Best Melissa Correa Podcasts (2023)

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Social Media Manager Confidential

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52. Diana Jakubcova on: Creating A Premium Client Experience 30:52

3d ago30:52

30:52

Think your marketing and branding are the key to six-figure success? The online world can often blur the lines of what it takes to scale, but I’m going to let you know the true game-changer: a premium client experience. And in this episode, I sit down with Diana Jakubcova, to dive into what this actually means. Diana has over four years of experien…

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Social Media Manager Confidential

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51. The 2 Things You Need To Do Before You Build A Social Media Agency with Sam Marcellino 22:25

10d ago22:25

22:25

Ever dreamed of transforming your solo gig into a thriving social media agency? Ready to expand and bring a team on board? Hold up! Before you make the leap, tune into this must-listen episode featuring the incredible Sam Marcellino. As the Senior Strategist at SGS Media, Sam not only has a gift for nurturing engaged online communities, but she als…

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Social Media Manager Confidential

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50. What Should Your Social Media Manager Brand Be? 8:05

17d ago8:05

8:05

Have you ever found yourself stuck between rushing and overthinking when it comes to nailing down your branding as a social media manager? If so, you're not alone, and this is the episode you've been waiting for! In today's show, I'm breaking down the essentials of what you need to consider when developing your unique brand as a social media manage…

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Social Media Manager Confidential

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49. 5 Steps To Create A Data-Driven Social Media Strategy 8:00

24d ago8:00

8:00

Ever find yourself at a loss when trying to prove the worth of your social media strategies to clients? You're not alone. Demonstrating the true value of your social media efforts can be a daunting challenge. That's why developing a data-driven social media strategy is key. In this episode, I'll walk you through five straightforward steps to craft …

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Social Media Manager Confidential

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48. How To Create A Strategic Content Calendar for Your Social Media Management Clients 9:28

1M ago9:28

9:28

Struggling to keep your content game strong for your clients? It's time to change the narrative! I'm frequently asked about crafting a strategic content calendar for clients, and today, I'm spilling the secrets! In this episode, I break down my straightforward 10-step process for designing impactful content calendars that will have you creating con…

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Social Media Manager Confidential

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47. Expectations of High Paying Clients: What To Expect & What You Need to Deliver 10:25

1M ago10:25

10:25

Ever feel like you might be selling your social media services short? Do you keep hearing people in the industry say you are undercharging? When you are first starting out, it's tempting to want to charge top-dollar, but remember: higher paying clients means higher client expectations. So, you might be asking, "Shanté, how do I match my prices with…

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Social Media Manager Confidential

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46. Melissa Litchfield On: What It's Really Like Running A $30K/mo Agency 42:10

2M ago42:10

42:10

Ever wondered about the transition from a freelance social media manager to running a full-scale digital marketing agency? Curious about where to focus when you're ready to scale with a team? To answer these questions, I sat down with the inspiring Melissa Litchfield, who generously shared her valuable insights and experiences. Melissa is the owner…

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Social Media Manager Confidential

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45. Calling All People Pleasing High Performing Social Media Managers with Mentee Bee Santangelo 25:44

2M ago25:44

25:44

Attention all self-proclaimed 'people pleaser' social media managers — ever find it hard to say 'no,' especially when finances are involved? If you’ve been cornered with comparisons to other managers or bombarded with demands exceeding the agreed scope, you can't afford to miss this episode! Bee Santangelo, my former mentee and a conqueror of such …

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Social Media Manager Confidential

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44. Milou Pietersz On: Using AI As A Social Media Management Agency 27:03

2M ago27:03

27:03

Wondering where AI fits into your social media management agency? Curious if you should join team AI? Milou Pietersz definitely has, and that’s exactly why I brought her on for a chat. Milou openly shares her zeal for AI and explains how it can revolutionize your agency’s operations. Milou has transformed the social media game, designing and implem…

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Social Media Manager Confidential

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43. How to Tell Social Media Management Clients What Your Prices Are 11:51

2M ago11:51

11:51

Ever been met with, 'This wasn’t what I was expecting to pay' or 'My budget is $150, can you do something for that?' Pricing as a social media manager is far from straightforward, and in this episode, I'm pulling back the curtain on my journey through this challenging landscape. I'll be diving deep into the secrets behind effective pricing. You'll …

