Does a brand need to cater for everyone?/ Can we stop obesity in the UK?

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Do brands have to diversify to different markets? We talk about if brands should stick to their market and grow or diversify. Also, 68% of men and 60% of women are classed as Obese or Overweight in the UK. Is there a way that we can reduce that to 0% and are people actually concerned about their weight?

15 episodes