Conversations with content strategists from all crafts (strategy, design, engineering, operations, etc.) and backgrounds (enterprise, agencies, UX, content design, technical communication, marketing, SEO, publishing, journalism, etc.).
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Hosts Carrie Bradstreet and Larry Barry share their views on current events. They look at the often unusual side of politics, entertainment and lifestyle choices.
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Producers Charles Rosin, Larry Mollin and Host Pete Ferriero explore a song by song, episode by episode look inside the making of the original Beverly Hills 90210!
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Welcome to the Plate Sessions. You'll find inspirational conversations with business leaders in technology, marketing, and digital transformation.
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Content Strategy Insights


1
Ann Rockley: Wellness Strategies for Content Professionals – Episode 161
32:16
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Ann RockleyAnn Rockley first took the title of "content strategist" in 1989. Over the next 30 years she pioneered content management, intelligent content, and many other practices we now take for granted.Until recently few knew that she accomplished all of that while managing health challenges that would have sidelined most people.Ann now focuses o…
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Content Strategy Insights


1
Ann Rockley: Wellness Strategies for Content Professionals
32:16
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32:16
Ann Rockley first took the title of "content strategist" in 1989. Over the next 30 years she pioneered content management, intelligent content, and many other practices we now take for granted. Until recently few knew that she accomplished all of that while managing health challenges that would have sidelined most people. Ann now focuses on health …
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Content Strategy Insights


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Alli Mooney: Executive-level Content Design Leadership – Episode 160
29:34
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Alli MooneyContent leaders are beginning to ascend the corporate org chart.Alli Mooney is VP of Content Design at Mastercard, where she leads a team of content designers and guides big organization-change initiatives.Like many content professionals, she began her career in publishing and journalism, but her path also included a stint in trend repor…
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Content Strategy Insights


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Alli Mooney: Executive-level Content Design Leadership
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Content leaders are beginning to ascend the corporate org chart. Alli Mooney is VP of Content Design at MasterCard, where she leads a large team of content designers and guides big organization-change initiatives. Like many content professionals, she began her career in publishing and journalism, but her path also included a stint in trend reportin…
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Content Strategy Insights


1
Ginny Redish: Content, Usability, and UX Pioneer – Episode 159
34:59
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Ginny RedishThere are a lot of pioneers in the field of content strategy. One of them can make a strong case for being a true original.Ginny Redish was among the cadre of usability-testing professionals who founded the discipline of UX design.She was making government content usable, readable, and accessible decades before the famous GOV.UK makeove…
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Content Strategy Insights


1
Ginny Redish: Content, Usability, and UX Pioneer
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There are a lot of pioneers in the field of content strategy, but one of them can make a strong case for being a true original. Ginny Redish was among the cadre of usability-testing professionals who founded the discipline of UX design. She was making government content usable, readable, and accessible decades before the famous GOV.UK makeover. She…
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Content Strategy Insights


1
Elizabeth McGuane: Design by Definition – Episode 158
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Elizabeth McGuaneContent designers are word nerds by nature. Like many other craftspeople who are passionately immersed in their work, they can forget to step back and fully articulate what we are doing.Elizabeth McGuane has addressed this issue for the craft of content design. Her new book, Design by Definition, sets out the linguistic, rhetorical…
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Content designers are word nerds by nature. Like many other craftspeople who are passionately immersed in their work, they can forget to step back and fully articulate what we are doing. Elizabeth McGuane has addressed this issue for the craft of content design. Her new book, Design by Definition, sets out the linguistic, rhetorical, and grammatica…
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Beverly Hills 90210 Show


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149: Live! From the Beach House Apartment
49:54
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Charles, Larry and Pete broadcast live from the Beach House apartment discussing the best memories from the show with super fans, and Drew Kinney!By Beverly Hills 90210 Show
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Content Strategy Insights


