Ep 57 - Monika den Os - Monika's Secret Sauce to Finding Great Content & How She Uses it to Generate Leads
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How does Monika create & leverage her key content to drive growth at Bizzdesign?
In today's episode, Monika shares her secret sauce to driving sales, building community, and generating the most valuable leads for her company Bizzdesign with Sammy.
What's in it for you:
1. How Monika creates her key content piece for the whole year
2. Monika’s best kept secret to driving valuable leads
3. How Bizzdesign’s community program helps them drive sales
4. How Bizzdesign leverages LinkedIn to get laser focus on their target audience
5. Why connecting the work of your marketing & sales teams will ensure meeting pipeline goals
Monika is CMO at Bizzdesign. Her main role is to make sure that the company is becoming successful and that it can meet its revenue targets. This includes defining new audiences and helping their sales force acquire their collaboration companies. Monika's favorite things to keep body and mind fit and sharp are yoga and running.
Find Monika on LinkedIn: https://www.linkedin.com/in/monikadenos/
Monika‘s business book recommendations:
Dare to Lead: Brave Work. Tough Conversations. Whole Hearts. – Brené Brown https://amzn.to/3Mtn4To
Radical Focus: Achieving Your Most Important Goals with Objectives and Key Results (Empowered Teams) - Christina R. Wodtke https://amzn.to/3vlWW7t
Monika‘s favorite business leaders:
Chris Walker – https://www.linkedin.com/in/chriswalker171/
Seth Godin – https://www.linkedin.com/in/sethgodin/
Episode with Chris Detzel –https://bit.ly/3ws0lRj
Bizzdesign is the trusted global SaaS Enterprise Architecture platform and recognized as a leader by major analyst firms. They help the world’s leading public and private organizations guarantee the success of investment prioritization, transformation initiatives, and risk management. Bizzdesign helps architects and executives to see a full multi-dimensional picture, find and design the right path and execute with confidence to their targeted future. Success should not be a matter of hope. It should be by design.
Industry: Architecture, B2B, Collaboration, Compliance, Enterprise Software, Innovation Management, IT Management, Risk Management
Company size: 250
Headquarters: Enschede, Overijssel, The Netherlands
About the host Sammy:
Sammy is a former management consultant and now helps SAAS companies to:
1. Establish thought leadership
2. Build sustainable relationships with decision makers within the target group
3. Attract leads and increase sales
Get in touch with Sammy: firstname.lastname@example.org
Past guests on the GROW B2B FASTER Show include: Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan, and many more.