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On this podcast, we connect with the powerhouse influencers, C-Suite executives, and leaders of companies who are setting the standard in their respective spaces. On each episode, our guests will take us through their own journey, what motivated & inspired them to try something new and how they ultimately set the standard in their field. And on top of that, they will provide actionable insights & ideas on how you can set the standard in your own way. Follow The Social Standard on Instagram, ...
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The Blogger Genius Podcast with Jillian Leslie
1
The Blogger Genius Podcast with Jillian Leslie
Jillian Leslie
Welcome! I'm Jillian Leslie, host of The Blogger Genius Podcast and founder of MiloTree.com & CatchMyParty.com, online business thought leader, and Stanford MBA. In each episode, I interview other successful bloggers, online entrepreneurs, and online business experts to talk about what's working NOW in the digital space. If you're a blogger or an entrepreneur, you'll definitely want to learn how to implement these newest strategies! I break it down. I'm not afraid to ask hard questions. Real ...
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The Authority Marketing Roadmap podcast from authoritymarketing.com includes discussions about what authority marketing is, how companies can use authority marketing to gain trust and authority in their industry, and interviews with leading marketers.
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This podcast helps creators, brands, and online entrepreneurs confidently grow and scale their modern businesses -- navigating the business side of content creation, influencer marketing, social media, e-commerce, online courses, in-person events, and digital products. Host Brittany Ratelle, an practicing business attorney shares action items, founder stories, and biz/legal tips to help you confidently OWN your business. If you are a creator, maker, artist, designer, speaker, coach, eCommerc ...
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(Previously The Client Catching Podcast) The B2B Growth Think Tank is hosted by Adam King "The Captain" of London based Growth Consultancy Think Like a Fish. The mission of the podcast is pretty simple.. To uncover answers to the BIG QUESTION every B2B business leader needs to ask… “With so many things needing improvement in my business, where should I focus my efforts to get maximum growth in the shortest possible time?” No hype. No false promises. Just real strategies that work! Join Adam ...
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The Blogger Genius Podcast with Jillian Leslie
1
The Future of Blogging: SEO Predictions for 2024 with Casey Markee
59:45
59:45
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I'm Jillian, your host, and today I'm excited to share with you an insightful conversation I had with SEO expert, Casey Markee. We delved into the recent Google updates, their impact on bloggers, how AI is changing blogging and what the future might look like as 3rd-party cookies get phased out, and how to position yourself for success in 2024. The…
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The Social Standard Podcast
1
Udi Ledergor: Why Gong is Betting Big on Evangelism & Influencer Marketing
53:42
53:42
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Udi Ledergor is a five-time Marketing leader at B2B start-ups and currently the Chief Evangelist at Gong. As Chief Evangelist, Udi oversees Gong’s market leadership through new product launches and thought leadership. On his journey from Marketer #1 to Gong’s Chief Marketing Officer, he led the creation of the revenue intelligence category, pioneer…
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The Blogger Genius Podcast with Jillian Leslie
1
Gratitude Unleashed: A Quick, Calming Meditation for Thanksgiving
10:42
10:42
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In today's podcast, I decided to record a new guided meditation for Thanksgiving. As the world feels like it's spinning faster and faster, I see the need in my own life to appreciate the small pleasures, reflect on my own blessings, and extend gratitude towards myself and others. I hope this meditation helps you do the same. I've posted the transcr…
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The Blogger Genius Podcast with Jillian Leslie
1
How to Turn a Last-Minute Black Friday Sale into a Massive Win
13:06
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In today's episode, I'm sharing how I stumbled into success offering a Black Friday sale and made $5k in 4 days and you can too! My On-The Fly Black Friday Sale That Paid Off Big-Time It all began when we decided to take a break from our usual Thanksgiving spent with family and instead headed to Las Vegas. Little did I know that this trip would tur…
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The Blogger Genius Podcast with Jillian Leslie
1
Scaling Your Business: From Overwhelm to Six-Figure Success
55:31
55:31
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In today's episode, I had the pleasure of interviewing AnneMarie Rose, a business coach for online entrepreneurs. AnneMarie specializes in helping women entrepreneurs scale their businesses to six figures. Before we get started, if you are ready to start selling digital products, we are going to be running an unbelievable Black Friday Special for M…
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The Blogger Genius Podcast with Jillian Leslie
1
How Can Lead Magnets Help Build Your Email List?