1
Abby Covert: Democratizing Information Architecture – Episode 157
31:25
31:25
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Abby CovertAs the digital practices have grown and evolved over the past few decades, the job title "information architect" has become less common. That doesn't necessarily mean that the work isn't being done, but IA is now often in the province of a designer, content strategist, or other practitioner.Abby Covert sees this situation as both a sign …
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Content Strategy Insights


1
Abby Covert: Democratizing Information Architecture
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As the digital practices have grown and evolved over the past few decades, the job title "information architect" has become less common. That doesn't necessarily mean that the work isn't being done, but IA is now often in the province of a designer, content strategist, or other practitioner. Abby Covert sees this situation as both a sign of progres…
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Content Strategy Insights


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Stephanie Lucas: Content Design and Trust at LinkedIn – Episode 156
29:05
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Stephanie LucasDesigning for trust is a team effort, and it's crucial to keep everyone aligned on such important work.At LinkedIn, the trust team has created a framework to guide that alignment. The RISE framework is built on an acronym that describes how LinkedIn wants its members to feel: respected, informed, safe, and empowered.We talked about: …
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Content Strategy Insights


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Stephanie Lucas: Content Design and Trust at LinkedIn
29:06
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29:06
Designing for trust is a team effort, and it's crucial to keep everyone aligned on such important work. At LinkedIn, the trust team has created a framework to guide that alignment. The RISE framework is built on an acronym that describes how LinkedIn wants its members to feel: respected, informed, safe, and empowered. https://ellessmedia.com/csi/st…
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Charles, Larry and Pete are back LIVE! Tonight 8/9 for the Beverly Hills 90210 Show as we are diving deep into the loves of Andrea Zuckerman. From Jordan to Jesse and everyone else. So don’t miss it all play out love at Beverlyhills90210show.comBy Beverly Hills 90210 Show
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Content Strategy Insights


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Selene De La Cruz: Building Trust with Content Design
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Before you let a business manage your hard-earned money, you need to trust them. Selene De La Cruz and her colleagues at Robinhood have developed principles-backed practices that earn the trust of customers who use Robinhood's brokerages services. https://ellessmedia.com/csi/selene-de-la-cruz/By Larry Swanson
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Content Strategy Insights


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Selene De La Cruz: Building Trust with Content Design – Episode 155
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Selene De La CruzBefore you let a business manage your hard-earned money, you need to trust them.Selene De La Cruz and her colleagues at Robinhood have developed principles-backed practices that earn the trust of customers who use Robinhood's brokerages services.We talked about: her work on brokerage products at Robinhood how they tailor in-product…
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Content Strategy Insights


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Donna Lichaw: The Leader’s Journey – Episode 154
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Donna LichawCrafting your identity as a leader is a lot like creating your superhero persona. You need to be able to discover your authentic identity and pursue a clear mission, and to do that you need to understand your unique superpowers.In her new book The Leader's Journey, Donna Lichaw draws on her experience as an executive coach and shows how…
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Crafting your identity as a leader is a lot like creating your superhero persona. You need to be able to discover your authentic identity and pursue a clear mission, and to do that you need to understand your unique superpowers. In her new book The Leader's Journey, Donna Lichaw draws on her experience as an executive coach and shows how she helps …
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Content Strategy Insights


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Hinrich von Haaren: Content Transformation at Content Design London – Episode 153
28:31
28:31
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Hinrich von HaarenContent work is never done. Among the most common, and challenging, types of content work are big transformation projects that consolidate, reorganize, and re-conceptualize big web properties.Hinrich von Haaren has worked on many content transformation projects, including the famous GOV.UK website makeover in the early 2010s.His n…
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Content Strategy Insights


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Hinrich von Haaren: Content Transformation at Content Design London
28:31
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Content work is never done. Among the most common, and challenging, types of content work are big transformation projects that consolidate, reorganize, and re-conceptualize big web properties. Hinrich von Haaren has worked on many content transformation projects, including the famous GOV.UK website makeover in the early 2010s. His new book, Content…
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Content Strategy Insights


