Master the strategies you need to develop a high performing business. Hear from the most successful business leaders in conversation with Simon Lader, Co-Founder of global Executive Search firm Salisi Human Capital, and online coaching firm Salisi Academy.
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Episode 96 - How to Control your Finances and not have them Control You with Charlotte Pridmore
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THIS WEEK'S GUEST Charlotte Pridmore is a success coach who helps her clients shift their financial identities. She transformed herself from being a single mom on benefits to growing her own GBP1.5M business within three years. After a lifetime of challenge in the area of money, she is passionate about helping emerging entrepreneurs shift their int…
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Episode 95 - Clients, Customers and Employees... The secret to relationship development with Arik Kasha
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This week we welcome Arik Kasha, VP EMEA of Seraphic Security to talk about his strategy and philosophy to successfully growing and scaling startups - and it's all about relationships. Arik Kasha is the VP Sales EMEA of Israeli cybersecurity vendor Seraphic Security. He is a graduate of The College of Management Academic Studies and began his sales…
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Episode 94 - How to build your business with email...the easy way! By Liz Wilcox
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In this week’s episode, we welcome Liz Wilcox, an Email Marketing Specialist, as she shares her story from starting an RV blog to developing a lucrative profession in email marketing, which made up to 7,000 in a month! KEY TAKEAWAYS FROM THIS EPISODE: Start email marketing even with simple ideas. A fresher way to do email marketing that yields bett…
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Episode 93 - How I Turned an Idea into a Multimillion Dollar SaaS Business with Chris Keeling
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In this week’s episode, we welcome the Chris Keeling, the founder, and CEO of Jobtrain, as he shares his story of how he established SaaS software vendor JobTrain in 2004 as a way to disrupt outdated recruitment processes, and grew it to now being used by over 130 private and public sector organizations.KEY TAKEAWAYS FROM THIS EPISODE: How JobTrain…
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Episode 92 - Selling Through Storytelling with Michelle Kuei
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In this week’s episode, we welcome Michelle Kuei, the founder of Elevate Life Coaching, as she shares her stories of love, courage, and connection to empower her audience to let go of the inner critic so they can make more of a significant impact. KEY TAKEAWAYS FROM THIS EPISODE: Inner criticism and how to let go of it. Comfort Zones and how to get…
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Episode 91 - Developing Habits to Unlock Your Productivity with Julie DeLucca-Collins
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In this week’s episode, we welcome the Founder and CEO of Go Confidently Services, Julie DeLucca-Collins, as she teaches us all about productivity in all phases of a business. KEY TAKEAWAYS FROM THIS EPISODE: What is a Chief Innovation Officer? How to prioritize tasks. Time blocking and how it helps you be more productive. Three distinct phases in …
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Episode 90 - Making a Huge Impact with Micro Content by Andy Larreategui
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In this week’s episode, we welcome Andy Larreategui, the CEO of Hardpoint Media and a microcontent strategist, as he talks about microcontent and how this trend is shaping social media. KEY TAKEAWAYS FROM THIS EPISODE: What is Micro Content? How to start splitting content into micro contents. The Three Pillars of Micro Content Tips for people who a…
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Episode 89 - Coordinating Chaos: The Life of a Chief Strategy Officer with Andrew Barnett
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In this week’s episode, we welcome the Chief Strategy Officer for Cymulate, Andrew Barnett, as he explains the life of a Chief Strategy Officer, and how his role provides the glue to that holds the enterprise together! KEY TAKEAWAYS FROM THIS EPISODE: • What a Chief Strategy Officer is. • How to develop your career with the goal of being a Chief St…
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Episode 88 - Increase Your Email Deliverability with Scott Hartley
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In this week’s episode, we welcome a Serial entrepreneur and founder of MasterPlan4Success, Scott Hartley, as he teaches us all about email deliverability and how improving it will make your marketing yield more results. KEY TAKEAWAYS FROM THIS EPISODE: • Common problems with email deliverability. • Causes of problems with email deliverability. • H…
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Episode 87 - No More Awkward Sales, thanks to Conversational Sales Flow with Ryleigh Klimenko
