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Welcome to the Agency Profit Podcast hosted by Marcel Petitpas, CEO and Co-Founder of Parakeeto. Finally, an agency podcast that isn't JUST about getting more clients. On the show, we bring in experts, agency owners and consultants to share their actionable tips for improving profitability and operational efficiency. Here, you'll learn what systems to implement in your business, what kind of KPI's to track, and benchmarks to aim for. How to manage things like capacity, utilization, billing r ...
Welcome to the Businessology Show, where we interview guests and talk about the business of design. We find agency owners who talk about running their businesses more successfully through all of their ups and downs. Listen along as we interview agency entrepreneurs and uncover insights about shaping a sustainable agency that can scale. Bury your feet in some topsoil and sprinkle some water over your noggin: it’s time to get growing.
The Accelerate Sales Podcast with Paul Higgins is packed with practical sales strategies to scale your Cloud Consulting Business. Paul brings you global experts from multiple cloud platforms including SalesForce, Microsoft, HubSpot, Zoho, Asana, ClickUp who have cracked the code to accelerate sales. Paul's solo shows combining his 29 years of business experience including 18 years at Coca-Cola and successfully scaling and exiting his Cloud consulting business. If you are a Cloud Consultant, ...
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CredoCast Marketing Consultants and Agencies - Credo
1
CredoCast Marketing Consultants and Agencies - Credo
John Doherty
Find Pre-Vetted Digital Marketing, Design, and Development Agencies
From one of Tumblr's most popular blogs and straight into your earholes, join Clients From Hell editor Bryce Bladon and a rotating panel of guests. The Clients From Hell podcast is equal parts humorous and helpful as it explores the landscape for creative professionals, providing insights into survival and exploring the future of the self-employed.
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Accelerate Sales Podcast
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415 – How to Spend 25% of Your Time on Sales
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If you don’t have a background in sales, you probably don’t feel comfortable selling and spend more time in delivery or other parts of your business. But the truth is that you should be doing the sales yourself as a business owner. In this episode, Paul takes you through four actions you can take to get more comfortable and start spending more time…
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Accelerate Sales Podcast
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414 – A Tour Guide For Personal Branding With Bob Gentle
38:03
38:03
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Building a business from the ground up is not an easy thing to do. But It takes far less time to achieve it than you would think. All you need to do is surround yourself with experts to build your personal brand. And Bob Gentle is here to spell it out for all of us. Bob works with leaders at every stage of business to help them step out in front of…
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The Businessology Show
1
Coach of the Consultants: How to Achieve Better Results with Less Effort with Austin Church
44:09
44:09
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Even consultants need coaching! Austin Church discovered the secret to selling strategy to strategists, and he's here to share it far and wide. Austin started as a copywriter before moving to brand consulting, all while building an online business and developing an app. So, why is he selling strategy now? Tune in to hear his answer and discover str…
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The Agency Profit Podcast
1
The Strategy Behind Defining Your Reputation as an Employer, with Bryan Adams
24:27
24:27
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QUICK LINKS: • The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. • For more information on our Agency Profitability Systems and Consulting, check out parakeeto.com • Love the podcast? Leave us a review on th…
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Accelerate Sales Podcast
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413 – A Fresh And Compelling Approach To LinkedIn Outreach With Tyron Giuliani
48:07
48:07
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Whether you’re doing LinkedIn outreach or not, this episode has tremendous value. Tyron Giuliani is here to share his wisdom from his coaching experience helping B2B business owners transform their LinkedIn from a stale to a sales funnel to land clients. In this episode, you will learn the importance of emulating real-life conversations to get 100%…
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Accelerate Sales Podcast
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412 – Capturing Sales Messages to Close More Deals
9:37
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We send sales messages every day via email, LinkedIn, text messages, or social media. Customizing them takes time, but what if you keep them all in one place? That’s how you’re going to see patterns and improve your messages. In this episode, Paul is going to show you why you should capture your sales messages in one place, where to keep them and h…
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Accelerate Sales Podcast
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411 – How To Get Clients Without Relying On Your SaaS Partner With Doug Davidoff
46:02
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If you're waiting for your SaaS partner to bring more business, you should rethink your go-to marketing strategy. Doug Davidoff, a HubSpot Elite Partner, is here to explain why you shouldn't rely on your partner for getting leads and how inbound continuous to work to get you leads. He also shares his sales process and a unique approach to keeping c…
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The Agency Profit Podcast
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How to Extract Yourself f rom Running an Agency with Brad Smith
22:34
22:34
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QUICK LINKS: • The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. • For more information on our Agency Profitability Systems and Consulting, check out parakeeto.com • Love the podcast? Leave us a review on th…
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Accelerate Sales Podcast
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410 – How To Qualify Clients To Sell More With Peter Coy
42:51
42:51
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You know your sales process is working when you’re getting the right leads for your product or service into the funnel. In this episode, Peter Coy, a Zoho Authorized Partner and certified consultant, will share the sales qualification process that keeps him busy. He will also go through how he uses paid advertising on LinkedIn and manages remote te…