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Adam Lawrence: Facilitation Skills for Content Designers and Strategists – Episode 152
34:22
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Adam Lawrence: Facilitation Skills for Content Designers and StrategistsAs strategists and designers, we often facilitate gatherings of stakeholders with a variety of priorities and approaches.There can be a temptation in such groups to leap into action and start building solutions and creating content right away.A good facilitator like Adam Lawren…
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Content Strategy Insights


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Adam Lawrence: Facilitation Skills for Content Designers and Strategists
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As strategists and designers, we often facilitate gatherings of stakeholders with a variety of priorities and approaches. There can be a temptation in such groups to leap into action and start building solutions and creating content right away. A good facilitator like Adam Lawrence can redirect this natural human enthusiasm to bring focus to our eq…
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Content Strategy Insights


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Karen McGrane: Pioneering Content Strategy and UX – Episode 151
33:04
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Karen McGraneThe web has changed a lot over the past 25 years. Or maybe it hasn't.Enterprise content architectures are maturing and finally beginning to separate content from its presentation. But old-fashioned artifacts like PDF files still abound, and authors still expect WYSIWYG editing experiences.And when Karen McGrane reflects on her work at …
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Content Strategy Insights


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Karen McGrane: Pioneering content strategy and UX
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33:04
The web has changed a lot over the past 25 years. Or maybe it hasn't. Enterprise content architectures are maturing and finally beginning to separate content from its presentation. But old-fashioned artifacts like PDF files still abound, and authors still expect WYSIWYG editing experiences. And when Karen McGrane reflects on her work 25 years ago a…
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Beverly Hills 90210 Show


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147: Deep Thoughts From A Hollywood Blonde
1:12:28
1:12:28
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We are back LIVE! for the Beverly Hills, 90210 Show as Charles, Larry and Pete are diving deep into Jennie Garth’s book ‘Deep Thoughts From A Hollywood Blonde!’ They will do dramatic readings as we find what is fact or fiction! Don’t miss it Wednesday night July 5, 5PM PT 8PM ET at beverlyhills90210show.com or whenever you get your podcasts!…
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Content Strategy Insights


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Keri Maijala: Leading Content Design with Joy
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As the field of content design has matured, leaders have emerged to guide their teams as well as the profession as a whole. Both at LinkedIn, where she leads the content design team, and through her avid participation in the content community, Keri Maijala has helped shape the craft of content-design leadership. https://ellessmedia.com/csi/keri-mai…
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Content Strategy Insights


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Keri Maijala: Leading Content Design with Joy – Episode 150
30:57
30:57
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Keri MaijalaAs the field of content design has matured, leaders have emerged to guide their teams as well as the profession as a whole.Both at LinkedIn, where she leads the content design team, and through her avid participation in the content community, Keri Maijala has helped shape the craft of content-design leadership.We talked about: her leade…
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Content Strategy Insights


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Margo Stern: Getting a Job in Content Design and Hiring Content Designers – Episode 149
30:08
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Margo SternMargo Stern has landed desirable jobs at several prominent companies - places like Google, Twitter, Facebook, and Peleton.She has also built multiple content design teams in those same organizations.Now she's writing a book to share both her job-hunting expertise and her extensive content hiring experience.We talked about: her work as a …
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Content Strategy Insights


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Margo Stern: Getting a Job in Content Design and Hiring Content Designers
30:09
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Margo Stern has landed desirable jobs at several prominent companies - places like Google, Twitter, Facebook, and Peleton. She has also built multiple content design teams in those same organizations. Now she's writing a book to share both her job-hunting expertise and her extensive content hiring experience. https://ellessmedia.com/csi/margo-stern…
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The Plate Sessions