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Social Media Manager Confidential

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42. Carole Barsano On: The Social Media Reality Check We All Need 44:53

2M ago44:53

44:53

Are you still posting like your sales depends on it? Churning through content, posting content for content's sake and not stopping to think about the goal behind the post? Or perhaps you’re getting concerned at your client’s social media engagement dropping and not realizing that engagement isn’t the metric we (as business owners) should be focused…

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Social Media Manager Confidential

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41. Q&A with Shanté: Will Your Clients Leave You For Someone ‘Better’? 13:13

3M ago13:13

13:13

Questions have been flooding in from my mentees and I thought it would be a good place to address them here in a Q&A format. This episode is to help the social media managers who are feeling somewhat inadequate with themselves. They are the social media managers who are allowing fear to lead them rather than feeling confident in themselves and lead…

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Social Media Manager Confidential

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40. Jamar Diggs On: Trying To Be A Social Media Manager Who Does Everything For Everyone 35:03

3M ago35:03

35:03

What if I told you that you didn’t have to be liked to be a success on YouTube? What if I told you that all of the metrics you pour your heart and soul into over on Insta, doesn’t translate with YouTube? Why? Because YouTube is the second largest search engine owned by the first largest search engine (Google) which means YouTube is all about educat…

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Social Media Manager Confidential

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39. Kar Brulhart On: Starting From Scratch In Social Media Marketing 27:43

3M ago27:43

27:43

Imagine this, you’ve had this soul-quenching position as a social media strategist for the UN, you alone have received accolades for the most healthy Facebook page that you managed, you worked with others to create an app that went on to also receive many awards within your industry…and then it all stops. The pandemic has slashed the opportunity of…

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Social Media Manager Confidential

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BONUS: What is the Social Media Manager Incubator? 34:28

3M ago34:28

34:28

With the launch of my new program, Social Media Manager Incubator, there have been a lot of questions about how the program works and what it is. So I created this bonus episode just for you to go into detail about what it is, what the courses are, its inclusions and if it's right for you. I’ve converted my signature mentorship program into somethi…

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Social Media Manager Confidential

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38. The Downside of Being a Creative Social Media Manager with Mentees Casey Poe and Holly VanAkkeren 25:43

3M ago25:43

25:43

Navigating the world of social media management is not just about creativity. Join me as I delve into the lesser-talked-about challenges of this realm with former mentees, Casey Poe and Holly VanAkkeren. While the allure of creating reels and graphics is undeniable, how does one juggle the demanding business aspect of it? Casey's journey took her f…

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Social Media Manager Confidential

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37. Lead Gen, Engagement and White Labeling as a Social Media Manager with Mentees Nessa and Mari 35:17

4M ago35:17

35:17

Have you ever thought about narrowing down your services to lead generation only? Or maybe white labeling for another agency is for you? In today’s episode, I sit down with two of my past mentees, Nessa and Mari, and they dive into their services as social media managers. Vanessa Rodriguez is a lead generation specialist who excels at helping Onlin…

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Social Media Manager Confidential

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36. Firing Clients & Sticking to Boundaries with Mentees Katya Valiquette and Katie Campbell 33:53

4M ago33:53

33:53

Have you ever found yourself grappling with the thought of firing a challenging client? Wondering how to establish rock-solid boundaries and actually stick to them? And what about the pivotal moment when you should start outsourcing and creating efficient systems? Well, today is the day your burning questions get answered! In this must-listen episo…

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Social Media Manager Confidential

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35. Successfully Leaving Your 9-5 To Build A Social Media Management Business With Alyece Smith 35:48

4M ago35:48

35:48

Ever had those clients who approve an entires months content a week at a time...and they start approving it on the 1st of the month? What did you do? Did you pushback? Did you set your boundaries? How did you communicate your policies with the client? This comes up ALL the time, and in this episode, Alyece and I dive deep into boundary setting and …

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Social Media Manager Confidential

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34. Latasha James On: Attracting High-Paying Social Media Clients is a Journey 31:14

4M ago31:14

31:14

High paying social media clients…wouldn’t that be a dream?! Well, that actually could be your reality. The caveat is this reality doesn’t happen overnight. I am joined with Latasha James, Founder and Creative Director of James + Park, a social-first video marketing firm, and she expresses that there were a lot of lessons that she undertook along th…