29:20
29:20
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I’m Jillian Leslie, your host at The Blogger Genius Podcast. Today I’m excited to share Part 2 of my conversation with business coach, Joyce Layman. If you haven't listened to Part 1, about growing your traffic with GIFs, I recommend it. In Part 2 we talk about the importance of social media to attract new people to you, and the effectiveness of le…
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The Blogger Genius Podcast with Jillian Leslie
1
What Is This Secret Strategy to Drive Traffic and Increase Visibility?
34:17
34:17
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Today, I'm excited to share with you an insightful conversation I had with Joyce Layman, a seasoned business coach. The interview is so rich in content I've decided to split it into two parts. The Power of GIFs in Exposure and Traffic Our conversation took an interesting turn when Joyce introduced the concept of using GIFs to increase visibility, d…
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The Social Standard Podcast
1
Corrina Owens: The Role of Evangelism in B2B Marketing
40:38
40:38
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Corrina Owens, Chief Brand Evangelist at Purple Cork, joins me to discuss: -The Role of Evangelism in B2B Marketing - How to Find an Evangelist for Your Business - Evangelism at SMBs vs Enterprise - Internal vs External Evangelists Find Corrina Owens on LinkedIn: https://www.linkedin.com/in/corrina-owens/ Find Jess Phillips on LinkedIn https://www.…
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The Blogger Genius Podcast with Jillian Leslie
1
#300: Unlock Success: He Makes $10k/Month Selling Online Cooking Classes
41:57
41:57
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In this episode of The Blogger Genius Podcast, I interview chef and food blogger, Adam Sobel, from the blog Cinnamon Snail. We discuss how Adam monetizes his blog mostly through selling online cooking classes and a successful cooking class membership program. Adam shares insights on video production, promotion, and using Facebook ads to drive traff…
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The Blogger Genius Podcast with Jillian Leslie
1
Skyrocket Your Income: The Blogger's Guide to Cutting-Edge Email Marketing
57:30
57:30
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In today's episode, I'm interviewing Kyle Stout, an email marketing expert. We had an interesting discussion about the challenges of selling digital products, the power of email marketing, and the importance of having a creative mindset. We address the misconception that email marketing is not a sexy or an effective sales channel. Contrary to this …
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The Social Standard Podcast
1
Robert Jones: Edutainment & Emotion-Based Marketing in B2B
41:19
41:19
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Robert Jones, Lead Creative of RevPartners is known on LinkedIn for his paradies, music videos & comedic approach to B2B marketing. He has successfully leveraged his entertaining content to generate leads & close business for his company and on today's podcast, he tells us the secrets behind his success. Find Robert Jones on LinkedIn https://www.li…
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The Blogger Genius Podcast with Jillian Leslie
1
Secret Truths About Selling – Part 4 (Why Your Customer Journey Is SO Important)
21:53
21:53
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In today’s episode of The Blogger Genius Podcast, I’m excited to share with you Part 4 in my series on selling on the importance of mapping out your customer journey as bloggers and online entrepreneurs. If you missed Part 1, Part 2, and Part 3, you can hear them here. Part 1 – Why Selling is So Uncomfortable? Part 2 – Insider Tips on 6 Best Ways t…
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The Blogger Genius Podcast with Jillian Leslie
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Secret Truths About Selling - Part 3 (Unlocking the Psychology of Selling)
13:38
13:38
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In today's episode of The Blogger Genius Podcast, I'm excited to share with you some insights from Part 3 in my series on selling. If you missed Part 1 and Part 2, you can hear them here. Part 1 - Why Selling is So Uncomfortable? Part 2 - Insider Tips on 6 Best Ways to Sell Today I delve into how to use psychology to sell. I also share how I use th…
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The Social Standard Podcast
1
Nick Bennett: Driving $2M in Pipeline as a B2B Influencer, Best Social Platforms for B2B & more.
