Dickens said, it was the best of the times, it was the worst of the times. The words have never been truer. Best because there’s never been a better time to be an entrepreneur. Worst because the clutter is mind-numbing. Founder Thesis breaks through the noise to bring you stories of success & failure, grit & struggle, bouquets & brickbats from some of the most brilliant entrepreneurs in India.
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At The Spotlight, we go behind the scenes and identify and highlight the upcoming disruptors from the startup space!
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Marketing is often considered a nice to have, not a must have. “Let’s get business first”, is what one has often heard. However, MARKETING WHEN DONE RIGHT, GETS BUSINESS. In this show marketing stalwarts talk about how marketing works in the real world. In this show you will learn how marketing will help you to - win business - acquire new consumers - grow the brand - build defensibility - command higher pricing power. Vani Dandia is an award winning marketeer who has spent over two decades ...
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The Spotlight


1
Building the energy storage cloud | Ankit Mittal @ Sheru
46:26
46:26
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Internal Combustion engine vehicles are on their way out, and soon all vehicles will be electric. For commercial EVs, it's smarter to swap batteries than wait for them to charge due to limited charging stations and the need for constant vehicle uptime. Sheru is a disruptive EV startup focused on swapping EV batteries and providing energy storage so…
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Founder Thesis


1
Taking affordable edtech to the masses | Pallav Pandey @ Uolo
1:30:38
1:30:38
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1:30:38
Pallav Pandey has been a key player in India's startup scene for two decades. Now, with his fourth venture, Uolo, he aims to become the go-to platform for distributing edtech products across India. Uolo's core belief is that there's no one-size-fits-all solution in edtech; instead, India requires a multitude of affordable options. Pallav is activel…
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Founder Thesis


1
The AI masterclass | Pawan Prabhat and Paramdeep Singh @ Shorthills AI
1:20:34
1:20:34
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1:20:34
Former investment bankers turned founders, Pawan and Paramdeep, break down the complexities of AI in this episode. Discover their story of transitioning to AI from edtech, building AI powered products for themselves and clients. If you are overwhelmed by the sudden barrage of AI related jargons and want to really understand the hype behind AI, then…
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Founder Thesis


1
Powering Kirana commerce | Karthik Venkateswaran @ Jumbotail
1:06:27
1:06:27
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1:06:27
A former Indian Army major turned entrepreneur, Karthik recognized that India's strength lay in economic prosperity. He spent six years in disruptive startups before founding Jumbotail to disrupt traditional retail without disempowering the last mile retailers. For more such interesting founder journeys, subscribe to our newsletter www.founderthesi…
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Founder Thesis


1
Powering the recommerce economy | Saket Saurav @ Refit Global
1:07:15
1:07:15
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1:07:15
This episode delves into the world of pre-owned mobile phones with Saket Saurav, founder of Refit Global, a leading player in the space. Discover the remarkable journey of scaling up this startup without external funding, reaching a topline of over 300 crores this year. For more such interesting founder journeys, subscribe to our newsletter www.fou…
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Founder Thesis


1
Building a unicorn with Bharat values | Amit Jain @ CarDekho
1:47:00
1:47:00
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1:47:00
Discover the heartwarming journey of CarDekho, India's very own success story, born in a small town and fueled by the family values of Bharat. Amit shares deeply personal stories, invaluable insights from building up the gigantic yet nimble tech startup, and some essential principles for aspiring founders. For more such interesting founder journeys…
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Founder Thesis


1
The community- building manifesto | Kunal Jain @ Analytics Vidhya
1:34:27
1:34:27
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A community startup is built on the back of a strong organically grown community base, hyper-focused on adding value to the community. Kunal Jain is one of the early pioneers in community building and he shares his journey of starting a community, bootstrapped, and how it became a full-fledged platform for analytics professionals with a global reac…
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Founder Thesis


1
The B2B insurance distribution masterclass | Aatur Thakkar @ Alliance Insurance Brokers
1:10:55
1:10:55
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1:10:55
Aatur makes a compelling case for the indispensable value that middle men bring to the table in business. With Alliance Insurance Brokers being one of India's largest offline insurance distribution companies, he shares his expertise on how middle man businesses can drive scale, enhance product quality, and respond more effectively to customer deman…
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Founder Thesis


