How Much Should You Have as an Advertising Budget in Your Small Business

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By Tammy Adams. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

I get asked all the time how much money should be set aside for advertising in a small mom-and-pop type business. While many small businesses can do very well with zero to no advertising, most will spend some money each month. It isn’t about how much you spend but rather what type of return on that advertising budget are you getting. Let’s discuss…

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