47:45
47:45
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Find Nick Bennett on LinkedIn https://www.linkedin.com/in/nickbennett1/ Find Jess Phillips on LinkedIn https://www.linkedin.com/in/jessica-n-phillips/ Follow The Social Standard on LinkedIn https://www.linkedin.com/company/the-social-standard/mycompany/?viewAsMember=trueBy The Social Standard
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The Social Standard Podcast
1
Santina Rizzi: Crafting viral Tiktok content with tropes, sounds & pop culture.
53:22
53:22
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Find Santian on LinkedIn https://www.linkedin.com/in/santina-rizzi-6179a3153/, tiktok: https://www.tiktok.com/@sanrizzle, and Dr. Miami: https://www.tiktok.com/@therealdrmiami Find Jess Phillips on LinkedIn https://www.linkedin.com/in/jessica-n-phillips/ Follow The Social Standard on LinkedIn https://www.linkedin.com/company/the-social-standard/myc…
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The Blogger Genius Podcast with Jillian Leslie
1
Secret Truths About Selling - Part 2 (Insider Tips on 6 Best Ways to Sell)
19:57
19:57
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Jillian Leslie, host of The Blogger Genius Podcast, is excited to share the second part of her series on selling. If you haven't yet, first listen to Part 1 - Why Selling Is So Uncomfortable! In today's episode, Jillian explores six key tactics and platforms that can help bloggers, creators, and online entrepreneurs make sales and expand their onli…
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The Social Standard Podcast
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Bri Reynolds: Finding the Right Social Media Manager, Social Media's Biz Dev Ecosystem & Threads
1:02:28
1:02:28
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As the Social Media Manager for Lyft, Bri shares her insights 1) How to find the right social media manager for your brand, 2) Insights you can & should be getting from your social team to grow your business and 3) What her Thread's launch was like for Lyft And a whole lot more! Find Bri Reynolds on LinkedIn https://www.linkedin.com/in/briannapreyn…
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The Blogger Genius Podcast with Jillian Leslie
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Secret Truths About Selling - Part 1 (Why Is It So Uncomfortable?)
14:53
14:53
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Jillian Leslie uncovers the secret truths about selling, and why it's so uncomfortable for most of us. Jillian talks about how selling is a skill that everyone engages in whether we realize it or not. She shares that we are always selling, even if it's not for money. Any time we try to influence someone's behavior, we are selling. Jillian's Four-Pa…
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The Social Standard Podcast
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Justin Oberman: 5 Fascinating Mid-1900s Advertising Tales That Shaped Modern Influencer Marketing
41:00
41:00
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Advertising guru, Justin Oberman and I discuss the history of advertising and it's impact on modern day influencer marketing and social media platforms. What Betty Crocker's "Add Two Eggs" Campaign can tell us about Alogrithms How Interactive Marketing Saved The Grand Canyon Pianos In Every Household? B2B Influencers impact on this strategy A Ski L…
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The Blogger Genius Podcast with Jillian Leslie
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Unlock the Strategy: $1.5k in First Month from Ebooks & Workshops
1:01:40
1:01:40
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In today's episode of The Blogger Genius Podcast, Jillian Leslie digs into the fascinating story of gluten-free sourdough baker and food blogger, Natasha Levai, creator of Natasha's Home, on how she made $1.5k in her first month selling ebooks and workshops. The Power of Digital Products Before diving dive into Natasha's story, Jillian want to shar…
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Today, I'm welcoming guest, Andrea Liebross, business coach and host of the "Time to Level Up" podcast, onto the show. We discuss the challenges of building a business, overcoming self-doubt, and navigating the "messy middle" of entrepreneurship. Andrea shares her method called "schedule-plan-do" and emphasizes the importance of addressing underlyi…
