Encore: Create Compelling Content #286


Manage episode 288084680 series 1107562
By Christopher McCluskey, Chris McCluskey, and Kim Avery. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In our scroll and go culture: Can people 1) easily find you online 2) stay engaged with what you’re sharing and 3) act on what you’re hoping they’ll do? While it can seem daunting to create compelling content, it doesn’t have to be complicated. We have an easier way—a way that will cost you less time, energy, and money. Tune in to discover the 7 keys and marketing principles that will help you keep your content creation simple, relevant, and powerful!

You'll walk away with a 7-step checklist and:

  • • Marketing principles designed to help you deliver exactly what your audience wants so they can find your content and share it with others.

  • • The questions you need to ask so you can provide the simple, yet effective answers people need to move toward their goals.

  • • Information on how to share, instead of sell, so you can honor your values and provide life-giving content to others.

  • • Conversation starters are proven to convert prospects into clients so you can build the know, like, trust factor with your audience.

312 episodes