show episodes
 
Join Christopher Harold for weekly tips, tactics, and takeaways to transform your company into an explosive and magnetic business. He shares strategies and principles that have allowed him to be full-time Online since 2016 and how to rise from being just a Christian doing business into an impactful Kingdom Entrepreneur.
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What is "Content Hacking"? It's an understanding of how to: * Deconstruct content marketing into a step by step system * That is then reconstructed to produce performance across platforms Think of it as "content marketing that is accountable and predictable" For the sake of clarity, I will interchange between "content marketing" and "content hacking" . But know, I am always thinking about content that gets results i.e "content hacking").
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Facebook ads strategist, Liz Melville, shares her top strategies and killer tips for running Instagram and Facebook ads that get results. Whether you're creating your first Facebook ad, or are a more seasoned advertiser, you'll discover how to write ad copy that gets clicks, make sense of your ads manager dashboard, and learn simple tips to help you feel confident about setting up your ads, and making the right decisions about your ad performance. Liz breaks it all down into plain English, s ...
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show series
 
https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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On this special episode recorded live at MAD//Fest 2023, Gerry D'Angelo talks about the excitement of marketers around generative AI. He gives advice on approaching it with cautious optimism and learning from past mistakes when it comes to jumping on the latest innovation. But he also balances that with all the possibilities for creative effectiven…
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https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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https://getclientsconsistently.com - Join The Highly Acclaimed Live 5-Day Intensive, Get Clients Consistently, Now! Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://www.tiktok.com/@chrissharold Website: https://www.workwithchrisharold.com…
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What makes a successful marketing leader to Gen Z in a constantly changing environment? According to Saurabh Patel, Group Chief Marketing Officer at IHH Healthcare, it's all about displaying servant leadership - his Shiny New Object. On the latest podcast episode, Saurabh explains why active listening and empathy develop successful teams and gives …
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What do you do when you have no in-flight entertainment, but still want to reach out to consumers and build loyalty and brand recognition? You set up a branded podcast, would be Shaaf Tauqeer's advice. The easyJet Audience and Martech Manager is relying on his learnings about audience attention and building trust in a safe environment for his Shiny…
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Creating a strong marketing team goes beyond specialising in one field, says AT&T's Zach Doty. In fact, on the latest episode of the Shiny New Object podcast, he tells us why the popular talent development concept of T-shaped talent is ineffective. Instead, Zach advocates for becoming Pi-shaped and surrounding yourself with people who are, too. Fin…
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In this bonus podcast episode, we talk to a gaming advertising expert: Meta's Tim Lion. For his Shiny New Object, Tim tells us why marketers have been overlooking a huge opportunity when it comes to gaming, especially the mobile audience. Find out why gamers are an ideal target market thanks to their diversity and addressability, and hear top tips …
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Perfect is the enemy of good and, on the latest episode of the Shiny New Object Podcast, Brian Costello of General Motors explains how marketers can use this principle with generative AI to increase creative effectiveness. Brian's shiny new object is generative AI because it allows advertisers to work at scale, generating multiple iterations of the…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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When it comes to expanding the reach of your marketing plan, Spotify's Ed Couchman thinks it's time to prioritise audio. The Head of Sales for UK & Northern Europe tells us why we're going through an audio revolution and how much more impact marketers can have by reaching their audiences in this way. His Shiny New Object is Spotify's "Sonic Science…
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Bausch + Lomb’s Director for Consumer Marketing, Tatyana Jones, is no stranger to the complexities of CPG marketing in today’s noisy landscape. That’s why her shiny new object is simplicity - in particular, doing the common, uncommonly well. Find out how to pare down your marketing strategy and boost creative effectiveness in the latest episode of …
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The latest podcast episode features Jen Tanner, Marketing Director at Accenture, talking about why a solid marketing strategy brief can become a game changer for B2B marketers. Listen to Jen’s top tips, find out what new behaviour has changed the way she interacts with colleagues, and learn how to optimise the marketing strategy brief to back up ne…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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In the latest episode we dive into what makes successful marketing when using AI - automation with human curation, according to our guest Jeric Griffin, Performance Marketing Manager at Mars Petcare. Find out why extreme automation kills the quality of your marketing outputs, how to avoid this with human curation, and a key difference for creative …