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Accelerate Sales Podcast
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409 - A Simple Sales Strategy Framework That Gets Results
18:52
18:52
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When I worked at Coke, we never stopped presenting sales strategies, and that really turned me off from having them in my own business. I swore I'd never have one. But once I started scaling my business and taking it to the next level, I realised I needed one. In this solo show, I explain why business owners need a sales strategy, what should be in…
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Accelerate Sales Podcast
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408 - How To Pick A Winning Vertical With Harry Brelsford
44:35
44:35
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For small and midsize business (SMB) owners, choosing a vertical to focus on brings many challenges. But the benefits, in the long run, outweigh the uncertainty of niching down. The key here is to know how to pick the right vertical for you, and Harry Brelsford is here to guide us through it. He is the founder of SMB Nation, author of 21 books on t…
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The Businessology Show
1
How to Find the Perfect Project Manager with Galen Low
32:26
32:26
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The role of project management has evolved as agencies have. Services and deliverables of today are more complex and demanding than they were even a decade ago! It's no secret that finding a competent project manager to join your team, even temporarily, is super freakin' hard. The skillset is so demanding—they have to know enough about everything t…
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The Agency Profit Podcast
1
The 5 Exits to Help Scale Your Agency with Mandi Elefson
28:59
28:59
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QUICK LINKS: • The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. • For more information on our Agency Profitability Systems and Consulting, check out parakeeto.com • Love the podcast? Leave us a review on th…
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Accelerate Sales Podcast
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407 - What Profit Levers To Pull To Scale Your Business With Marcel Petitpas
47:42
47:42
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Measuring the performance of your business is maybe the most challenging task for a business owner. There are so many things to factor in that it gets really confusing. Marcel Petitpas is here to explain what are the things you need to measure to improve your lifestyle. He’s the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies…
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Accelerate Sales Podcast
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406 - Stop Doing This ONE THING To Scale Your Business
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Have you hired mentors and coaches and then never listened to their advice? I’ve been there. The funny thing is that the same it’s happening in my business. But why would you ignore advice from someone who can help you scale your business? And what is the worst it could happen if you wouldn’t? Links 406 - Show Notes Cloud Consultants Collective Sen…
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Accelerate Sales Podcast
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405 - The Future Of Integrations With Ryan Lunka
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More and more SaaS and cloud products are hitting the market. And when the average business owner generally uses at least eight pieces of software every single day, integrations become a priority. Today, Ryan Lunka, CEO of Blended Edge, shares the future of integrations. In this episode, you will learn what partner integration best practices are, t…
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The Agency Profit Podcast
1
How to Build a Productized Service Business to Sell with Tyler Gillespie
20:45
20:45
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QUICK LINKS: • The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. • For more information on our Agency Profitability Systems and Consulting, check out parakeeto.com • Love the podcast? Leave us a review on th…
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Accelerate Sales Podcast
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404 - How To Scale A HubSpot Agency With Islin Munisteri
37:28
37:28
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HubSpot is one of the leading tech tools in the market for businesses of all sizes. In this episode, Islin Munisteri, co-founder of Theia Marketing and a HubSpot Platinum partner agency, talks to Paul about how the platform can help you scale your business. You will learn why HubSpot is a good choice and where the platform is heading, how to use da…
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Accelerate Sales Podcast
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403 - 8 Questions Every Cloud Consultant Should Ask
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Running your own business is one of the hardest jobs in the world. Making your own decisions is exciting but also somehow terrifying. So, If you don’t have a coach or mentor guiding you through this adventure, Paul pulls together eight questions you can ask yourself to self-evaluate your process. He also shares some examples from his own experience…
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Accelerate Sales Podcast
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402 - How Microsoft Is Gaining Share Through Partnerships With Vince Menzione
34:28
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Partnering is a sales approach that’s been working for years for the big players in the tech industry. But cloud consultants and SaaS partners are also finding great benefits in it. On this episode of the Accelerate Sales Podcast, Vince Menzione, CEO of Ultimate Partnerships and a former GM at Microsoft, shares insights on scaling through partnersh…
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The Agency Profit Podcast
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How to Develop a Strategic Plan to Grow Your Agency with Jon Morris
24:39
24:39
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QUICK LINKS: • The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. • For more information on our Agency Profitability Systems and Consulting, check out parakeeto.com • Love the podcast? Leave us a review on th…
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The Businessology Show
1
How Female Agency Owners Can Empower Each Other with Christy Hiler and Jean Freeman