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Social Media Manager Confidential

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33. Tomisin Smith On: The Honest Truth Behind How Long It Actually Takes to Build A Successful Agency 29:41

5M ago29:41

29:41

Building a successful agency is no walk in the park. It takes time, effort, and a whole lot of grit. But what's the real deal behind a flourishing agency? I'm sitting down with Tomisin Smith, a seasoned social media strategist and the owner of the digital agency, Twenty Six Digital to uncover the secrets of her success. Tomisin shares her journey f…

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Social Media Manager Confidential

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32. 8 Phrases Social Media Managers Need to Memorize ASAP 13:04

5M ago13:04

13:04

The age-old saying "the customer is always right" doesn't always hold true, especially when setting boundaries as a social media manager. Failing to establish and enforce these boundaries can lead to burnout and exhaustion. In this episode, I’m showing you how to navigate the delicate art of boundary setting and I’m also revealing the precise phras…

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Social Media Manager Confidential

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31. Do’s and Don’ts: How I Would Start A Marketing Agency from Scratch 14:30

5M ago14:30

14:30

Are you ready to take the leap and launch your own marketing agency? Do you need help figuring out where to begin or how to transition from freelancing to running an agency? Join me on this exciting episode as I reveal my journey and share invaluable insights to help you navigate this transformative process. Discover the valuable insights and lesso…

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Social Media Manager Confidential

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30. When Clients Go Rogue: How to Successfully Handle a Social Media Management Client That Posts On Their Own 11:01

5M ago11:01

11:01

Have you ever experienced that sinking feeling when you discover rogue posts on your client's social media accounts, completely derailing your content plan? Frustration and confusion are only natural in such moments. In this episode, I’m sharing some invaluable insights on effectively managing unexpected content challenges. Get ready to dive into a…

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Social Media Manager Confidential

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29. The Secret to Staying Creative as a Social Media Manager with Mya Shell of Cloud Campaign 40:31

6M ago40:31

40:31

How’s your creative meter holding up? You’ve probably noticed it waning a little bit and that is totally normal! You’re a social media manager, expected to be creative on the daily, innovating new ideas and coming up with the next concept that will make your client’s social media profiles shine! So when our creative flair is running on empty what i…

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Social Media Manager Confidential

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28. Staying Organized and On Top of Social Media Changes with Shelly Terry 31:45

6M ago31:45

31:45

With social media platforms constantly evolving, staying on top of the changes can be quite a challenge for social media managers. In this episode, Shanté chats with Shelly Terry, a seasoned storyteller and creative with over 12 years of experience crafting brand content. They dive deep into the world of social media changes and the art of staying …

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Social Media Manager Confidential

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27. Behind-the-Scenes of Building an International Social Media Agency with Sharon Brand 31:31

6M ago31:31

31:31

Are you ready to take your social media agency to the next level or craving answers to your burning questions? Look no further! This episode is a deep dive into the phenomenal journey of Sharon Brand, the powerhouse behind Brands Media Group, a top-tier social media management agency. Get ready to uncover the secrets behind her agency's success, Sh…

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Social Media Manager Confidential

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26. Quick & Easy Way To Never Run Out of Post Ideas As A Social Media Manager 22:13

6M ago22:13

22:13

We may be social media managers, and creating content may be part of our skillset but when you’re inundated with creating content for your clients and then for yourself you can come across the content rut. You know the kind, no matter how hard you think, your creative flow has exhausted itself. Instead, you’re left staring at a blank screen willing…

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Social Media Manager Confidential

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25. The Strategy To Increase Visibility for Your Social Media Management Clients 11:57

6M ago11:57

11:57

We all know that social media management clients all want one thing, and that's to have their social media accounts bring in more business. Whether that's reach, follows, clicks or sales. At the heart of this is the need for visibility or brand awareness. People need to know that they exist. So how can you increase visibility for your social media …

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Social Media Manager Confidential

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24. The 9 Types of Posts You Should Be Making If You Want to Get Social Media Management Clients 13:38

7M ago13:38

13:38

Tell me if this is you. You're so busy with client work that you never have time to create content for yourself. You know you could be better at posting on Instagram but just haven't gotten around to it. You want your profile to be attractive to clients, but you aren't sure what to post and how to say it. You have potential clients asking for your …

