asiCast 144: River of Dreams – integrating linear and BVOD currency

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Manage episode 342919409 series 3043294
By asi and Advertising Seminars International Limited (asi). Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Integrating both linear and broadcaster VOD data into the industry currency for both content and advertising has multiple benefits for stakeholders. In this preview to the presentation he will be making with Craig Johnson of Seven West Media at this year’s International Television & Video Conference in Nice, Ian Garland,… Read more

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