Jeffrey Shaw talks about The Self-Employed Life

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By Mike Vardy. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Small business expert and former photographer Jeffrey Shaw unpacks how live the best self-employed life.

Jeffrey Shaw became one of the most preeminent portrait photographers in the United States. He decided to share his knowledge of business, branding, and marketing to support self-employed and small business owners as well as progressive-minded companies. I had a great time learning more about his strategies that have helped small businesses scale their big dreams.

We unpack the insights from his latest book The Self-Employed Life: Business and Personal Development Strategies. We also explore personal development, redefining what we mean by ‘niche’, owning your area of expertise, and lessons from sea kayaking.

Talking Points

  • What’s needed to be successfully self-employed
  • The ecosystem analogy
  • The business model of multiples
  • Daily habits for small business owners
  • ‘The What’s Going Right’ journal
  • Being clear with your meaning and marketability

Quote

“Set up your business for the capacity that is to come, not for it currently is.”

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