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The Blogger Genius Podcast with Jillian Leslie
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Why Hosting a Paid Workshop Is a Great Way to Make Extra Cash
17:28
17:28
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HToday, I'm excited to share some insights on a topic that's been gaining traction lately - hosting paid workshops to make extra cash. I'll also share our tool that simplifies the process of selling digital products, including workshops called MiloTreeCart. So, let's dive in! Show Notes: MiloTreeCart Personality Quiz: What Digital Product Should I …
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The Social Standard Podcast
1
Lia Haberman: The evolution of social media casting, Company-sponsored personal branding & Podcast MCNs
1:10:03
1:10:03
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Lia Haberman is a well known voice in the creator economy where she writes ICYMI, a weekly newsletter about trends in the space and is also an instructor at UCLA's extension school where she teach students about the creator economy & influencer marketing. Jake Siedler the VP of Accounts at The Social Standard also joins us to lend his POV. We discu…
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The Social Standard Podcast
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Kate Winick: How to run social strategy for a growth brand pre, during & post pandemic; Peloton's Instructor to Creator pipeline & How to cast talent for your brand's social channels
1:13:37
1:13:37
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We explore lessons from Kate's 5 year run at leading social for Peloton during a high growth time and a pandemic. Including The Sex & The City debacle How they supported their instructors as the faces of the brand as they rose to fame (great learnings for companies looking to support employees' personal brands) How to hire creators as the face of y…
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In this week's episode of The Blogger Genius Podcast, I'm interviewing Michelle Marks, a business coach who specializes in helping women run businesses from home. We talk about how easy it is to come up with a digital product idea and I challenge her to come up with one during the interview in real time. The Power of MiloTreeCart Before diving into…
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The Blogger Genius Podcast with Jillian Leslie
1
5 Tips to Get Out of Your Own Way and Sell with Joy
10:30
10:30
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In today's episode, I delved into a topic that many people find uncomfortable - selling your own products and services. The Fear of Selling Firstly, let's address the elephant in the room - the fear and anxiety that often accompany the selling process. It's not uncommon to feel this way, but it's crucial to understand that selling is not a reflecti…
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The Social Standard Podcast
1
James Creech: B2B Influencers Monetization, Twitter's Role in B2B & Personal Branding
1:05:42
1:05:42
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James Creech is a well known voice in the creator economy, SVP of Strategy at Brandwatch, Advisor to VidCon & 3x entrepreneur. And rising B2B influencers. We delve into the unique was he sees B2B influencers monetizing, what Twitter's new role is in B2B marketing and why personal branding is so important. Follow James on LinkedIn: https://www.linke…
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The Social Standard Podcast
1
Phil Ranta On: A B2B Influencer Saving His Company, How LinkedIn Is Replacing Networking and the Impact of AI on Influencer Marketing
38:07
38:07
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Phil Ranta is has built his career on supporting the creator economy & influencers through his time at FullScreen, Facebook Gaming and now as COO of We Are Verified. His digital experience has lead him to become a Top Voice on LinkedIn. We tap that experience in this podcast to better understand what is happening in the B2B influencer world. We dis…
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The Blogger Genius Podcast with Jillian Leslie
1
Mastering Pinterest in 2023: Secrets from a Pinterest Expert (Rebroadcast)
