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In our podcast, we bring to you businesses that are mindful in their practices and processes. A mindful business adopts and employs sustainable social, economic, and environmental practices. Some of our past guests are Redecker, from Germany, MUDD Jeans from the Netherlands, Ricron Panels, Phool Co from India, Alabama Chanin, Reel Toilet Paper from the USA, Hinterland, Unscented Co from Canada, and Desserto from Mexico. We launched our first episode on July the 22nd., 2019 with a new episode ...
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DO IT MY WAY PODCAST empowers women business owners and CEO’s to do business on their terms with no regrets, hesitation or fear! Maybe you are a CEO ready to build a personal brand OR you’re an entrepreneur listening to all of the pressure from those around you....this is the place for you! We will be talking about all things marketing and how to create your personal brand to make money by teaching others what you already know and get paid to do it! Most importantly, you will learn to do bus ...
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Welcome to the Love.Me project. This podcast is intended to help each other be more present, delve into our mental health, and serve as an ongoing conversation in the community. Thank you for joining me on this journey.
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If you're looking for *quick* and succinct tips on how to podcast, grow your audience, and monetize your show this is NOT the show for you. Will you get all that from this show? Absolutely! And a lot more, but not in way you expect. This show is a personality driven show hosted by powerhouses and podcasting industry experts Jessica Kupferman and Elsie Escobar (supported by their producer John.) They will give you insightful, wise, expert advice about all aspects about the podcasting industry ...
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Do It My Way Podcast
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Turning Adversity Into Something Good - Mia Fleming
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39:59
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Sometimes it's hard to look at the good life when things are crumbling around you, but mindset is everything! Mia Fleming is a highly accomplished and captivating TV host, known for her magnetic personality, infectious energy, and strong journalistic background. At the height of her career, Mia had a paralyzing realization that success doesn’t alwa…
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Mindful Businesses
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RODE Architects - Transformative Design Through Collaboration
32:17
32:17
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In this episode we chat with Ben Wan, Principal at RODE Architects about the roles architects can play in reducing the impact of climate change on our planet. Given that over 40% of all energy produced is used to run the buildings, how can architects reduce the energy consumption of these structures is the question we asked Ben. One of the goals is…
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Most consumers are aware of the numbering 1 to 7, embedded in the recycle symbol under plastic items and they diligently put them in recycling bins. The numbers denote the type of plastic so that they may be recycled appropriately. The truth of the matter is that only the number 1 and 2 are easily recyclable and rest end up in the landfills. We ask…
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Mindful Businesses
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Amor Perfecto - Decolonizing Colombian Coffee
50:19
50:19
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Met up with one our favorite guests Luis Fernando, Founder of Amor Perfecto, for breakfast in Bogota, Colombia. During our recording we had hoped to share our love for coffee over a cup of coffee in Bogota and we are happy that we were able to meet and catch-up. We loved learning about what the company its growth and future plans. Amor Perfecto has…
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Mindful Businesses
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Reuse Action - Reclaimed and Surplus Building Materials
50:19
50:19
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Urban flight in America in the 1960s resulted in downtowns having empty abandoned buildings and structures. The city governments had to eventually demolish these structures and their debris ended up in the landfills. Our guests Michael Gainer and Ian MacDonald of Reuse Action, who live in Buffalo, NY, started thinking about the millions of dollars …
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Several years ago my goal was to have Fridays off. It would be the day where my kids were still in school, my husband was working and I had free time to do whatever I wanted. It was a great “errand day” to get things done while other people were working, picking up my dry cleaning or getting my hair done without having to stress about work. Most Sa…
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Mindful Businesses
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Spot Detergent - Eco-Friendly On a Budget
35:22
35:22
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Sustainable products are priced out of reach of most Americans. They cost the consumers more due to a variety of reasons - higher costs of inputs and innovation, demand is higher than supply and sometimes…just because.. people are willing to pay more. If we are on this global journey to make our world sustainable we need each and everyone on board.…
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Mindful Businesses
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Ryan McPherson - University of Buffalo Climate Action Plan
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Today we talk with Ryan McPherson, Chief Sustainability Officer at University of Buffalo. He heads the Climate Action Plan at the university. The University has the goal of climate neutrality by 2030. They plan to achieve this goal by having 10 strategies to achieve it. Strategies such as “Not all electricity is created equal”, “Waste not”, and “pu…
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Can you think of a time in your life when money played a factor in an important decision you made? Or maybe you couldn't make the right decision because you did have the money to do so. My mom got pregnant in high school with my older brother and had to quickly get married because my dad’s family was Catholic and lived in a small town in Kansas whe…
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This episode was originally aired on February 18, 2020 We talk with co-founders Sujata and Taniya (Su and Ta) who decided to quit their well-paying jobs and put their hearts and souls into spreading love through traditional hand-woven sarees. They have a family of 1400 weavers. The process of weaving every saree is a celebration of centuries of tra…
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Mindful Businesses
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Palm Straw - Biodegradable Plant Based Straws
22:18
22:18
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The firsts in our lives have a special place in our life experience. May it be the first job, first business venture, first car and even your first podcast episode. Today we wanted to re-air on the 4 year anniversary, our first episode Palm Straw. It was a startup in 2019 which my mentor at that time Dora Lutz I suggest that I reach out to. This st…
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Do It My Way Podcast
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Does Company Culture Really Increase Revenue?
