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Zach Spuckler Podcasts

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Not Your Average Online Marketing Podcast

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Not Your Average Online Marketing Podcast

Zach Spuckler

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This is Not Your Average Online Marketing Podcast, and it is about CHANGING the way we think about online marketing...Right now, most podcasts are simply about growing the list, to sell the course, to get the money, to move you up the ladder - listeners = dollars, not listeners = people. This podcast may still grow our business...but here's the difference:Our goal is for every episode to be ACTIONABLE with steps you can take after listening. There’s no withholding of the “special sauce” that ...
 
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The SIGRUN Show

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The SIGRUN Show

SIGRUN

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"Sigrun is like the FEMALE James Bond of Online Marketing! ...a True INTERNATIONAL Woman of Mystery...and Inspiration!" - James Wedmore, host of the Mind Your Business podcast. ... Discover through inspiring stories, case studies, and interviews how you can create your own lifestyle business. Sigrun shares the ‘7 Stages of a Profitable Online Business’ and other proven strategies that help you turn your passion into profits. Her featured experts include entrepreneurs like James Wedmore, Kimr ...
 
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RoamHowl - Digital Marketing + Mindset Survival Skills for Modern Business Owners

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RoamHowl - Digital Marketing + Mindset Survival Skills for Modern Business Owners

Jennifer Gardner

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The ROAMHOWL PODCAST 2.0 is an ongoing conversation hosted by Jennifer Gardner about a more authentic and intuitive way of pursuing marketing strategy and small business success... Where we dig into the trends and new ways of thinking that are taking hold in the entrepreneurial and digital online marketing space and explore what it means to embrace technology and do business in the 21st Century. The world is changing, how we develop our business is changing and how we connect with our potent ...
 
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Not Your Average Online Marketing Podcast

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056. Low Ticket Offers to Fill Coaching Programs 23:38

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Hey hey Not So Average Marketer - welcome to this week's episode! We're talking all about how a low ticket offer ecosystem can actually help you fill your coaching program a lots faster, easier, and simpler than having to do a big fancy launch. When you tune into this week's episode you're going to discover... How the "old school" tactic of the ace…
 
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Not Your Average Online Marketing Podcast

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055. From $25 Workshop to $11k Launch 27:47

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In this week's episode of the podcast Zach talks about how he turned a $25 live workshop into a successful $11,000 launch - and how you can too! When you tune in you'll learn... How we launched a $25 class and filled it up with nearly 200 students Our secret weapon for getting people okay (and excited for) our pitch The value of giving first And so…
 
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Not Your Average Online Marketing Podcast

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054. Behind the Scenes of Our $200k Membership 21:35

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Hey hey not so average marketer welcome to another episode, on this episode Zach takes you behind the scenes of his $200k membership and tells you the good, the amazing, and the struggles that he's had scaling it to this point. When you tune in you're going to learn... The Key Stats of Zach's mebership, include active members, revenue, and retentio…
 
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Not Your Average Online Marketing Podcast

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053. How We Converted at 17.39% In Our Recent Launch 29:46

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Hey hey not so average marketer, welcome back to another episode of the podcast, where we break down what's working now in the online marketing world. On this episode of the show we're talking about our most recent launch and how we were able to convert 17.39% of people who joined our launch into our backend paid offer (our $49/month membership). W…
 
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Not Your Average Online Marketing Podcast

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052. The Sphere of Influence in Marketing 23:58

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Have you ever wondered how to drive down ad costs, increase marketing efficay, and generate more bottom line revenue (and profits)? Then you'll wanna tune into this week's episode of the podcast where I'm breaking down what I call The Sphere of Influence. This is a concept I've been working on for some time, and it's been really cool to test it wit…
 
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Not Your Average Online Marketing Podcast

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051. The Guru's Champagne Promises with Beer Budget Students 23:33

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This episode is a little bit different - there isn't necessarily some tactical advice, or a "training" on how to run ads - but rather it's a conversations about the industry at large that I think it's important that we have! In this episode I talk about how... We easily get caught up comparing ourselves to things and experiences that we should How …
 
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Not Your Average Online Marketing Podcast

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050. The Facebook Ads Gold Rush Is Over (What It Means For 2023) 24:23

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The Facebook Ads Gold Rush Is OVER! You can't just spend $1 and Make $5 the way you could back in 2018, things are changing (and fast!) But don't panic there is still money to be made in advertising your online course business, but it's going to require you to change the way you think about advertising! In this week's episode of the podcast, Zach t…
 
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The SIGRUN Show

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[Best of] My Origin Story: The Path to 8 Figures 1:06:25

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This is a very special episode of The Sigrun Show. For the first time ever, I switched seats and instead of being the interviewer, I’m the one being interviewed. My dear friend Selena Soo agreed to help me tell my story from a different angle: By asking me questions you always wanted to know the answers to. My biggest struggles, setbacks and low po…
 