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Consumptive or Generative AI? Larry Swanson on Artificial Intelligence in Content Experiences
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Larry Swanson sheds light on the significance of Comsuptive Content, a paradigm that goes beyond churning out content for the sake of it. Learn how AI can revolutionize the way you engage your audience, creating content experiences that leave a lasting impression. Delve into the fascinating realm of AI-driven content curation and personalization, a…
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Content Strategy Insights


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Vidhika Bansal: Applying Behavioral Science to Content Design – Episode 148
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Vidhika BansalHumans are notoriously fickle creatures, hard-wired to behave in unpredictable ways. This makes experience design work challenging for both managers and practitioners.Vidhika Bansal has led both UX research and content design teams. Her background in both the behavioral sciences and UX design gives her a unique toolkit for bridging th…
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Content Strategy Insights


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Vidhika Bansal: Applying Behavioral Science to Content Design
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Humans are notoriously fickle creatures, hard-wired to behave in unpredictable ways. This makes experience design work challenging for both managers and practitioners. Vidhika Bansal has led both UX research and content design teams. Her unique background in both the behavioral sciences and UX design gives her a unique toolkit for bridging the gaps…
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We are back LIVE! On the Beverly Hills, 90210 Show as Charles and Pete look at the Season 1 episode 17 Year Itch, the one where Cindy Walsh has an emotional affair with Glenn. Joining in on that conversation will be Carol Potter aka Cindy Walsh herself plus the writer of the episode Amy Spies! It will be jammed packed episode. So don’t miss it all …
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Content Strategy Insights


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Michael Andrews: Managing Content in Design Systems
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The emergence of design systems has created new content strategy and content management needs. As a long-time UX practitioner, content strategy evangelist, and content systems expert, Michael Andrews is uniquely qualified to talk about how to manage content in these new systems. So far, the most important lesson he has learned from working with con…
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Content Strategy Insights


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Michael Andrews: Managing Content in Design Systems – Episode 147
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Michael AndrewsThe emergence of design systems has created new content strategy and content management needs and opportunities, especially with the advent of headless CMSs.As a long-time UX practitioner, content strategy evangelist, and content systems expert, Michael Andrews is uniquely qualified to talk about how to manage content in these new sy…
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Content Strategy Insights


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Paula Land: Content Audits and Inventories, Second Edition – Episode 146
34:47
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Paula LandPaula Land wrote the definitive guide to content audits and inventories almost ten years ago. A lot has changed since then.The new edition of "Content Audits and Inventories: A Handbook for Content Analysis" has been extensively updated to account for the evolution of auditing practice, including 100 pages of new content and a new emphasi…
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Content Strategy Insights


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Paula Land: Content Audits and Inventories
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Paula Land wrote the definitive guide to content audits and inventories almost ten years ago. A lot has changed since then. The new edition of "Content Audits and Inventories: A Handbook for Content Analysis" has been extensively updated to account for the evolution of auditing practice, including 100 pages of new content and a new emphasis on the …
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LIVE! This Wednesday night. Charles, Larry and Pete are going to cover…’Goodbye Brenda’. For the first time the podcast will look at the saying goodbye to Brenda Walsh character, and explore the true story of Shannen leaving Beverly Hills, 90210. We will be reunited live this Wednesday night at May 24 at 5pm PT 8pm ET at beverlyhills90210show.com o…
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Content Strategy Insights


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Eileen Webb: Cultivating Authentic Human Relationships at Work – Episode 145
31:11
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Eileen WebbWhen your organization talks about "bringing your whole self to work," they're likely picturing an idealized version of you, not the complex human that you actually are.Eileen Webb helps people and teams build better relationships at work by connecting them with their actual authentic selves.Her approach isn't touchy-feely, summer-camp t…
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Content Strategy Insights


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Eileen Webb: Cultivating Authentic Human Relationships at Work
31:12
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When your organization talks about "bringing your whole self to work," they're likely picturing an idealized version of you, not the complex human that you actually are. Eileen Webb helps people and teams build better relationships at work by connecting them with their actual authentic selves. Her approach isn't touchy-feely, summer-camp trust-fall…
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The Plate Sessions


