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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Ginny Redish: Content, Usability, and UX Pioneer
Manage episode 376838656 series 3269257
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There are a lot of pioneers in the field of content strategy, but one of them can make a strong case for being a true original.
Ginny Redish was among the cadre of usability-testing professionals who founded the discipline of UX design.
She was making government content usable, readable, and accessible decades before the famous GOV.UK makeover.
She was talking about content as conversation years before chatbots and voice assistants became common.
Her book, Letting Go of the Words, guided content practitioners and UX designers in the decade before the second wave of UX writing and content design books arrived.
It's truly difficult to find an aspect of modern content practice that Ginny hasn't influenced or informed.
168 episodes