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The SIGRUN Show

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[Best of] Client for Every Price 19:20

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One of the biggest challenges for many solopreneurs and online entrepreneurs is setting the prices for their products and services. It’s during the pricing process that your lizard brain can really step things up a notch - telling you that you’re not good enough to command the rates you want. It’s when we begin to doubt ourselves, our skills, and t…
 
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The SIGRUN Show

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[Best of] From Unemployable to a Selfmade Millionaire 1:05:22

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It’s going to be very hard for you to find a job. These were the words of my advisor when I went to the unemployment office after having been fired twice in a short period of time. I kept applying for positions I thought were a perfect fit but never got a reply. My hopes were down. I was also still feeling the pain from my chronic illness, and the …
 
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The SIGRUN Show

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[Best of] How to Start and Scale Your Online Business without Overwhelm and Excuses 17:33

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Are you on the fence about starting your online business? Even if you know you need to? Online is here to stay - we all know it. Having an online business is more important than ever in times when everything is uncertain and another lockdown could happen at any moment. I hear many women who want to go online, yet they feel overwhelmed and come up w…
 
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The SIGRUN Show

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[Best of] How to Crush Through Your Internal Glass Ceiling 51:14

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Have you hit an income level in your business you don’t seem able to surpass? Are all your launches at the same level and you’re stuck growing them? I’ve been there. It felt like I hit an invisible glass ceiling that stopped me from achieving my dreams. I didn’t notice it was there until my head hit the glass ceiling. In his book The Big Leap, Gay …
 
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The SIGRUN Show

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[Best of] Selling Between Launches: 9 Simple Promotion Strategies That Sell 26:31

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Even if you love launching, you can’t launch all the time. It would not only exhaust you, but also your email list. So how can you sell between launches? In this episode, I’m sharing 9 simple promotion strategies you can apply to sell between launches. “You should always be seeding – as soon as you finish one launch, you should prepare for the next…
 
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The SIGRUN Show

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[Best of] Failed Launch? Here's What You Can Do to Save Your Launch and Improve the Next One 38:44

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Are you building your online business using launches to sell your programs? Then sooner or later, this will happen to you: A launch just doesn’t go your way. You might have launched successfully before, or maybe you’re just starting out. But that launch you carefully prepared and planned? It’s just not taking off. I’ve been there, and in this episo…
 
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The SIGRUN Show

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[Best of] Why Only 2% of Female Entrepreneurs Achieve 7 Figures 25:45

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Only 2% of all female led businesses achieve a 7-figure annual revenue. 90% don’t even make 6 figures. Why? I’ve worked with over 3500 women in the last 7 years and made almost $10M in total revenue. During this time, I got a deep insight into why women don’t make more money. In this episode, I share the main reasons why women tend to play it small…
 
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The SIGRUN Show

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[Best of] Launch Lessons from a 7 Figure Launch 32:44

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My clients call me the launch queen. I love launching, and I love teaching my clients how to launch. In January 2021, I finally achieved my launch goal of $1M, and in this episode, I want to share with you what I did and specifically what I did differently from the other launches that I’ve done in the past seven years, which have made me over $8M i…
 
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The SIGRUN Show

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[Best of] How to Ask Better Questions to Improve Your Life and Business 36:06

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We all have one question that we ask ourselves all the time. This one question has a huge influence on our lives and businesses. If you ask yourself a good question it will improve your life and business. If you ask yourself a bad question it will deteriorate your life and business. In this episode of The Sigrun Show, I explain what a primary quest…
 
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Not Your Average Online Marketing Podcast

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049. Planning Your 2023 Revenue & Goals 29:36

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On this episode of the podcast Zach breaks down the process he uses to plan and execute his 2023 goals - including the EXACT process he walks his clients through to create their quarterly roadmaps. When you tune into this week's episode you're going to discover... The value of creating a revenue plan (and how to do it) The step-by-step process to d…
 
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Not Your Average Online Marketing Podcast

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048. Black Friday: 3 Ads to Maximize Sales 23:44

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In this week's episode of the podcast we're talking Black Friday & Cyber Monday - specifically what ads you can run to maximize your reach and sales this year. When you tune in you're going to learn... Where your advertising focus should be for Black Friday (hint: it should be on your warm audience) What custom audiences to create to run your Black…
 
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Not Your Average Online Marketing Podcast

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047. CASE STUDY: 915 Leads in 14 Days 22:28

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Hey Hey Not So Average Marketer! In this week's episode of the podcast I'm breaking down how we had nearly 1,000 opt-ins to our new freebie in just 14 days time. Hint: We used a strategic freebie, and Facebook Ads. If you wanna learn the process (and know how to duplicate it for yourself) you'll want to tune into this weeks show where I'll share...…
 