28:06
28:06
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A strong company culture is the most important thing to grow your business but it often gets overlooked. Companies with a positive culture have more employee engagement and fulfillment in their jobs, which makes them work harder and results in higher revenue. Culture is your employee’s beliefs and attitudes about the way things are done in your wor…
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Mindful Businesses
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Junobie -Eco-friendly Reusable Breast Milk Storage Bags
31:29
31:29
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As formula companies’ productions are limping back to normal, after the recall, a question some people ask is why can't mother "just" switch to breastfeeding their infants. As most mothers know that it is not that easy to make that switch. Breastfeeding a baby can be hard - it needs support from the family, spouse, pediatrician and most importantly…
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Mindful Businesses
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The Tool Library - Borrow Tools. Build Community
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32:38
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The practice of manufacturing for planned obsolescence seems to be what most manufacturers in the present time follow. This means to make an item that will break down sooner than their earlier versions, lack of how-to-fix information or tutorials and even make it impossible to be repaired. The direct impact of such a philosophy increases the bottom…
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Repairing an item is an achievable and straightforward path to achieve sustainability goals. This "concept" is becoming more and more apparent with Right to Repair legislations being passed as laws in some states in the US and countries worldwide. In January 2023, Gov. Kathy Hochul signed the Digital Fair Repair Act, a law that will increase the co…
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I can’t believe I am on my 100th podcast! What a fun learning experience with ups and downs. I originally wanted to write a book, but realized I am a much better talker than I am a writer, so I shifted my focus to launching a podcast. I have several coaching clients that I have helped launch podcasts so I also thought I better practice what I preac…
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Mindful Businesses
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Re - Air Pass the Honey - It's Absurdly Good
38:44
38:44
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"No Mow May..." in Buffalo and Western New York, was a cooperative effort by neighbors, municipalities, and counties to stop residents from mowing their lawns for a month to help pollinators such as bees survive and help their population grow. Pollinators are an integral part of the global food supply. This episode delves into how the bee populatio…
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With summer fast approaching, sipping a glass of wine, we wondered about the practices of vineyards - a highly competitive and commercialized industry. Around the same time we were pitched by Ehlers Estate for an interview with their General Manager and Winemaker. In our conversation with several of the mindful business leaders, we sought insights …
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Jess and Elsie discuss what led to the decision to turn She Podcasts LIVE! into a virtual event. We are collaborating with Marco Arment from Overcast . He has committed to continuing to feature podcasts led by people of marginalized genders. And we are thrilled. All women and non-binary folks please fill out this SUPER EASY FORM! DO IT NOW. She Pod…
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One of the hardest things to do when you are starting a business is to come up with the name! You want it to be memorable, mean something, easy to say, easy to Google, eventually become a household name and make you money! That is a lot to ask from a brand name! The process of coming up with a brand name is one of the most important steps in establ…
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Mindful Businesses
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Circular Design Consultants - Net Zero Homes
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37:50
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When Jodi Bakst and Cor Rademaker, co - founders of Circular Design Consultants had the opportunity to develop oa piece of land in North Carolina, they had the vision to make it North Carolina’s first net-zero neighborhood. They put this vision to pen and paper to create Array Sustainable Design and bring to market a twelve lot neighborhood on 60 a…
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Do It My Way Podcast
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Want to Sell More Products Online? Listen Up!
