Episode 210 - How Brand Building Can Generate 50% Month-over-Month Growth with Nish Samantray from Arrae


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By Brett Curry. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

I love Arrae as a brand and as a group of products.

I also think Nish Samantray is one of the brightest up-and-coming eCommerce founders in the game right now.

Arrae is unique because it’s a supplement brand that combines natural ingredients with amazing packaging and design. Their supplements are designed to work in under an hour. So their bloat pill allows you to eat pizza and not feel terrible afterward. And the jars are a work of art. So are the labels. It’s truly a product you would love to see in your medicine cabinet or sitting on the counter.

Nish and the team are doing a LOT right in creating Arrae’s meteoric growth.

Here are a few things we discuss in today’s episode:

  • Why asking what customers want next is a terrible question and what to ask instead.
  • How to think about in-store growth.
  • When everything gets more challenging, how you get better.
  • Influencer marketing with events and thinking more like a mom who loves to host neighbor kids.
  • Nish’s favorite books and resources for growth
  • Plus more!

222 episodes