1
The man with the Midas touch | Rishi Das @ Careernet & IndiQube
1:35:33
1:35:33
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1:35:33
Rishi's entrepreneurial success is built upon his remarkable ability to identify and make the most of opportunities. He first launched Careernet, a hiring business, and leveraged its profits to fuel subsequent ventures. His second venture centered around applying technology to the hiring process, while his most ambitious undertaking, IndiQube, invo…
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Founder Thesis


1
Once tickled, twice 'Oloid' Part 2 | Mohit Garg @ Mindtickle & Oloid
31:14
31:14
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Oloid is changing the game in building security. They’re revolutionizing workplace access, bidding farewell to traditional methods like pin-pads, badges, and fingerprint readers by offering a seamless single sign-on solution. Mohit shares his journey of tackling the physical access challenge in building security. For more such interesting founder j…
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Founder Thesis


1
Once tickled, twice 'Oloid' Part 1 | Mohit Garg @ Mindtickle & Oloid
42:13
42:13
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42:13
From Pune to Unicorn status, Mindtickle's incredible journey is a must-listen. Mindtickle was founded in Pune in 2012 by a group of initially business-clueless engineers. Discover how they achieved product-market fit and successfully scaled to become a unicorn in the US enterprise SaaS market, recounted by Mohit. For more such interesting founder j…
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Founder Thesis


1
The ministry of hypercasual gaming | Afsar Ahmad @ Gameberry Labs
1:03:38
1:03:38
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1:03:38
Delve into the fascinating world of mobile gaming with Afsar- he talks about their journey from a bootstrapped Indian startup to becoming a global gaming powerhouse. He shares insights into their unique approach to success, highlighting how they managed to build a massive gaming empire without relying on external capital. For more such interesting …
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Founder Thesis


1
The digital brain for green energy projects | Puneet Jaggi @ Prescinto
1:19:33
1:19:33
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1:19:33
If the term climate warrior could be used to describe a startup founder, then Puneet Jaggi would be the perfect candidate for the title. Prescinto is an enterprise SaaS startup building the smart operating system for green energy projects. Puneet shares his phenomenal vision towards climate change and Prescinto’s achievements so far. For much such …
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The Spotlight


1
Powering EVs for the e-rickshaw economy | Varun Goenka @ Chargeup
52:09
52:09
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52:09
The e-rickshaw industry is experiencing rapid growth, and a critical requirement is a reliable battery-swapping infrastructure. Varun talks about the large opportunity in battery swapping, using smart tech to build an asset-light multi-location chain of charging points and how they are enabling entrepreneurship as a part of their business model. Fo…
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Founder Thesis


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Building the asset-light hospital chain | Himesh Joshi @ Ayu Health
1:24:46
1:24:46
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1:24:46
Ayu Health is on a mission to fundamentally disrupt the patient experience at hospitals by using transparency and tech. Himesh shares his journey as a first-time founder, what he learnt from it, and how he changed his approach to shaping Ayu Health. For more such interesting founder journeys, subscribe to our newsletter www.founderthesis.com Read m…
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Founder Thesis


1
Helping retailers scale customer loyalty Part 2 | Aneesh Reddy @ Capillary Technologies
1:23:48
1:23:48
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1:23:48
Aneesh Reddy is a rare founder who dedicated 15 years to building his startup, Capillary. With determination and some naivety, they bootstrapped Capillary and even secured funding a few years later. But the roller coaster ride was just beginning, filled with lessons from overfunding mistakes and the challenges posed by the pandemic. For more such i…
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Founder Thesis


1
Helping retailers scale customer loyalty Part 1 | Aneesh Reddy @ Capillary Technologies
1:07:51
1:07:51
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1:07:51
Aneesh Reddy is a rare founder who dedicated 15 years to building his startup, Capillary. With determination and some naivety, they bootstrapped Capillary and even secured funding a few years later. But the roller coaster ride was just beginning, filled with lessons from overfunding mistakes and the challenges posed by the pandemic. For more such i…
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Founder Thesis