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In this week’s episode, we welcome a highly sought-after business sales coach, Ryleigh Klimenko, as she teaches us high conversion heart-centered conversational sales methodologies. KEY TAKEAWAYS FROM THIS EPISODE: That deep understanding of what it takes to get people to make an actual buying decision. What people hate about sales. How to sell wit…
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Episode 86 - Demystifying Your Marketing Strategy - its all in the numbers! with Guy Powell
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In this week’s episode, Guy Powell, a video marketing strategist, shares how to make videos quick, simple, and impactful to scaling a business. KEY TAKEAWAYS FROM THIS EPISODE: Consistency of activity and consistency in tracking. How do customers end up buying from you How to know when to shift your marketing investment Consumer purchase behavior, …
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SPECIAL EPISODE – THE BEST OF “THE CONFERENCE ROOM” 2022
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In this week’s episode, we'll be going back and revisiting some of the best pieces of advice that our guests gave in 2022 For more information or to get in touch with the guests, and to listen for the full episodes, check out: Gordon Lawson Full Podcast (episode 51): https://open.spotify.com/episode/5DwKR7Q5IJsYFGii4MDk6C?si=d4Ea4HD9Sym_LqNTUaY74Q …
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Episode 85 - How To Use Video To Scale Your Lead Generation with India Brown
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In this week’s episode, India Brown, a video marketing strategist, as she shares how to make videos quick, simple, and impactful to scaling a business. KEY TAKEAWAYS FROM THIS EPISODE: Pain points of Video Marketing. How important Authenticity is, in Video Marketing. Micro Content: what it is and how to leverage it to your advantage. The primary th…
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Episode 84 - The Key to Hiring The Right People To Scale Your Business with Dan Ellis
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In this week’s episode, we have with us Dan Ellis, managing director of Townsend Search. He shares his secret to success in retained executive search firm that focuses on accounting and financial services recruitment. KEY TAKEAWAYS FROM THIS EPISODE: Contingency Model vs Retained Model: The advantages and disadvantages. The Broken Recruitment Proce…
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Episode 83 - The Secret to Scaling Your Digital Marketing Success with Chans Weber
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In this week’s episode, Chans Weber of Agile & Co joins us as he shares how he turned his life around and built a $15,000 loan from his parents into a digital marketing agency that's closing in on eight figures. KEY TAKEAWAYS FROM THIS EPISODE: Good Sales Systems and Pain Points to Closing a Sales Loop How to do Agile Marketing Intent-Driven Market…
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Episode 82 - Taking a Product from Idea to Launch with Karen Mendoza
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In this week’s episode, Karen Mendoza of D-BOX Technologies joins us as she shares how working with prominent Japanese multinational video game company, Nintendo developed her ability to innovate consumer experiences. KEY TAKEAWAYS FROM THIS EPISODE: What is Haptics Technologies Challenges of Drawing Innovative Products from a Recognizable Brand vs…
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Episode 81 - Scaling a Multinational Startup in a Multicultural World with Ohad Mandelbaum
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In this week’s episode, we welcome the Chief Revenue Officer of cybersecurity vendor Perimeter 81, Ohad Mandelbaum as he shares his secrets and strategies for growing start-ups into multi-million dollar companies KEY TAKEAWAYS FROM THIS EPISODE: Hallmarks that Startups need have a Robust go-to Market Strategy The Hypergrowth of Start-up Companies S…
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Episode 80 - Turn Your Passion into a Profitable Podcast with Caleigh Bell
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In this week’s episode, we welcome, Caleigh Bell, the founder, and CEO of All Things Podcasting, as she talks about how to turn your passion into a profitable podcast. KEY TAKEAWAYS FROM THIS EPISODE: Business Advantages of Starting a Podcast How to Monetize a Podcast Key Strategies to Grow your Audience How to Map out your Intro, Outro, and Traile…
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Episode 79 - The CMOs Guide to Building a Global Brand with Gily Netzer
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In this week’s episode, we welcome the Chief Marketing Officer of cybersecurity vendor Perimeter 81, Gily Netzer as she shares some understandings of the world of public relations. KEY TAKEAWAYS FROM THIS EPISODE: B to H Relationships (Business to Human). The benefits of transitioning from working in big enormous companies to working with start-ups…
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Episode 78 – Delivering the Right PR with Kristin Spiers
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In this week’s episode, we welcome a PR strategist and consultant, Kristin Spiers as she shares some understandings in the world of public relations. KEY TAKEAWAYS FROM THIS EPISODE: Catalyst for the vision – what does it mean? What’s a newsworthy content? Top three tips to have successful PR THIS WEEK'S GUEST Kristin Spiers is an international PR-…
