208: Darrell Amy: Aligning Sales and Marketing

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1+ y ago 26:07

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Darrell Amy is on a mission to help great companies grow revenue.

With 27 years of B2B marketing and sales experience ranging from mid-sized local companies to enterprise organizations, Darrell has diverse experience across the sales and marketing landscape. He has trained thousands of salespeople in solution selling, created digital marketing strategies for hundreds of companies, and consulted with Fortune 500 technology companies. He knows what works—and what doesn’t. He’s the author of the best-selling book Revenue Growth Engine, How To Align Sales and Marketing To Drive Accelerate Growth. He’s the host of the Revenue Growth Podcast on the C-Suite Radio Network and the co-host of the Selling From the Heart podcast. He’s a member of the Forbes Business Council and a C-Suite Advisor.

In this podcast for managers, Audrey, Lee and Darrell discuss:

-How to drive higher revenue by sales and marketing alignment

-How a revenue focus is a more holistic approach to growing your business

-5 Ways to Analyze your sales and marketing alignment

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"Whether it be focusing on just one end of the client life cycle or focusing too much on their own department, many leaders struggle to maximize client relationships due to misalignment across the revenue engine.”– Darrell Amy

Build Credibility and Effective Leadership with the Manage Smarter Podcast

Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.

Connect with Darrell Amy

https://www.revenuegrowthengine.net/

https://twitter.com/darrell_amy

https://www.linkedin.com/in/darrellamy/

https://www.linkedin.com/company/revenue-growth-engine

https://www.facebook.com/darrell.amy

https://www.facebook.com/revenuegrowthengine

Connect with Manage Smarter Hosts

· Website: ManageSmarter.com

· LinkedIn: Audrey Strong

· LinkedIn: C. Lee Smith

Connect with SalesFuel

· Website: http://salesfuel.com/

· Twitter: @SalesFuel

· Facebook: https://www.facebook.com/salesfuel/

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243 episodes

#Business #Audrey Strong #C-Suite Radio #MBA #Entrepreneur #SalesFuel #C Lee Smith #On Covid19

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