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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
Reid Hoffman | Crisis Management
Manage episode 348372552 series 1017405
By Greymatter by Greylock and Greylock Partners. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
A re-broadcast of our episode featuring Greylock general partner Reid Hoffman in conversation with his Blitzscaling co-author Chris Yeh. In this episode (originally recorded in May 2022), Hoffman and Yeh discuss strategies for entrepreneurs to navigate crises - whatever that may mean at the given time. Entrepreneurship assumes an innate degree of optimism and perseverance. But even the most determined founders can feel subdued when faced with yet another crisis. That’s why adaptability is a startup’s strongest asset. As recent global events push us into a new era of market volatility and economic uncertainty, companies must be prepared to recalibrate their business to the new reality. Whether that means pausing their hiring plans, tempering their expansion efforts, redirecting resources, or any other number of operational activities, today’s startup leaders should have a set of defensive and offensive tactics they can quickly deploy during times of crisis. You can read a transcript of this episode here: https://greylock.com/greymatter/crisis-management/
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