S1:E5 Kelly Kovack- Founder and CEO, BeautyMatter
Manage episode 294537070 series 2917919
By Dianne Gubin and Beth Hilbing, Dianne Gubin, and Beth Hilbing. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Dianne and Beth interview Kelly Kovack. Kovack is the quietly loud renegade of the beauty industry, with 25 years of experience and an ability for intuiting emerging trends. Kovack started her career in beauty as a member of the original executive team of Bliss. As Managing Director of the seminal Bliss catalog and product division, Kovack took on the way women bought beauty. Joining MD Skincare (Dr. Dennis Gross Skincare) in its nascent stage, she was responsible for the foundational branding and marketing strategies that positioned the brand as one of the premier cosmeceutical brands in both the retail and professional arenas. In addition, she launched Dr. Gross’ book Your Future Face, which helped establish him as a leader in the field of dermatology.
Kovack launched BeautyMatter in the fall of 2016 with the firm belief that in a fast-moving world, information is knowledge, but context matters. She set out to use her experience building brands and scaling businesses to offer a new perspective and holistic approach to B2B content, filling a void in the beauty industry.
As an advisor and strategist, Kelly has consulted dozens of organizations of all sizes, from emerging start-ups to iconic institutions including multibillion-dollar brands like Old Navy, Banana Republic, Procter & Gamble, Estée Lauder, and Mattel, as well as notable independents like Carol’s Daughter, Zirh, MD Solarsciences, LOLI Beauty, One Love Organics, Jimmyjane, and many others. She advises Venture Capital and Private Equity on beauty transactions, and executional and operational strategies.
25 episodes
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