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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What makes a creative marketer and how can companies become more open to creative thinking through a combination of structure and confidence? In this episode of the Shiny New Object podcast, Svetla Pavlova, Performance Marketing Manager at Epsilon, shares the PAGES framework to foster creative thinking. Find out why PAGES can make anyone more creat…
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With a career spanning everything from graphic design to user experience to SEO, paid social, and now B2B marketing, Kristin Sinclair is fascinated by how AI opens up possibilities in for B2B marketers to better target their dream consumers. On the latest episode of the Shiny New Object Podcast, TÜV SÜD's Performance Marketing Manager talks about h…
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How does Uber optimise the success of their adverts on the app? It's all about context and attention, as Paul Wright shares on the latest episode of the Shiny New Object Podcast. Advertising is too complex these days, while good brands get through to consumers by keeping it simple. Find out why Paul's shiny new object is context and attention - a b…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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Dive into the world of AI and data-driven marketing with Amit Thard, Director of Omnichannel Strategy at GE Healthcare, as he shares how we're just scratching the surface of AI's potential in marketing. In this episode, Amit compares the current AI craze to the early days of the internet, emphasizing the importance of learning about it to gain a co…
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Dive into what makes marketers succeed at all ages with Nina Ntatidou, Global Lead Management at PayPal, as she shares her journey from an economics background to the world of marketing in our latest podcast episode. 🚀 Learn why diversity in skills and backgrounds is the secret sauce to success, and pick up valuable tips on gaining experience and b…
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In the latest podcast episode, Azeem Ahmad, Digital Marketing Lead at ASSA ABLOY Group, discusses the importance of genuine diversity and inclusion in marketing. He highlights the pitfalls of companies treating diversity and inclusion as a one-month-a-year initiative rather than an integral part of their brand strategy, and warns that not all claim…
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Thiago Gomes is the Product Marketing Lead for EMEA at Meta (Facebook), where he champions diversity - his Shiny New Object. Having moved and worked from South America to the US and now across EMEA, Thiago knows first hand the importance of diversity and inclusion in creating strong teams, understanding customers better, and driving innovation. Lis…
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This week's guest is a marketing expert in the insurance and finance industries, having racked up experience in house at brands like Comparethemarket.com, William Russell, and now Experian - where she is the Product Marketing & Proposition Lead. Eka Vankova's Shiny New Object is AI and machine learning in the product marketing process. How can mach…
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For any brand that's looking to grow awareness and target their audience in a more successful way, using creator commerce is essential. From influencers to online publications, our shopping habits and our consideration are swayed by creators more than ever. This is why Lucrèce Sicat, Head of Creator Marketing, Europe, at Amazon, has specialised in …
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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https://www.chrissharold.com/3keystosuccess - How Christian Coaches, Consultants and Experts Can Get Clients Consistently WITHOUT Complicated, Overwhelming Strategies or Compromising Your Faith Connect with me on social media 👇👇👇 Instagram: http://instagram.com/christopher_harold Facebook: https://www.facebook.com/teamchrisharold TikTok: https://ww…
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How does a marketer that loves data-driven decision making use ChatGPT as her own personal assistant? Will AI take over all writing jobs and how can marketers actually use it for good? The latest guest on the Shiny New Object Podcast is Madlen Nicolaus, former VP Marketing EMEA at SAP Concur. Listen to Madlen explain why ChatGPT is her Shiny New Ob…
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How are platforms like Substack changing the digital marketing game? For Stephanie Bonnet, Head of Corporate Communications at EDF in the UK and our latest guest on the Shiny New Object podcast, free expression and the opportunity to be a creator in many different media have led to a new phenomenon of personal marketing. How does this differ from t…
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Now the VP for Global Marketing at Logicalis, Catriona Walkerden has worked in technology for over 20 years and learnt how to create a human first approach to marketing. One of her top marketing tips is about making advertising and marketing a more pleasurable experience for the end consumer, while her Shiny New Object is sustainability in marketin…
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Being a good marketer is easy when things go well and people buy products. But, according to John, it's when things are tough that you have the opportunity to become great. How can marketers turn everyday challenges into opportunities and what's on the mind of the CMO of Therabody amongst what he deems to be the "great chaos" of today's marketing l…
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For Kauveri, the link between business and marketing is a quintessential part of the job. How can marketers drive quantifiable business outcomes and bring real value to the C suite? Sometimes, gaming can be the answer, as we find out in this week's Shiny New Object podcast. Listen to Kauveri Khullaar, Vice President Consumer Marketing & Sponsorship…
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