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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Are Halland
Manage episode 313387696 series 3269257
By Larry Swanson. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Are Halland's "Core Model" has guided the work of content strategists, information architects, web marketers, and other digital professionals for more than 15 years.
The model grew out of the need to align stakeholders around a practice that could balance user needs, business concerns, and content creation for websites.
It has evolved into a versatile tool that can improve the content experience in any digital product.
https://ellessmedia.com/csi/are-halland/
147 episodes