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Today, I'm thrilled to share some this podcast episode rebroadcast with my friend and Pinterest expert, Kate Ahl. We discussed the evolving landscape of Pinterest, its impact on bloggers and entrepreneurs, and how to leverage it effectively for your business. My Journey as a Blogger and Entrepreneur Before we dive into the details of our discussion…
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In this episode of The Blogger Genius Podcast, I welcome back social media expert, Lauren Litt, to discuss Threads, a social media platform connected to Instagram but operating as a separate app, and whether it's worth your time. Threads has been creating quite a buzz in the social media world. Lauren, who is bullish on its potential, believes that…
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The Blogger Genius Podcast with Jillian Leslie
1
The Secret Sauce to Food Blogging Success: SEO and AI
53:08
53:08
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Today on the show, I'm excited to share some insights from a recent episode where I had the pleasure of speaking with Marley Braunlich, a rising food blogger from Baked Abundance. In this podcast episode, I provide updates on my own ventures and shares insights from a recent conversation with a successful food blogger. Marley and I discuss topics s…
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The Blogger Genius Podcast with Jillian Leslie
1
Crush Social Media Anxiety and Build a Thriving Online Presence
52:56
52:56
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I am thrilled to introduce you to social media coach, Lauren Litt. Together, we explore the secrets to crushing social media anxiety so you can show up authentically and effectively on social media and build a thriving online presence. We emphasize the power of personal connection and the importance of tailoring experiences for your audience. We al…
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The Blogger Genius Podcast with Jillian Leslie
1
How to Avoid These 10 Digital Product Mistakes (Rebroadcast)
27:58
27:58
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Join me today for a solo episode rebroadcast where I delve into the world of bloggers and their journey in creating and selling digital products. It's time to unlock the secrets to monetizing effortlessly in 2023, utilizing amazing tools such as Canva, Zoom, and ChatGPT. However, let's not overlook the potential stumbling blocks along the way. In t…
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The Blogger Genius Podcast with Jillian Leslie
1
The 13 Superpowers of the Most Successful Entrepreneurs
22:11
22:11
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Feel overwhelmed by the myths and misconceptions surrounding online business and blogging? If you're dreaming of building a successful online business, I'm disussing the 13 superpower traits that are essential for success. I emphasize the importance of embracing discomfort, messiness, and failure. As an entrepreneur, I share my personal experiences…
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The Blogger Genius Podcast with Jillian Leslie
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From College Dropout to $2 Mil Digital Product Biz
48:18
48:18
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48:18
In this episode of The Blogger Genius Podcast, I'm interviewing digital product expert Molly Keyser, who helps people create passive income with digital products. We talk about her journey from dropping out of college to starting her photography business and ultimately creating successful digital products. Molly emphasizes the importance of solving…
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The Blogger Genius Podcast with Jillian Leslie
1
How to Build a Successful Influencer Brand
51:15
51:15
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In this episode, I had the pleasure of interviewing KariAnne Wood, the creator of Thistlewood Farms, a creative lifestyle blog. We talked about her inspiring weight loss journey and how she became a successful fashion influencer. We also delved into the world of affiliate marketing and selling digital products. KariAnne shared some valuable insight…
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The Blogger Genius Podcast with Jillian Leslie
1
How Will AI Impact Blogging, Traffic, and Ad Revenue?
