BONUS: Should You Charge to Give Presentations? (Consulting Perspective)

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With almost everything being done virtually, Zoom presentations are becoming commonplace. This is certainly an excellent chance for businesses to get out there and make their brands visible and recognizable. But one question is still up for debate: should you charge for such speaking stints? Michael Zipursky tries to answer this by looking at presentation opportunities from a marketing perspective, exploring how you can leverage this to benefit your business the most, not only in terms of making money.

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