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Episode 77 – Working In A Diversified Environment with Arthur Woods
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In this week’s episode, we welcome an LGBTQ+ leader, writer & global keynote speaker, Arthur Woods as he talks about the diversity in the workplace. KEY TAKEAWAYS FROM THIS EPISODE: DEI in the workplace - Diversity, Equity and Inclusion The advantages of having a more diverse workforce Top three tips to be successful in diverse hiring THIS WEEK'S G…
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Episode 76 - The Importance Of Authenticity In Brand Building with Lori Konkler
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In this week’s episode, we welcome a business coach, Lori Konkler as she talks about making effort on building a brand effectively. KEY TAKEAWAYS FROM THIS EPISODE: The formula for success The common problems every business owner faced Lessons that any entrepreneur can do THIS WEEK'S GUEST Lori Konkler is the CEO & founder behind The Xennial Travel…
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Episode 75 - Understanding The Value Of What You're Selling with Nami Clarke
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In this week’s episode, we welcome a Course Launch Copywriter, Nami Clarke as she gives some tips on how to have a successful Course Launch business. KEY TAKEAWAYS FROM THIS EPISODE: The key challenges faced by clients The recommended methodology when starting up course business How to overcome imposter syndrome Tips to be successful in creating or…
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Episode 74 - How to Raise Seed Funding with Chenxi Wang
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In this week’s episode, we welcome the Founder and GP. of Rain Capital, Chenxi Wang as she shares some backgrounds about start-up businesses. KEY TAKEAWAYS FROM THIS EPISODE: Determining the right start-up to invest in The advantages of working with the Venture Capital industry The right resources to be considered credible in Venture Capital Top th…
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Episode 73 - Digital Marketing Strategy: Just What The Doctor Ordered with Mick Smith
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In this week’s episode, we welcome a digital marketer, Mick Smith as he talks about the importance of Digital Marketing. KEY TAKEAWAYS FROM THIS EPISODE: Determining which area of business should focus on Low cost yet high-impact strategies to market a business Three tips to be successful in digital marketing THIS WEEK'S GUEST Mick Smith is a digit…
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Episode 72 – Market Research from Coca Cola's Playbook with Paige Arnof-Fenn
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In this week’s episode, we welcome former Coca Cola executive and marketing influencer, Paige Arnof-Fenn as she shares her playbook on brand building, market research and online marketing. KEY TAKEAWAYS FROM THIS EPISODE: Primary solutions to the common problems faced by companies when building their brand Why do business owners need to make time f…
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Episode 71 – The All Star Business Ops Episode - featuring our Legal and Financial Expert Guests
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In this week’s episode, we revisit some of the best legal and financial suggestions that our guests have given.Jamie BarlettEpisode 67: https://open.spotify.com/episode/2zZ4mzl6D9zFoKB4of3qfs?si=miMdIisoRairK2yjGXVgMAJamie Barlett is the Founder, President and CEO of Polypay, a leading payments processing provider.Rocky LalvaniEpisode 49: https://o…
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Episode 70 – The All Star Marketing Episode, featuring our Marketing Expert Guests
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In this week’s episode, we revisit some of the best advice that our guests have given about how to market your business. Hannah Pobar Episode 50: https://open.spotify.com/episode/78Q5oXnkfSbRcf1cjuA74Z?si=kERTulC3SHSz3DdXd_iy2w Hannah Pobar built a cult creative brand platform generating over $4,000,000+ in reservation requests organically, without…
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Episode 69: The All Star Sales Leadership Episode, featuring the best of our Sales Leadership guests
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In this week’s episode, we'll be going back and revisiting some of the best advice that our guests have given in the area of sales and sales leadershipBRIAN STONEFull Podcast (episode 05):https://open.spotify.com/episode/5qh2XalEKrI5ByKzC8pQY2?si=tYPkdAanQ-aqCN-godk1lQBrian Stone is a world-leading global head of sales. He has a track record of sca…
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Episode 68 - How To Scale Your Startup When You're Not Allowed to Advertise! with Juliana Whitney
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In this week’s episode, we welcome President at Cann Strategy & Co-Founder at Leafsheets.com, Juliana Whitney as she shares about overcoming challenges in running a business. KEY TAKEAWAYS FROM THIS EPISODE: How Cannabis Industry does help organizations and individuals? The struggles in the Cannabis industry Best remedy to solve when facing problem…
