SHEIN’s $16B Digital Marketing Game Plan

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Manage episode 335365825 series 1273522
By Tim Cameron-Kitchen and Exposure Ninja. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Today’s podcast breaks down SHEIN’s marketing strategy, and how they have become the largest fast fashion brand in the world.

270 episodes