Dr. Ben Caplan and Keith Black on the Power and Potential of Medical Cannabis


Manage episode 328294741 series 3295994
By Kham Inthirath. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

As a cannabis company, you want to build your brand and differentiate yourself from the competition.

The question, then, is HOW?

The answer, of course, is marketing.

In the last few years, the cannabis industry has become saturated with a lot of companies…

Most of whom offer really similar products and services…

The only way to stand out from the crowd is to market yourself well.

One great method we like to recommend is podcasting.

In today’s busy, on-the-go world, podcasts are a digestible, versatile form of content customers can interact with wherever they go.

For an example, check out today’s episode of the Cannabis Business Development podcast. Kham sits down with Dr. Ben Caplan of CED clinic and Keith Black, a medical cannabis patient, to discuss the power and potential of medical cannabis.

Check out how we share information and bust myths using the podcast format.

Tune in to learn…

👉How one customer overcame his medical difficulties with medical cannabis.

👉How to encourage customers to experiment with strains to find what works for them.

👉How to use podcasts to respond to disinformation and set the record straight.

👉And more.

Check out the whole episode now. ➤➤


► Connect with Kham on LinkedIn: https://www.linkedin.com/in/khaminthi...

► Special thanks to our guest expert Dr. Ben Caplan, from CED Clinic: https://www.cedclinic.com/

► Special thanks to our guest Keith Black


For more resources: https://indicativemarketing.com/

#CannabisCompanyMarketing #CannabisPodcast #GrowYourBrand

11 episodes