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Social Media Manager Confidential

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23. Q&A: Communicating Realistic Social Media Growth to Clients, Crappy Text Messages, Getting Content Out of Stubborn Clients, & More 19:04

7M ago19:04

19:04

Need help with challenging client situations? Like wanting to end contracts after just one month or dealing with nightmare clients who make you want to crawl into a closet and cry? How do you create content remotely for clients who don't want to participate? If so, then it's time to listen to this episode! I dive into these juicy questions that you…

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Social Media Manager Confidential

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22. What Is a Social Media Manager Actually Responsible For? 9:06

7M ago9:06

9:06

Feel like your clients are asking the world from just one post? Perhaps they are expecting a lot more from your efforts that have nothing to do with the role you play. There may be a misalignment in expectations, objectives and goals at play here. Many business owners don’t understand the role social media is meant to play within their business. Th…

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Social Media Manager Confidential

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21. How to Answer “Why Are Your Prices So High?” As A Social Media Manager 10:47

7M ago10:47

10:47

Being your own boss can feel like being on top of the world but when you get asked “Why are your prices so high?” you can feel like you have been ripped down, back to Earth. In this episode, I give you the responses that will help you back up your prices, and your business and easily communicate the results that you can achieve for your clients. Th…

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Social Media Manager Confidential

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20. I Thought I Was Going to Lose My Social Media Management Business Because I Raised My Prices 16:56

8M ago16:56

16:56

Imagine having a social media management business and losing 77% of your clients in one month. Imagine the thoughts, feelings, and emotions that a social media manager who has put their all into their business now has to come to terms with that she has only two active clients, a wedding to pay for, tells a husband (who has stopped working to look a…

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Social Media Manager Confidential

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19. Here’s How Much I’ve Made From Passive Income as a Social Media Manager 16:30

8M ago16:30

16:30

Hearing the phrase passive income bounced around like a beach ball but not sure how you as a social media manager can capitalize on this revenue stream? In this episode, I dive into the nitty-gritty of the passive income ventures I have undertaken over the past three years from how much I made to how much work it really takes to launch each format.…

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Social Media Manager Confidential

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18. Authentic Storytelling as a Social Media Manager with Marianna Correa 23:37

8M ago23:37

23:37

Have you ever wondered how to stand out on social media amongst the masses? It all goes back to being unique and comes down to being your authentic self. As cheesy as that used to seem, it is the very thing that will get you noticed, your audience will relate to and get you those dream clients that just get you. Authentic storytelling is a skill th…

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Social Media Manager Confidential

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17. Alyssa Chan-Evangelista on: Why You Should Stop Neglecting Your Own Social Media Accounts 19:25

8M ago19:25

19:25

Are you ready to walk the walk? If you’re wondering if it is okay to neglect your own social media accounts because you are swarmed by your clients’ accounts - think again! In this episode, Shante is joined by Alyssa Chan-Evangelista, founder of Inspired Media, who has a fresh perspective on social media management. Alyssa dives into the tips to le…

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Social Media Manager Confidential

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16. TOP Freelance Social Media Manager Business Hacks 8:16

9M ago8:16

8:16

Ever wanted some hacks to make your workload feel a little lighter? I wouldn’t blame you! These days being a freelance social media manager is more than just creating content. We are trend-watching, strategizing, often running ads, providing emotional support writing, directing, editing photos and videos, and more. All to make sure that our content…

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Social Media Manager Confidential

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15. Get Your Social Media Management Client's Content Seen By Harnessing the Power of SEO 8:53

9M ago8:53

8:53

When you think of SEO or keyword research you don’t tend to think of social media, do you? SEO is widely known as search engine optimization and when we think of search engines we instantly think of Google or Youtube. However, if you use the same level of research for your client's keywords there are ways to implement them into their content and so…

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Social Media Manager Confidential

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14. 5 Reasons Why You’re Struggling to Book Clients as a Social Media Manager 8:42

9M ago8:42

8:42

None of my leads are booking with me, I really need a new client, what am I doing wrong? Does this sound like you? Then have no fear because in this episode we dive into the five reasons why you’re struggling to book clients as a social media manager! Not only will I tell you what you may be doing wrong, but how to fix it so that you can start seei…