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Not Your Average Online Marketing Podcast

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046. 4 Facebook Ads You SHOULD Be Running In Your Business 26:19

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In this week's episode of the podcast we're talking my ALL TIME FAVORITE TOPIC - Facebook Ads. We're going to breakdown the (4) ads that I recommend everyone be running in their online course or service based business if they want to grow their list, their business, and their sales. When you tune in you're going to learn... The (4) types of ads tha…
 
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Not Your Average Online Marketing Podcast

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045. Do Facebook Ads Still Work Going into 2023? 26:35

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In this episode of the Not Your Average Online Marketing Podcast we chat about the future of Facebook Ads and the changes we're seeing in the landscape that you need to know about. When you tune in you're going to learn... The big shift in the way ads should be leveraged now, versus in years past The importance of ads that are growing your list mon…
 
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Not Your Average Online Marketing Podcast

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044. How I'd Go From 0 to $10k With My First Course... 22:43

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Have you ever found yourself asking, "How would I do this if I was starting from scratch?"? That is exactly what this episodes answers - how to go from 0 to $10k on your first coaching or course offer in just 90 days! When you tune in you're going to learn... How many people you REALLY need to generate your first $10k The path I would take if I was…
 
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Not Your Average Online Marketing Podcast

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043. 421,000 Downloads Later (What I've Learned About Podcasting) 23:54

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Hey hey Not So Average Marketer! Are you considering starting or launching a podcast to serve your audience and grow your business? Then this is one episode you don't want to miss! My podcast has been download over 421,000 times, and I want to share with you the value of those downloads and how we've translated them into business and sales! When yo…
 
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Not Your Average Online Marketing Podcast

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042. How to Validate Your Idea With Paying Customers 21:40

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Want to know how to get PAID to have amazing ideas? In this episode I break down my process for coming up with amazing ideas, and then validating them through paying customers so you never create or build something before you get paid to KNOW that people want it! When you tune in you'll learn: My 7 step process for creating an IDEA that gets you pa…
 
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Not Your Average Online Marketing Podcast

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040. 7 Strategies To Grow Your Email List 24:10

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Want to know how to grow your email list, generate more leads, and create more sales opportunities in your business? Tune into this weeks episode to learn... A simple Facebook Post that generate over 100 leads for us in 24 hours How to leverage your instagram more effectively for list growth My FAVORITE strategy for consistent and daily list growht…
 
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Not Your Average Online Marketing Podcast

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039. What To Do When a Launch Goes Sideways 22:31

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Have you ever had a launch goes sideways? If so this episode is about how to handle it, react, and move forward with ease and grace. When you tune in you'll learn: The key stats to analyze after a flop launch The Importance of messaging (and how to fix it) when a launch doesn't convert where it should Why CELEBRATING a bad launch is super important…
 
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Not Your Average Online Marketing Podcast

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038. Creating a Full Time Low Ticket Product Biz With Hallie Sherman 31:23

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Have you wondered what a low ticket product business can look like for a non-B2B Business? Enter Hallie Sherman! Hallie is the owner of Speech Time Fun, and she runs a highly profitable low-ticket product based business, and now she's sharing how with us! When you tune into the episode you're going to learn... -> How Hallie works 5-10 hours a week …
 
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Not Your Average Online Marketing Podcast

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036. Turning a $37 Workshop into a $10k Profit Launch 29:07

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Ever wondered if those $37 live trianings you see floating around the interwebs can be profitable? Especially if you've got a lower ticket offer? Hint: They can be! Tune into this week's episode to discover how we turned a live trianing in a $10k mini promo and grew our list by 1200+ in the process!By Zach Spuckler
 
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Not Your Average Online Marketing Podcast

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033. The 90 Day Automated Sales Plan 23:54

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If you've ever wanted to automate more sales of your offers - this episode is for you! When you listen you're going to learn... -> My 3 Stage Automation Process -> How to start growing your list on autopilot with ads -> The importance of simple email automation -> How to grow your social media without posting 24/7 -> And more... Tune in and be sure…
 
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Not Your Average Online Marketing Podcast

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032. My No-Launch 1:1 Client Attraction Process 22:08

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If you've ever wanted to get more 1:1 clients but weren't feeling doing a big launch, webinar, challenge or video series - this epiosde is for you! When you tune in you're going to learn: -> My process for starting 1:1 sales conversations with my idea client -> The way that I run my sales calls to make sure I can support my audience -> What to do o…
 
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Not Your Average Online Marketing Podcast

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031. 5 Ways to MANIFEST More Money In Your Business 20:06

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Did you know that I secretly love The Law of Attraction, Manifestation, and some woo-adjacent things!? Yeah, it's true! And today I'm splling the beans on my favorite way to manfiest more in your business and life. When you tune into this week's episode you're going to learn... -> My 5-Step Process for Manifestation -> How to think of manfiestation…
 
