Manage episode 348327802 series 2576580
We get into online business and there's tons of celebrity entrepreneurs and influencers who have convinced us that it's super easy. "Just follow me, and you're going to be making your money back right away." And also, they say you should be investing every dime you make right back into your business, otherwise, you're asking way too much of your business. We've just accepted this is standard business practice in the online world, and these are some lies that we've bought into that need to stop. You are a business person putting value and usefulness out into the world. There's a lot of not cool business practices in the online world that we would never accept in the old, traditional brick and mortar world. Online business started off with some shady shit. And now we have a lot of solidly good people who have replicated a lot of that shady shit. There is a lot of upfront work for long-term payoff, and that payoff might take a while. That doesn't mean though, that it can't happen at any time. It also doesn't mean that you suck if it does take a few years.
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