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15:47
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I have a coaching client I am working with that has an amazing e-commerce product. The founder is an inventor who created an incredible patented one of a kind product that solves a massive problem in their industry. They recently attended a highly visible trade show and got a ton of traffic to their website. Sales were good, but when they looked in…
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Mindful Businesses
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Re- Air Trustrace - Platform For Product Traceability
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We talk with Shameek Ghosh, co-founder of Trustrace a platform that brings traceability and transparency to the fashion brands such as #Adidas, #Decathalon, and #FjällRaven. It all started when one of his coworkers/friend decided to return to India from Sweden to take over his ancestral property. His friend was dismayed at the destruction that the …
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Receiving a gift makes people happy, incentivizes and motivates employees, and builds corporate morale. Businesses give gifts for various reasons - a promotion, to say thank you, reaching a milestone or even”just because”. The businesses try their level best to match the gift to the employees tastes. That can be a daunting task for the gifter. Loop…
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She Podcasts
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399 No Points Are Made Talking Over Each Other
1:03:46
1:03:46
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The godfather of AI quits Google, podcasts on YouTube Music, Dropbox transcription, lots of AI talk and more! MERCURY IS IN RETROGRADE! (Don’t tell Elsie! 🤣) ‘Godfather of AI’ quits Google with regrets and fears about his life’s work - The Verge (🇺🇸 US Only) Listen to podcasts on YouTube Music - YouTube Music Community Dropbox transcription! (Who k…
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Mindful Businesses
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Our Sustainable Home - Eric Corey Freed; Foundation and Windows
40:32
40:32
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The cement industry puts out 8% of the world’s CO2 emissions, but having said that, it is very durable and technically made with natural materials. As we go along this journey to build a sustainable home, we look into options to reduce the consumption of cement and therefore concrete in our home. We delve into the techniques to build a strong and d…
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Some feedback on the “BEEF” discussion last week, Elsie’s new AI powered webcam, Podcastle Pro, headshots for professionals and more! J&E discuss some feedback they received from fellow podcaster Julia Kline in response to their discussion last week about “BEEF”. Insta360 Link - The AI-powered 4K webcam Podcastle Pro Review: AI Software Clones Your…
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Do It My Way Podcast
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3 Ways to Create a Compelling Video for Facebook + Instagram
18:34
18:34
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Producing a compelling video in your digital marketing campaigns is so important to grab your potential customer's attention! People are scrolling mindlessly and they have to be stopped in their tracks to pay attention to your brand! What is the "hook" that is in the first few seconds of your video to get them to stop and pay attention? To create a…
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Do It My Way Podcast
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Is it Better to do SEO or Google Ad Words in Your Marketing Plan?
17:01
17:01
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17:01
If you have been listening to this podcast for a while, you know I love Google. If you can get to the top of Google for key terms in your industry, you will win! I get asked all of the time if it’s better to do Google Ad Words or SEO. It all depends on your specific business goal, target audience, and budget. Google is not a gamble in marketing. If…
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Mindful Businesses
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eAgronom- Transforming Voluntary Carbon Offset Markets
29:09
29:09
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Carbon cycle occurs naturally in nature during photosynthesis. Plants absorb carbon dioxide and release oxygen and when animals consume the plants they release the carbon dioxide that is again absorbed by the plants. Human activities put out more carbon than nature can handle. We have to use every possible way to absorb this excess carbon from the …
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J&E discuss the “Beef”, RØDE’s biggest announcement ever, AI-powered Lately and more. J&E have a discussion about the "Beef" controversy explained: Costar David Choe's past claims of "rapey" behavior resurface. RØDE’s Biggest Announcement Ever: Introducing Seven New Products and Product Updates. About Lately! “The right words. In your voice. At sca…
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Mindful Businesses
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FabScrap - Recycling and Reusing Textile Waste
31:15
31:15
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Majority of the conversation around fashion waste revolves around finished products that end up in the landfill. But around 12 % that is around 6.3 million tonnes per year is sent by brands to the landfill in the design and development stage. These would be sample booklets with swatches and unused fabric rolls and prior to Fabscrap they ended up in…
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Podnews acquires Podcast Business Journal, a new YouTube extension, Voice Isolation, Timebolt and more! There’s a new YouTube extension (Chrome) that aligns with Chat GPT. The extension will completely transcribe the video you’re watching and automatically send it to Chat GPT. Apple's iOS 16.4 has a cool feature - Voice Isolation - that can make ce…
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Do It My Way Podcast
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You’ll Never Regret Launching Your Personal Brand
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8:17
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I do a lot of personal branding coaching and one thing I always say when they are starting is, “You’ll never regret launching your personal brand!” It will follow you wherever you go! Let’s just say you are a well known attorney and you are an expert in your field. No one outside of your field would know this unless you built a personal brand aroun…
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This week we revisit an episode on innovative pumped energy storage with RheEnergise! _____________________________________________________________________________________________ Energy systems need to decarbonise to prevent climate change. There are many solutions to generate energy without using fossil-fuels, but renewable sources of energy are …
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Informed Delivery!, a robust discussion about Emily Ratajkowski and her new podcast, Riverside’s massive update and more! J&E are blown away by Informed Delivery. Do you know what that is? Then J&E have a robust discussion about the article - Emily Ratajkowski on Dating, Podcasting, and Her Bitch Era. Riverside Unveils Text-Based Editing and AI Tra…
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Mindful Businesses
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Savesorb - Save Time, Money and the Environment
31:13
31:13
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Oil spills in our world where engines are omnipresent are almost inevitable. Larger accidental spills on land and water have catastrophic effects on the environment, plant and animal life. Ironically some of the industrial spill clean-up solutions often used may not always be eco-friendly. SaveSorb is a totally natural, sustainable plant material. …
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The podcasting industry is on a massive diet, NPR cancels popular podcasts, how does video increase the gender divide and more! The podcasting industry is on a massive diet! Layoffs are happening. Companies are cutting their marketing budgets. How will this affect She Podcasts LIVE!? What can we do to help? NPR Confirms Four Podcasts Cancelled In R…
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