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A podcast that goes Behind The Veil to talk about all things wedding related. We cover everything from the trends in color to Mental Health and Planning during the age of Covid. Hosted by Event Planner Keith Willard - Owner of Keith Willard Events. Keith has over two decades of event planning including Director of Catering and Events for The Ritz-Carlton, The One Hotel, and Hyatt Regency. Some of Keith's more notable events include Mark Cuban's 40th Birthday Party, as well as comedian Michel ...
 
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show series
 
When it comes to champagne, versus prosecco, versus sparkling wine - many of us have no idea what the difference really is. Tune in to find out the difference, and how to sound like a rock star when describing it to your clients. For Brides, learn what really makes it different and how to pick the perfect option for your wedding. This week we welco…
 
When planning a wedding, it's the number one thing that couples feel like they can cut from their budget. Of course, we can plan this wedding ourselves! Between the checklist that are provided by The Knot & Wedding Wire, and everything that we can find on the internet - why do we really need a wedding planner. Having a Day Of person should be enoug…
 
The Truth behind A-List Celebrity Weddings & Events - There were some connection issues for the first 10 minutes but all is good after that! Marley Majcher is the CEO of The Party Goddess!, A nationally acclaimed full-service event planning and catering company. From understated elegance to rock star fabulous, Majcher is known for creating the most…
 
This week, we continue our series about wedding basics. One thing that all weddings have in common is décor. Some of the first questions you'll be asked is "What are your colors?" and "What are your favorite flowers?" But the rules have changed, and more and more couples are choosing to have recyclable options that DON"T include fresh cut flowers. …
 
You finally had your perfect day! Over a year and half of planning, worry, and pandemic, you finally got your moment. But - was it captured correctly? Are you worried about how the photos are going to look and did you really hire the right person? Avoid all of these questions and find out what you should be asking before you hire that pro, and what…
 
After a year of nothing, and praying for new clients - all of a sudden your wishes have come true! But be careful what you wish for. Now it's starting to get too much and the needs of the clients are different than before. How do you avoid burnout, use resources to grow your business, for the clients that you want, at your pace! helping service-bas…
 
Finding the perfect wedding cake should be... well - a piece of cake. But there are so many option now available! Plus everyone seems to have an opinion that the truth can get messy. If you are newly engaged, then you know what I am talking about. We are going to get to the bottom of all of the myths and reveal the ingredients that go into finding …
 
This week, the show goes on the road! We get to meet some amazing surprise guests that will talk about everything from a wedding conference that is centered around the use of marijuana ... Yes - you read that right! ... To Michael Dwor, the CEO of a VerTerra - a company that produces plate ware that is 100% earth friendly. This all started with the…
 
This week we had some technical difficulties with our guests - soooo - we've replaced the episode with a conversation between Keith Willard and Co-Host Brooke Logan Stoner. This is a real inside look into what the conversations are like between the Co-Hosts before the camera turns on! Host: Keith Willard Co-Host: Brooke Logan Stoner Support the sho…
 
Everyone believes that if they can just get their 15 minutes - that life is going to be good...but it's not that easy - especially now! Here is what you have to do to become successful, and sustain that success, in the event world. Our special guest - Shari Lynn Krammer has done it all...and you might just recognize her name as one of the original …
 
This week we welcome our friends at Good Shuffle - A Powerful Event Rental Management Software. This is definitely a show to tune in for!! Not only will we be talking about Good Shuffle and what they bring to the event industry - but we are also going to be delving into the realities of event and wedding planning - The Good, The Bad, and The Not So…
 
Who hasn't said at some point, "Maybe I should go work for myself"? Being self-employed definitely has it perks, but it's also scary as sh*t! Advances in technology, changes in trends, or even a pandemic, can destroy a business - and usually without any warning. This week we welcome Jeffrey Shaw, the author of a new book aptly titled "The Self-Empl…
 
It seems like everyone is doing it, but should you be as well? Just because someone else jumps off a bridge, you know the saying. But - is it something you should be thinking about doing? How do you get started? And what about finding followers! Is this something that could help build your brand and build more business, or is it just more hot air? …
 
When is it the right time to hire an employee versus contract workers? Does a Business Plan have to be written? These questions and many more are answered on today's podcast, with special guest Michelle Loretta With a degree in accounting, it seemed like Michelle had her career laid out for her when she began working in the corporate world at compa…
 
This week it's all about Harmony and Balance. How do you ensure that all of your clients quirky ideas come to life while protecting your brand? How do you also find balance between work and home when your self employed? We all try to be as accessible to our clients as possible, day or night - but at some point something has to give. Our guest this …
 
Reminder that this show is recorded LIVE. Todays opening will go on the blooper real when Co-Host Brooke Logan Stoner didn't realize we were live before telling us how her day was REALLY going! LOL This week we welcome Eddie Babbage - CEO and Founder of Timeline Genius. We discussed everything from what is Timeline Genius to our fascination with th…
 