28:25
28:25
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There are 20,000 agencies across the U.S. right now. Less than 200 are female-owned. After joining this small group, Christy Hiler and Jean Freeman decided it was time to make some moves to increase that number. They created https://untilyouownit.com/ to first get an accurate head count of female-led agencies and provide support for females looking…
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Accelerate Sales Podcast
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401 - How To Make Your Business Efficient With Yvonne Heimann
45:14
45:14
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We all heard about productivity a little too much. But what about efficiency? Yvi Heimann strongly believes that when you focus on efficiency instead of productivity, you will positively impact your business. She is a Business Efficiency Consultant helping digital entrepreneurs automate their business so they can dominate their industry. During thi…
Welcome to episode 400 of the Accelerate Sales podcast. That’s right, episode 400! During this solo show, Paul takes you through a short journey across the key moments that led him to get to 400 episodes of his podcast. Links 400 - Show Notes Cloud Consultants Collective Hyperise Leadjet Book Like A Boss Triggr Sendspark Connect With Paul On Linked…
How automated is your sales process? Business owners often get overwhelmed with all the technology available to “make your life easier”. Kevin Snow, CEO of Time On Target, is here to help us make sense of all of it. He is a sales expert and a serious technology geek who knows how to help his clients take their automation game to the next level. In …
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The Agency Profit Podcast
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Agency Profit Podcast #88 - How to Increase Your Profit While Working Less Hours w/ Mike Moll
25:59
25:59
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QUICK LINKS: • The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. • For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com • Love the podcast? Leave us a revi…
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Accelerate Sales Podcast
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398 - Why Sales People Don't Use CRMs With Sunny Paris
38:09
38:09
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Are you one of those salespeople who hates data entry and hopes for a simpler CRM that actually help you do your job? We might have a solution in our hands. Sunny Paris, co-founder and CEO of noCRM, explains why salespeople should not use a CRM. He is a multi-entrepreneur and an expert in developing innovative SaaS start-ups. In this interview, he …
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Accelerate Sales Podcast
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397 - 5 Reasons B2B Websites Fail And How To Fix It
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Links 397 - Show Notes Cloud Consultants Collective Connect With Paul On LinkedIn On Facebook On Twitter: @PaulHiggins555 On Instagram: @paulhigginsmentoring Email: Paul@paulhigginsmentoring.com Thank You for Tuning In!
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Accelerate Sales Podcast
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396 - How To Conquer CX and EX With An Elite Hubspot Partner With Rod Moynihan
38:24
38:24
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Cloud and SaaS companies have worked with partner models for a long time. What is the best one? Rod Moynihan, director of BAC Partners and an elite HubSpot partner, is here to share his experience with this and some of the biggest brands in the world. In this episode, you will learn why the HubSpot partner model is winning over other cloud partner …
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The Agency Profit Podcast
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Improving Client Retention, With Shaun Clark
23:22
23:22
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23:22
Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on …
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Accelerate Sales Podcast
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395 - The Power Of 2 Way Syncing To Accelerate Your Sales With Aron Gosselin
36:27
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Data syncing is one of the functionalities that keeps a business running smoothly. If your marketing, sales and customer service are on the same page, everything else will work. In today’s episode, Aron Gosselin, Strategic Partnerships Manager at HubSpot, shares his experience helping hundreds of native SaaS integrations. You will learn the benefit…
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The Businessology Show
1
Freelancing and Entrepreneurship: Which You Should Choose with John Jantsch
42:08
42:08
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Duct Tape Marketing's John Jantsch is a long-time marketing consultant and champion for creative entrepreneurs. Where Jason serves creative financially, John serves them as a guiding light. He talks to Jason about the world of freelance and how those folks can turn their section of the gig economy into a viable form of living. For those looking to …
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Accelerate Sales Podcast
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394 - The 3 Stages Of Building Sales From Groups
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There are all kinds of professional groups across social media platforms. We're mostly there to find solutions/help/advice from people who are or were in our shoes at some point. But do you know how to build sales from those groups? Paul shares three stages of building sales from groups and how you could apply them to your business. Links 394 - Sho…
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393 - The Secrets To Attracting The Best Talent With George Brooks
42:51
42:51
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Having the best team on board is the key to success, but hiring is not an easy task. George Brooks is here to save the day. He is the CEO of Crema, a digital product agency specializing in design, technology, and innovation culture for the world's most creative-thinking organizations. In this episode, you will learn how to recruit amazing talent in…
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The Agency Profit Podcast
1
How to Build An Agency For Financial Freedom, With Pia Silva
21:52
21:52
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Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on …
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Accelerate Sales Podcast
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392 - How To Use Instagram Reels To Accelerate Sales With Corey Walker
42:04
42:04