1
Building the SUV of scooters | Aravind Mani @ River
57:34
57:34
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57:34
River is pioneering a scooter for entrepreneurs, giving them utility and lifestyle benefits in a single machine. Aravind shares his approach towards building a startup frugally and decodes their path to becoming a 100-million-dollar business. For more such interesting founder journeys, subscribe to our newsletter www.founderthesis.com Read more abo…
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Founder Thesis


1
Gamifying savings for Gen Z | Manish Maryada @ Fello
1:09:35
1:09:35
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1:09:35
The one thing 20-year-olds like to do is play games, especially real money games. Fello asks the question - what if you disguised a savings app as a real money gaming app - giving all the thrills of gaming but also giving the long-term benefits of saving money. Manish talks about the unique thesis behind the product and the zero-to-one journey of b…
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Founder Thesis


1
Building a fast fashion brand from India | Shivani Poddar @ FabAlley
1:14:36
1:14:36
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1:14:36
Immerse yourself in the decade-long journey of building a large D2C fashion business, starting from an era when fundraising was next to impossible and founders literally had to survive each day with nothing but their grit and hustle. Learn about what makes a D2C fashion business scale up from Shivani. Read the text version of the episode here. Read…
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Founder Thesis


1
The fintech empowering micro-entrepreneurs | Mohan K @ IppoPay
1:16:45
1:16:45
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1:16:45
Do you think digital payments are risky? This episode will change your perspective! IppoPay is a Chennai-based fintech serving the vast underbanked and unbanked sector in India, helping it adopt digital banking swiftly. Mohan talks about his learnings over his long and varied path as an entrepreneur and shares how he created luck for himself multip…
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Founder Thesis


1
Rethinking the business of business education | Pratham Mittal @ Masters' Union
51:14
51:14
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51:14
Masters' Union is a modern business school transforming education by opting for hands-on, real-world problem-solving. Pratham shares his incredible first principles thinking approach that has driven him on his mission to build a global top-tier B-school in India. Read the text version of the episode. Read more about Masters’ Union:- 1.We Want To Em…
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Founder Thesis


1
The offline call to action platform | Sharat Potharaju @ Beaconstac
1:09:26
1:09:26
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1:09:26
Beaconstac is revolutionizing e-commerce engagement with its unique, smart QR code platform. Sharat talks about their long journey of making pivots, finding product-market fit and building a truly global SaaS business out of India. This episode is a must-listen for learning how to scale up a SaaS business globally without burning a ton of cash. Rea…
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Founder Thesis


1
Making fashion brands agile | Pawan Gupta @ Fashinza
1:17:49
1:17:49
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1:17:49
Fashinza is an apparel-tech startup solving to reduce the time it takes to release a purchase order in the apparel and fashion space. Pawan is a serial entrepreneur whose first startup in health- tech was acquired. With Fashinza, he plans to revolutionise the apparel manufacturing industry by leveraging new-age technologies. Read the text version o…
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The Spotlight


1
Making Wealth Do Good | Smita and Ram @ Rang De
56:03
56:03
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56:03
Smita and Ram launched a not-for-profit initiative to help artisans and farmers access affordable credit. This initiative evolved into Rang De, a social P2P lending platform offering people the chance to invest in loans for those seeking to improve their livelihoods, providing both financial and social returns.…
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Founder Thesis


1
The drone ride from 3 Idiots to IPO | Ankit Mehta @ ideaForge
1:04:38
1:04:38
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1:04:38
Do you remember the drone scene in the movie "3 Idiots"? Well, the drone in that movie was made by a small company called ideaForge. Ankit and his friends bootstrapped ideaForge straight out of college and spent 8 long years before they were able to raise their first funding. Listen on to learn about the amazing journey of ideaForge and the evoluti…
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Founder Thesis


1
Marrying Music with Tech | Ashish Joshi @ Artium
1:11:30
1:11:30
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Technology is coming to disrupt the way you learn music, and a company at the forefront of this revolution is Artium. Artium is an ed-tech platform for music learners, they have built a custom technology stack that allows them to train music learners worldwide. Read the text version of the episode here. Read more about Artium:- 1.Artium Academy aim…
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