Marketing Meant for Humans Not Robots


Manage episode 337059688 series 2826525
By Julian Espinosa and Papi Digital. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

As the internet has sophisticated itself, marketers have had to as well but it seems like all the conversation is around algorithms.

What is the latest algorithm hack? And while yes there are tricks we can do to improve views, conversions, clicks we've been losing what it means to market and create content for humans.

On this episode of Growth Hack we bring on Paige Worthy. Paige helps brands sell without feeling icky about their marketing. She works with unapologetically human businesses (run by people who give a sh*t) to create strategies, messaging, and copy grounded in radical empathy — by humans, for humans.

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71 episodes