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Content Strateeg Janneke Belt: "Zo verhoog je de impact van CX en Branding met Content Governance"
37:22
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In dit boeiende gesprek gaan we in gesprek met contentstrateeg Janneke Belt. Janneke heeft uitgebreide ervaring in diverse facetten van content, waaronder Content Governance - de processen en het bestuur van content. Content Governance biedt tal van voordelen, zoals het garanderen van een consistente merkbeleving voor bezoekers, het waarborgen van …
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Content Strategy Insights


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Preston So: Immersive Content and Usability
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Designing content for immersive experiences has been around longer than you might think. Many people jump straight to modern VR headsets when they think about immersive digital experiences, but the craft of immersive content design also shows up in applications like location-aware text alerts and games like Pokemon Go. Preston So has just written t…
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Content Strategy Insights


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Preston So: Immersive Content and Usability – Episode 144
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Preston SoDesigning content for immersive experiences has been around longer than you might think.Many people jump straight to modern VR headsets when they think about immersive digital experiences, but the craft of immersive content design also shows up in applications like location-aware text alerts and games like Pokemon Go.Preston So has just w…
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On the next Beverly Hills, 90210 Show we are headed to Season 9 & 10 as Pete interviews Josie DiVincenzo aka Pia Swanson the Publicist Kelly hires. It’s a fantastic conversation as they explore the 90210 universe as well as dive into what being in actress in the ‘90s was truly like. Do not miss this one! The episode drops Wednesday night at 5pm PT …
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Content Strategy Insights


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Kaysie Garza: Research-Backed Content Design at Hotjar – Episode 143
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Kaysie GarzaBuilding a content design team is typically a long process. At Hotjar, Kaysie Garza has had the chance to build a new content-design practice with two colleagues at her side from the very beginning.Hotjar offers a variety of research products, so Kaysie and her team have also been able to inform their work with plenty of research insigh…
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Content Strategy Insights


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Kaysie Garza: Research-Backed Content Design at Hotjar
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Building a content design team is typically a long process. At Hotjar, Kaysie Garza has had the chance to build a new content-design practice with two colleagues at her side from the very beginning. Hotjar offers a variety of research products, so Kaysie and her team have also been able to inform their work with plenty of research insights. https:/…
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Content Strategy Insights


1
Rebekah Wolf: Including Content Design in Design Systems
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Content has always been a key element of any design system, but content designers have only recently become part of these system teams. It's still early days, but the role of content in design systems is evolving rapidly. Rebekah Wolf has been part of that evolution through her work as a content designer on Microsoft's Fluent design system. She has…
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Content Strategy Insights


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Rebekah Wolf: Including Content Design in Design Systems – Episode 142
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Rebekah WolfContent has always been a key element of any design system, but content designers have only recently become part of these system teams.It's still early days, but the role of content in design systems is evolving rapidly. Rebekah Wolf has been part of that evolution through her work as a content designer on Microsoft's Fluent design syst…
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Content Strategy Insights


1
Sheryl Cababa: Closing the Loop - Systems Thinking for Designers
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Sheryl Cababa wants to help designers of all kinds cultivate a systems-thinking mindset. Her new book - Closing the Loop: Systems Thinking for Designers - shows designers how they can expand their impact by adding a systems-thinking lens to their view of their work. Rather than setting out specific methods or practices, Sheryl focuses on how to lev…
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Content Strategy Insights


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Sheryl Cababa: Closing the Loop – Systems Thinking for Designers – Episode 141
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Sheryl CababaSheryl Cababa wants to help designers of all kinds cultivate a systems-thinking mindset.Her new book - Closing the Loop: Systems Thinking for Designers - shows designers how they can expand their impact by adding a systems-thinking lens to their view of their work.Rather than setting out specific methods or practices, Sheryl focuses on…
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