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Social Media Manager Confidential

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13. Q&A: What to Post, Dealing with Bossy Clients, Where to Find Clients That Can Afford Hiring a Social Media Manager + More! 13:31

9M ago13:31

13:31

Do I charge hourly or monthly, how much should my packages be, should I hire an assistant, what is the best scheduling tools…and the questions go on and on. If you’re frazzled, trying to get the right foot in the door when it comes to your social media management business, then it’s time to listen to this episode! I dive into your juicy questions a…

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Social Media Manager Confidential

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12. Are You Making These Big Mistakes As A Social Media Manager? 9:38

9M ago9:38

9:38

Have you tried your hand at social media managing, you’ve built your business, you’ve given it a red hot crack and yet you still feel like you’re not making enough? You’re running into the wrong clients and the pressure of running your social media management business keeps building. In this episode, I share the biggest mistakes a social media mana…

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Social Media Manager Confidential

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11. 10 Actionable Steps to Going Full-Time In Your Social Media Management Agency 14:16

10M ago14:16

14:16

Struggling to find clients and turn your dream business into a social media management agency? Going full-time can be tough, especially if you are flying blind. What you need to know is that it isn't impossible, it just takes a bit of work to make sure you have set yourself up for success. In this episode, I dish out the ten actionable steps that w…

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Social Media Manager Confidential

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10. Kristina Knapp on: The Secret Sauce to Building 6, 7, and 8 Figure Marketing Businesses 30:00

10M ago30:00

30:00

Ever wanted to know the secret sauce to building a six, seven and even an eight-figure marketing business? In this episode, we talk to Kristina Knapp from Elixer Media Co who started her marketing business capped making 40K to now traveling the world on her clients’ dime, filming reels for her clients, and coaching marketing businesses to find easy…

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Social Media Manager Confidential

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9. Spilling the Beans on the Worst Client I’ve Ever Had 8:14

10M ago8:14

8:14

Get ready because I am spilling beans on the worst client I have ever had. I usually bare all, the good and the bad and I’m pretty transparent with all of my experiences, however, everyone wants to know the nitty-gritty specifics. So that is why in this episode I am sharing with you my experience from start to finish. In particular, what made this …

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Social Media Manager Confidential

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8. Shannon McKinstrie on: A Call for Transparency & How to Handle Your Client's Unrealistic Social Media Expectations 35:04

10M ago35:04

35:04

Does taking the leap in starting your own social media management business freak you out? Or maybe you have been in the game for a while and feeling more than ever the pressure to always be on and working all the time. When it comes to the unrealistic social media expectations clients seem to have, establishing yourself as the expert, reassuring th…

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Social Media Manager Confidential

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7. Are You Supposed to Niche Down As A Social Media Manager? 10:12

11M ago10:12

10:12

To niche or not to niche? That is the question. Like Shakespeare, this is an age-old question for many social media managers who are wondering if they are making the right move when it comes to marketing in their business. Unlike Shakespeare, I am here to enlighten you in hopes to give you more clarity on your next move. In this episode I dive into…

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Social Media Manager Confidential

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6. Painful Lessons I Learned In My First Year of My Social Media Management Business 10:40

11M ago10:40

10:40

If somebody handed over their most painful experiences growing their social media management business on a silver platter, would you take their advice? Or would you walk away? Imagine learning the difference between what experiences you are responsible for and how you can overcome them, and what situations are a “them problem”, not a “you problem”.…

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Social Media Manager Confidential

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5. 7 Quick & Easy Extra Income Ideas for Social Media Managers 8:38

11M ago8:38

8:38

Are you still trading time for money? We all have 24 hours in a day and when our client work is maxing out our time, how on Earth are we meant to grow our monthly income as social media managers? Earning extra income doesn’t have to be hard or time-consuming. Instead, we need to think outside the box to take back our time - whether we want more tim…

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Social Media Manager Confidential

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4. 5 Things That Are Turning Off Your Potential Social Media Management Clients 8:39

11M ago8:39

8:39

In this episode, we dive into the biggest question I get asked by so many new social media managers daily: "What am I doing wrong when it comes to signing social media management clients?” You asked and I’ve answered! With the right tools, systems, and structure for your social media management packages and business, you can show up with confidence…

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