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Episode 67 - Payments Processing - How to avoid it crippling your business with Jamie Barlett
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In this week’s episode, we welcome the President and CEO of Polypay, Jamie Barlett as she talks about important factors in keeping customers in a competitive world. KEY TAKEAWAYS FROM THIS EPISODE: Starting a business by providing a solution Overcoming the phase of establishing one’s self as an entrepreneur The typical problems clients encounter To…
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Episode 66 - How to Build a Sales Leadership Career with Mark Strutner
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In this week’s episode, we welcome the VP Global Sales of Skyline ATS, Mark Strutner as he shares some insights about establishing a team. KEY TAKEAWAYS FROM THIS EPISODE: The advantages of having work experience from both small and large companies Important factors to consider in creating a team The Key things to motivate and get the best of your …
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Episode 65 - Everything You Wanted To Know About Sales But Were Too Afraid To Ask! with Aaron Ansari
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In this week’s episode, we welcome the Chief Revenue Officer of RangeForce, Aaron Ansari as we discuss the core principles of sales. KEY TAKEAWAYS FROM THIS EPISODE: The best approach for doubling your sales number Key things to look for in a sales team Tips to start a business THIS WEEK'S GUEST Aaron Ansari is the Chief Revenue Officer of RangeFor…
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Episode 64 - How To X-Ray Your Business Using Analytics with Phil Hughes
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In this week’s episode, we welcome the founder and CEO of PHH Digital, Phil Hughes as he talks about how analytics can help you scale their businesses. KEY TAKEAWAYS FROM THIS EPISODE: Why should an organization need to keep track of its analytics? The key problems with the absence of tracking analytics Key things to set up analytics successfully T…
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Episode 63 - How To Save Hours Every Week With Effective Email Management With Yaro Starak
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In this week’s episode, we welcome the co-founder of InboxDone.com, Yaro Starak as he explains how you can save time and maximize your efficiency by managing your email inbox. KEY TAKEAWAYS FROM THIS EPISODE: The key problems that an email management company deal with The key elements of successful email management Tips to be successful in email ma…
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Episode 62 - How To Use Automation To Scale Your Business with Jacqui Money
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In this week’s episode, we welcome Automation Expert, Jacqui Money as she talks about things to consider when implementing automation in your business. KEY TAKEAWAYS FROM THIS EPISODE: How to automate sales and marketing so it runs on autopilot? The primary mistakes people need to avoid before deploying automation. Top three tips to be successful w…
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Episode 61 - How to develop excellence in your team, and yourself with Jeff Zigman
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The Conference Room welcomes CEO and creator of Skill Builder, Jeff Zigman as he shares some knowledge that incorporates the learning principles he gained from 20 years of martial arts into a remote learning system. KEY TAKEAWAYS FROM THIS EPISODE: Does the environment has an impact on the way people learn Key things that identify an effective lear…
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Episode 60 - How to propel your productivity with accountability - even if you are your own boss! with Gordon Jenkins
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International speaker, author, and performance coach Gordon Jenkins returned to The Conference Room to discuss techniques that even the most undisciplined or autonomous person can use to harness the power of accountability to propel their productivity and scale their business. KEY TAKEAWAYS FROM THIS EPISODE: Why is accountability important? Why do…
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Episode 59 - How To Protect Your Business From People Copying Your Brand, Content and IP with Mariam Tsaturyan
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Setting up your business without protecting your IP is like building a house on land you aren't sure you own. One day someone might take it all away from you. IP attorney Mariam Tsaturyan came into The Conference Room to explain what every business owner needs to do NOW to protect their business. KEY TAKEAWAYS FROM THIS EPISODE: Primary things need…
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Episode 58 - How to be an Awesome Podcast Guest with Reena Watts
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Hi, Simon here with a quick message before this week's episode. On February 24, 2022 Russia invaded Ukraine, in an unprovoked and unjustified attack. At the time I am recording this message, I personally know people who, are trying to survive in bomb shelters in Kyiv, and others who have taken up arms to defend this country. Here at The Conference …
