Manage episode 330779059 series 2878459
Early in Christie Osborne's career, she realized that literally everybody has ideas, even the people you wouldn't expect to. But the challenge is evaluating those ideas based on if they're truly worth your time, energy, and resources. How do you do that? You never debate what you can test.
Christie Osborne is the owner of Mountainside Media which specializes in data driven marketing, advertising and research.