A wedding typically has the big five - Venue, Catering, Florals, Photography, and Entertainment. With these covered, you have a party read to go. But then what about the extras? This could be everything from favors to nitrogen ice cream. This week we welcome Amy Fisher - Franchise owner of Frost 321. Frost provides frozen delights that have been dr…
 
Events are coming back in a huge way but there are shortages everywhere! From being able to get a hold of sales people at hotels to the massive global floral shortage, it seems we may be ready to get back to events, but the world at large may not. Special Guest: Jill Vidal - Raines - Owner of EB Event Rental & Design in Houston Texas. Behind The Ve…
 
This week we welcome Heather Rouffe - Director of Sales and Partner at Atlas Party Rental. We go in depth into how Covid has changed the world of rentals, the process that couples go through, and how you as a the client can make rentals truly work for you. Be aware that there was a few audio feedback issues that we are working to resolve on future …
 
This week we get personal. Our South Florida community lost a major leader after a long battle with lung cancer. Her name was Tara Horner and she was loved. Our Behind The Veil crew talks about the qualities that made her an exceptional leader and how we all do everything that we can to hide what is happening in our personal lives to ensure that ou…
 
Now that we are starting to see the idea of a post COVID-19 world ... What are things that we instituted during Covid that make sense to keep, and what things are going to go bye bye as fast as possible! Masks, Sanitation Stations, Seating Charts, and more... we even delve into the idea of requiring guests to be vaccinated! We all agreed that based…
 
This week it's back to basics. What should you be thinking about when first starting to plan a wedding. From finding the perfect venue to finding the perfect vendor, our panel will give you insights into how to start planning. This includes some mistakes that other couples have made, so that you can avoid them! Host: Keith Willard - Keith Willard E…
 
This weeks show, Wedding Nightmares, has been the most requested theme for Behind The Veil. Let's face it - everyone loves a train wreck especially when it's not our own. Every event pro has a story of something crazy, over the top, or totally unexpected! Human beings in general are messy - now throw in a pressure cooker environment like a wedding,…
 
When you think about weddings and events - you normally don't defer to thinking about room blocks and travel plans. This includes all the details that go into contract negotiations, room block setups, and transportation issues that can literally make or break your wedding! This week's guest is Michael McGee - Managing Partner of DME Meetings & Ince…
 
We have all been there! Covid burnout!! So much so that we just want to say F... This Sh..! Either with moving forward with planning or dealing with the constant changes of dates and details. This week we welcome a Behind The Veil favorite - Rachel Sheerin - who is going to help all of us (couples and vendors) deal with Covid Burnout and help us fi…
 
In the time that it takes to plan a wedding, a lot can happen to us personally. Brides and Planners can go through death, diseases, financial issues, and Covid, just to name a few. When should you have Empathy versus Sympathy? Then what? When is it time to cut the cord? For brides - when do you start looking for someone else? For Wedding Pros, when…
 
In this day in age - we have all become very good and pivoting our thoughts and words to help ensure our clients stay excited. But how do you not sugarcoat things will keeping this joyous? how do you create boundaries, set realistic expectations, all the while you are making sure your clients stay excited? These questions are even harder now when t…
 
It seems that Covid has allowed everyone to share their opinion about your wedding! Everything from "how could you?" to "what are you thinking?" are becoming part of the norm when it comes to responses from friends and family. How do you respond? When is it considered abuse? We welcome back Dr. Tania Paredes to answer these questions and more! Tani…
 
Technology has evolved quickly over the last year allowing planners and couples to do more than ever virtually. But what are options are out there? What are the pros and the cons of moving to a digital format for couples and the vendors? We welcome Nora Sheils, the co-founder of Rock Paper Coin, the first software platform to bring together wedding…
 
Could you be discriminating without even realizing it? Are you doing enough to be inclusive in your marketing? This week we welcome Brittny Drye founder and editor-in-chief of Love Inc., the leading equality-minded wedding blog and print publication. Her inclusive efforts have been celebrated by the New York Times, Forbes, The Advocate, OUT Magazin…
 
In this episode we talk about the all intrusive subject of Covid. Invitations - what is appropriate to ask your guests and how do you get across a message of safety without overwhelming the romantic vibe. Is it appropriate to tell your guests that they must get vaccinated before the wedding? What obligations do you have before and after the wedding…
 
Events are starting to come back and with it comes the opportunity to sell to new couples. But has Covid-19 changed the game? What should Catering Managers and other sales professionals take into consideration when trying to seal the deal. The same can be asked of couples...what should couples think about when looking to contract their wedding vend…
 
A bad DJ or Band can destroy a wedding that took months, or even years, of planning. There is literally no way to recover from having a sub par performance from your entertainment choice. This means you better be damn sure that you have chosen correctly. But where to start? How do you figure out what you need? Does it fit your budget? Who should yo…
 
Today we welcome back Renee Sabo - owner of Urban Soiree out of Boston to talk about the hottest new social media app, Clubhouse. This iPhone user and invitation only app is all the talk, but what is it? Is it worth it? Host: Keith Willard - Keith Willard Events Behind The Veil Crew: Marci Guttenberg - An Affair To Remember ByMarci Brooke Logan Sto…
 
