3 Tips to Improve Website Data

10:26
 
Share
 

Manage episode 298103668 series 1465542
By Clicksuasion Labs. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In this episode, Katana Lemelin discusses three tips you can take to improve the data you receive from your website. This is more than 1’s and 0’s or your browser history. Katana explains the benefits of using Google Analytics to gather data on your consumer’s behavior, the importance of setting measurable KPIs to meet your goals, and how to use this information to better engage with your target audience.

PODCAST HOST BIO

Katana Lemelin is the Digital Marketing Consultant at Clicksuasion Labs. She consults with business leaders to research and craft digital marketing initiatives. Katana advises leaders on how to effectively apply communication tactics and believes each new client is an opportunity to empower a brand voice.

RESOURCE LINKS

Connect With Katana Lemelin on LinkedIn

LEARN MORE

Katana’s First 180 Days at the Lab

Spending is the Best Revenge

A False Scent of Security

90 episodes