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If you still think Instagram is not the platform for B2B companies, think again. Corey Walker reveals tons of actional tips, so business owners start using reels to grow their business. She is the president of The Marketing Specialist, co-author of Instagram for Dummies, Instagram for Business for Dummies, and a how-to guide for using Instagram to …
Are you one of the lucky ones who has never got a spammy pitch on LinkedIn? Very doubtful. We all get them, and we're all guilty of sending some of them. But in the pursuit of improving LinkedIn reply rates, Paul has tried different strategies. In this episode, he shares the best practices and the benchmarks you should be hitting, what is working f…
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Accelerate Sales Podcast
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390 - Selling More Using Cold Email With William Wang
38:59
38:59
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If you’re only doing LinkedIn outreach and want to open up to cold email, you need to listen to this interview. William Wang is here to explain why we should combine cold email and social selling to accelerate our sales. During this conversation with Paul, he shares insider tips on how you nail cold emails, such as not using your primary domain to …
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The Agency Profit Podcast
1
The 4 W's for Transitioning from a Freelancer to an Agency, With Tim Kilroy
23:55
23:55
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23:55
Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on …
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Accelerate Sales Podcast
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389 - Effortlessly Syncing Data Between Sales And Marketing Platforms With Markus Leming
31:06
31:06
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Links 389 - Show Notes Cloud Consultants Collective Connect With Paul On LinkedIn On Facebook On Twitter: @PaulHiggins555 On Instagram: @paulhigginsmentoring Email: Paul@paulhigginsmentoring.com Thank You for Tuning In!
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The Businessology Show
1
Finding the Perfect Client/Agency Match with Joe Koufman
48:08
48:08
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Joe Koufman is a professional matchmaker. He doesn't typically deal in the business of love (though he has brought 3 marriages together), but his passion for connecting people manifests itself in his company Setup. There, he matches brands with creative agencies that best fit them. He saw an issue with brands not being able to reach beyond the limi…
If you’re still in the early days of growing or scaling your business, defining your ideal client profile could be your biggest challenge. You want to serve a broader audience and focus on a specific target market at the same time. Paul’s advice is to get super niche, and you’ll start seeing some traction in a few months. In this episode, he explai…
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Accelerate Sales Podcast
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387 - The Future Of Martech With Dan McGaw
28:45
28:45
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28:45
Marketing Technology, better known as MarTech, is getting bigger and bigger as business owners look for the right tools to achieve their business and marketing goals. Dan McGaw, the godfather of MarTech, is here today to share his wisdom on picking the right apps from an ocean of 9,400 currently available. He also shares some MarTech that you've pr…
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Accelerate Sales Podcast
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386 - How To Structure An Investment Call To Close More Sales
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The investment call is the result of a lot of work on your and your team's behalf. So if you got to this point, you better do it right to close more sales. During this solo show, you will learn what exactly is an investment call and what is the structure I came up with after all my years of sales experience. Links 386 - Show Notes Cloud Consultants…
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The Agency Profit Podcast
1
How to do Personalized New Business Outreach at Scale, With Dan Englander
25:02
25:02
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25:02
Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on …
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Accelerate Sales Podcast
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385 - Lessons From Scaling And Exiting A Salesforce Partner Business With Andrew France
35:41
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Links 385 - Show Notes Cloud Consultants Collective Connect With Paul On LinkedIn On Facebook On Twitter: @PaulHiggins555 On Instagram: @paulhigginsmentoring Email: Paul@paulhigginsmentoring.com Thank You for Tuning In!
Have you heard of 'The result itself is only a means to an end'? During this episode, Paul explains what is the 80/20 of closing sales that most business owners might be missing. He also gives examples and shares a resource where you can find out more about it. Links 384 - Show Notes Cloud Consultants Collective Sendspark (code: acceleratesales) Co…
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Accelerate Sales Podcast
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383 - Get 300% Increase In Sales With Personalized Video With Bethany Stachenfeld
30:05
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Video email is becoming the standard when looking to personalise your communication. During this interview, Bethany Stachenfeld, co-founder of Sendspark, shares details on a product they created to help sales teams to connect to customers and build relationships using personalised video. You will learn 30 to 300% increase in your sales by using per…
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Accelerate Sales Podcast
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382 - 29 Years Of Business Lessons To Help You Scale
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12:57
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During Paul’s 29 years in business, in corporate and as a business owner, he documented daily reflections to learn from his experiences. In this solo show, he shares some of the lessons he learned along the way. Links 382 - Show Notes Cloud Consultants Collective Hyperise Leadjet Outfunnel Connect With Paul On LinkedIn On Facebook On Twitter: @Buil…
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The Agency Profit Podcast
1
How to Perfect the Client Onboarding Experience, with Taylor McMaster
22:33
22:33
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Quick Links: The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free. For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.com Love the podcast? Leave us a review on …