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Not Your Average Online Marketing Podcast

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030. My Facebook Ads Aren't Working, Now What? 18:29

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In this week's episode of the podcast, we breakdown what to do if you can't get your Facebook Ads to "work"... In this episode you'll discover: -> The ONLY 3 issues your Facebook Ads can experience -> How to diagnose your Facebook Ads issues using your own data -> The steps to take to get your ads working again, even if you've struggled in the past…
 
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Not Your Average Online Marketing Podcast

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029. Email Marketing that DOESN'T Suck With Bobby Klinck 41:47

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This week on the podcast we're talking all things EMAIL MARKETING - what does it look like to send emails that not only convert but that people WANT to open and read!? During this interview with Bobby Klinck we cover topics like: - How to find your voice and show your style in your emails - Playing the long game with strategic email - Building a bu…
 
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Not Your Average Online Marketing Podcast

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027. Facebook Ads for Listbuilding 22:23

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Want to grow your list with ease and speed - then you need to try Facebook and Instagram ads! When you tune into this weeks episode you're going to learn... -> What to make sure your freebie contains BEFORE you run ads to it -> How to write a simple copy flow that converts viewers to clicks -> The key types of images to create with Facebook Ads for…
 
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Not Your Average Online Marketing Podcast

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026. How We Sold Out Our Coaching Program Without a Launch 22:10

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Have you ever wanted to SELL OUT your coaching program but we're sure what to do to make it happen? In this week's episode I break down how we sold out our coaching program in 4 short days. When you tune in you'll discover... -> How what we did MONTHS before the program made a huge difference -> The importance of being willing to TALK (on the phone…
 
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Not Your Average Online Marketing Podcast

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025. The Importance of CONSISTENT List Growth & How To Do it 18:07

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If you've been thinking about growing your list this episode is for you. We're talking about the importance of consistent listbuildling - and it's not just WHY listbuilding is so important, but how to do it! When you tune in you'll hear... -> The Importance of list growth for CONSISTENT business growth, not just instant sales -> The relevance of LC…
 
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Not Your Average Online Marketing Podcast

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024. Getting 400 PAYING Leads for a Launch with Marisa Cummings 49:30

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Welcome to the Not Your Average Online Marketing Podcast! In this episode, I am talking to Marisa Cummings, an Incubator student, which is our group coaching program turned extraordinaire marketer over just a series of incredible launches and events. If you have been eyeing up our coaching program, you want to hear from one of our students, or you …
 
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Not Your Average Online Marketing Podcast

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023. How We Took Our Membership to a Six-Figure Run Rate in 6 Months 23:11

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Want to know how we've taken our membership to 300 members and a six-figure run rate in just a few short months? Then this episode is for you! When you tune in you're going to learn: -> How we took our membership to its first 100 members in a couple weeks -> The power of consistent promotion to grow your membership -> The common pitfalls of members…
 
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Not Your Average Online Marketing Podcast

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022. Lessons from a NEARLY Failed Launch 23:12

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What can you learn when a launch goes (or is going) sideways? Can you save it? Should you call it? That's what today's episode is all about - setting yourself up for the maximum level of success with your launches. I'm going to take you behind the scenes of a launch we did that was, well tough, and share with you... -> How to pivot if a launch isn'…
 
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021. The 15 Minute Funnel Fix Method 18:38

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Ever have a funnel that just won't convert? This episode is about my 15-minute process for uncovering WHY a funnel isn't working and the steps to fix it. When you tune in you'll learn... -> My SIMPLE system for mapping out my funnel to pinpoint why it isn't converting where you want it to -> The 4 BIGGEST FUNNEL KILLERS we see, and how to fix them …
 
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Not Your Average Online Marketing Podcast

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020. How to Figure Out Your Facebook Ads Budget 18:38

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Have you ever wondered "how much should I spend on Facebook ads?" If so - this episode is for you... Tune in to learn... -> How much you should spend on Facebook Ads each month at a minimum -> How to determine your unique Facebook Ads Budgets -> The important metrics to consider when you run adsBy Zach Spuckler
 
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Not Your Average Online Marketing Podcast

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019. Creating High Converting Freebies 22:05

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In today's episode we're answering the question: What makes a GREAT and HIGH CONVERTING Freebie? When you tune in you'll learn... -> The 4 key elements of a high converting freebie -> How to choose the best format for your freebie -> The important steps to create a freebie that converts So tune in, and enjoy the show!…
 
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Not Your Average Online Marketing Podcast

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018. Facebook Ads For Listbuildling 23:01

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Have you ever struggled to grow your email list? What if Facebook Ads could help you automate the growth of your business and email list... hint: they can! In this episode Zach breaks down his favorite way to grow his email list including... -> The type of Facebook Ads everyone should test to grow their list -> The importance of an email list beyon…
 
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