out your Black Friday sales promotion
- Should you offer discounts or bonuses (for digital products like online courses or memberships)
- How to decrease unsubscribes even though you're sending out a lot of campaign emails
- Ways you can stand out in the crowd when it feels like everyone else is in the inbox
Links mentioned in the episode:
- Where to find Brittany, Win With Systems: Website and Instagram, Best Black Friday VIP Day, Black Friday Email Express Lane
- Podcast episode show notes: https://destinicopp.com/podcast/black-friday
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