This week we welcome Tara Horner with the Boca Lago Country Club and Robin Ernst, Photographer and Owner of Sand And Sea Studios The light at the end of the tunnel is right there! We can all see it, but now we have to be more careful than ever. Both as business owners and as brides. Listen and learn to many of the trials and tribulations that these…
 
Going Green is all the rage. One use items are a thing of the past, including finding a previously owned wedding dress, backdrops, and other decor. We all know Etsy and Ebay but what about other sites. Once the wedding is done, where do you go to sell? Today's show is full of tips and insights plus a lot of laughter! Stay tuned past the commercial …
 
This week we welcome Marie Kubin - founder and CEO of RENT MY WEDDING, the nation’s largest online event rental company. The company offers do-it-yourself rentals including event lighting, pipe and drape, photo booths, backdrops, chair covers, and more. DIY is bigger than ever. What should you think about before Doing It Yourself, and when should y…
 
What is a brand? How do you find your brand? How do you use it? Kate Patay, CPCE, is the Chief Strategy Officer of Patay Consulting, a firm designed to help businesses and individuals discover and amplify their authentic brand and image. She is an international speaker, brand strategist, consultant, hospitality influencer, SEARCH Foundation Chairwo…
 
Today we curated a list of the best ...and the worst wedding trends of 2021. The show does have a lot of pictures so to see the photos check out the YouTube video on our YouTube Channel: www.youtube.com/c/keithwillardevents/ Trends discussed: Invitations - going green. Decor - That 70's show, Ceremony - going BoHo, Let Hang floral centerpieces, and…
 
Today's show is proof that we record every episode live! Technology is everywhere and has proven to be vital in planning a wedding especially during recent times. Behind The Veil talks to one of the leading wedding and event tech companies to find out where they started and where they are going. How has wedding planning changed, for better and for …
 
Today's show: Finding Your Side Hustle. 2020 has not been kind to the event industry so now it's more important than ever to find new revenue streams. But how do you figure this out? What should you keep in mind? And is something that has to be forever or can it be short term? We welcome Renee Sabo - the owner of the Urban Soirée and host of the po…
 
Today's show was filled with technical glitches which are hardly noticeable because today's guests are all planners! There are no other human beings in the world that know how to roll with a situation like planners - and today's show proves it! This includes when having to plan a wedding during Covid. How much responsibility do we as planners take …
 
On this show we welcome the owner of one of the largest Bridal Expos in the country - Karen Lee. Karen is also the owner of Your Wedding TV and Perfect Wedding Guide Central Florida. We also welcome Kevin Dennis the owner of Wedding IQ who has focused on helping businesses set realistic goals for 2021and making the most out of wedding shows! Note f…
 
This week we welcome Dixie Bagley. Dixie is the owner of wedding venue called The Farm in Rome, Georgia as well as an event planner. Having been in the wedding industry for 12 years, Dixie has experienced a lot when it comes to weddings – from the highs of seeing a surprise proposal to the lows of no-show vendors and fighting wedding parties. She c…
 
Today's guest is Emily Sullivan, a wedding planning company located in New Orleans that specializes in micro destination weddings and considered by many the Micro Wedding Queen. We have all heard about Micro/Intimate weddings and Destination Weddings. In this episode we cover the combo of these two things. What are the benefits of doing an intimate…
 
So Thank You Thank You Thank You!! Every single one our guests, our listeners, and our panel have given of their time and their knowledge so that there is a place to learn, laugh and live! Past guests of Behind The Veil: Christine Gill, Dr. Tania Paredes - Clinical Pyschologist with a private practice, Jessie Bauer, Meghan Ely, Danielle Peacock-Con…
 
New to PR? Do you have a business and have thought how do I get to be that person a reporter calls to be the expert? Today is PR101 with one of the best PR professionals in the country and owner of OFDConsulting, considered to be the leading public relations company for wedding businesses. If you are bride - we have you covered as well. Meghan talk…
 
This week our panel discusses real life experiences about how to plan a successful backyard wedding. There is nothing life real life experience to truly figure out the things that work and the things that don't. Backyard events come with it's own full set of logistics and it's important to think about all of them, because unlike a hotel, you can't …
 
Today we revisit Mental Health and Wedding Planning During The Age of Covid. With special guests - Dr. Tania Paredes, LCSW and Jan Caroll, Owner of Boca Raton Bridal Boutique. Dr. Tania Paredes, Ph.D., LCSW, - is a clinical social worker in Miami with a private practice in Miami and Ft. Lauderdale specializing in Individual & Relationship counselin…
 
The tables are turned as the host of Behind The Veil is now a guest. Dawn Costello from Modern Luxury Wedding Magazine gets personal with Keith about why he does what he does and some great tips for brides just starting out on their planning journey. Support the show (https://www.patreon.com/BehindTheVeilShow)…
 
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