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Episode 57 - Scaling Sales Success without Using Aggressive Sales Tactics with Chandler Walker
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In this week’s episode, we welcome the Chief Growth Officer of Taylor Green Media and co-founder of Stone Age Fuel, Chandler Walker as he redefines the landscape of sales, explaining his methodology of selling through compassion. KEY TAKEAWAYS FROM THIS EPISODE: Primary differentiators between Chandler’s sales system and the hard-sale tectics of ot…
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Episode 56 – Are You Working For A Narcissist? with Lynn Catalano
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In this week’s episode, we welcome toxic workplace expert, Lynn Catalano, as she discusses workplace toxicity, narcissistic bosses, and what you can do as a leader to identify and correct a toxic environment. KEY TAKEAWAYS FROM THIS EPISODE: How to identify a narcissist Does working with a narcissist automatically established a toxic environment Wh…
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Episode 55 – How to achieve the ultimate success? with Terri Ann Richards
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In this week’s episode, we welcome serial entrepreneur turned business coach, Terri Ann Richards, as she shares what it takes to achieve ultimate success. KEY TAKEAWAYS FROM THIS EPISODE: Terri’s journey from being unemployable to owning more eight successful companies The common denominators that define success The typical problems every business …
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Episode 54 – How to Scale your Business through Franchising with Nicolene Elhadad
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In this week’s episode, franchise queen, Nicolene Elhadad shares her journey as to how she scaled her coffee shop business from one store to over 30 cafes across South Africa, all through a franchise model. KEY TAKEAWAYS FROM THIS EPISODE: The advantages of starting a franchise business How any business can scale using franchising Who has more cont…
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Episode 53 – How to Successfully Launch a Security Software Company from Just an Idea with Bob Kruse
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In this week’s episode, we welcome Bob Kruse, CEO of security automation startup RevelStoke into The Conference Room to discuss how he launched the company from scratch. KEY TAKEAWAYS FROM THIS EPISODE: The key characteristics of successful business owners The primary areas any would-be startup CRO needs to know before starting a business Figuring …
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Episode 52 – Eliminate Mistakes and Prioritize Your Way To Success with Tammy Johnston
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In this week’s episode, CEO and Business Startup expert Tammy Johnston came into The Conference Room and gave a masterclass on how to spot and eliminate the avoidable mistakes most businesses make and where to prioritize your efforts to ensure your business is successful. KEY TAKEAWAYS FROM THIS EPISODE: Typical problems that make business owners f…
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Episode 51 – From Start Up to Seed Funding to Series A and Beyond with Gordon Lawson
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In this week’s episode, we welcome the Chief Executive Officer of NetAbstraction, Inc., Gordon Lawson to discuss his approach to business growth, sales leadership, hiring, and managing people both within and outside a sales structure.KEY TAKEAWAYS FROM THIS EPISODE: Key things to look for when hiring a sales team, How being a leader in the military…
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Episode 50 – Building a Brand from Bootstrap with Hannah Pobar
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In this week’s episode, 29-year-old founder and CEO of Home Studio List, Hannah Pobar talks about how she bootstrapped her multimillion-dollar business from scratch, spending ZERO DOLLARS on advertising! KEY TAKEAWAYS FROM THIS EPISODE: Growing a seven-figure business without spending money on ads The key lessons from bootstrapping a business The k…
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SPECIAL EPISODE – THE BEST OF “THE CONFERENCE ROOM” 2021 PART TWO
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In this week’s episode, if your business attracts new clients through marketing, over the last 12 months, we've had some of the most incredible experts from all facets of online and offline marketing come into the conference room and this best off is the marketing special. For more information or to get in touch with the guests, and to listen for t…
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SPECIAL EPISODE – THE BEST OF “THE CONFERENCE ROOM” 2021 PART ONE
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In this week’s episode, we have a very special episode where we'll be looking back at the very best of 2021. We've had an unbelievable first year of the podcast and welcome some extraordinary guests. All of them have given us the most amazing value, actionable tips, and guidance based on the lessons they've learned throughout their career. To liste…