52:17
52:17
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In this episode, I had the pleasure of interviewing John Clyman, the Executive VP of Engineering at Raptive (formerly known as AdThrive). We had a fascinating conversation about the impact of AI on blogging, traffic, and ad revenue. We delved into the potential benefits and risks of AI, and how it can help bloggers create better content and reach a…
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The Blogger Genius Podcast with Jillian Leslie
1
Writing An Ebook Is Easier Than You Think: Step-By-Step Guide
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Welcome to the latest episode of The Blogger Genius Podcast! I'm your host, Jillian Leslie, and today I'm going to be talking about the amazing benefits of creating and selling ebooks using ChatGPT. If you're looking to create an ebook, I've got you covered. In this episode, I'll be providing you with a roadmap for creating an ebook that will help …
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The Blogger Genius Podcast with Jillian Leslie
1
Starting a Paid Membership is Easier than You Think: Step-by-Step Guide
35:38
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In this solo episode of The Blogger Genius Podcast, I share how to start an easy paid membership for your online business. I discuss the benefits of having a paid membership, how to set one up, and the necessary tech you need. I emphasize that you do not have to be an "expert" to start a paid membership, and suggest using platforms that people are …
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The Blogger Genius Podcast with Jillian Leslie
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Get Paid What You're Worth and Grow a 6-Figure Biz
46:36
46:36
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In this episode of The Blogger Genius Podcast, I'm interviewing Kathleen Celmins coach and creator of The Well Paid Expert, about how to get paid what you're worth and grow a 6-figure business by selling high-ticket digital products and services. We discuss the importance of diversifying your income streams and leaning into your expertise to future…
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The Blogger Genius Podcast with Jillian Leslie
1
The Wild West of AI in Affiliate Marketing
51:46
51:46
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In this episode of the Blogger Genius podcast, I interview Jeannine Crooks, an affiliate marketing expert from Awin. This is Jeannine's third appearance on the show. We discuss the impact of AI on blogging, the importance of being an expert in your niche, and easy-to-implement strategies for promoting affiliate products. Jeannine emphasizes the imp…
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The Blogger Genius Podcast with Jillian Leslie
1
Harnessing Virtual Summits to Grow Your Brand and Profit
40:48
40:48
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In this episode of the Blogger Genius Podcast, my guest this week is online entrepreneur, Destini Copp. We delve into the world of entrepreneurship and digital products. Destini has started three different businesses, including one that helps people create and sell online courses. In the episode shares her journey and insights with me. We discuss t…
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The Blogger Genius Podcast with Jillian Leslie
1
Monetize Your Passion through a Successful Membership
43:38
43:38
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In this episode of the Blogger Genius Podcast, host Jillian Leslie, interviews Summer Hammons, the founder of Hammons Nest, a crafting blog, on how she started her successful membership. Summer shares her journey of starting as an activities and marketing director at an assisted living facility, opening a brick-and-mortar store, and transitioning t…
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In this episode of the Blogger Genius Podcast, Jillian Leslie interviews Steve Wiideman about the impact of AI, especially for bloggers and content creators who rely on SEO for traffic. They discuss the use of large language models like Chat GPT and BARD, and how they can affect search rankings and content creation. They also talk about the potenti…
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The Blogger Genius Podcast with Jillian Leslie
1
The Blogging Battle: Authenticity vs. Automation
13:40
13:40
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In this solo episode, I discusses the impact of AI on businesses, particularly bloggers, and how to adapt to the changing landscape. I emphasize the importance of "realness" in the age of AI and advise bloggers to focus on micro-niches and building a closer relationship with their audience. I share what the the top three most lucrative digital prod…
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The Blogger Genius Podcast with Jillian Leslie
1
The Future of Blogging: AI, Email Marketing, and Legal Compliance
45:19
45:19
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45:19
In this episode of the Blogger Genius podcast, I interview Elizabeth Stapleton, a lawyer and blogger who helps bloggers stay compliant with the legal issues of running an online business. We discuss the trends we have observed in the blogging world, including the shift towards AI-generated content and the importance of real content and authenticity…
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The Blogger Genius Podcast with Jillian Leslie
1
How to Write An Ebook at Lightning Speed with ChatGPT
16:13
16:13
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If you've dreamed of making passive income by selling an ebook, but haven't had the time, or known exactly what to write about, this episode is for you! In my newest podcast episode, I show you how to use ChatGPT to come up with an ebook idea people will buy and write the whole thing at lightning speed. And the best part? I've done it myself, and i…
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The Blogger Genius Podcast with Jillian Leslie
1
The Top Secret Way to Create Digital Products
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38:41
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One of the most popular ways to make money online as a blogger is by selling digital downloads like ebooks, planners, or printables. But what are the secrets for doing this with ease? I had the pleasure of interviewing digital product coach, Cait Blakley, for the podcast. She is a successful digital product creator, teacher, and entrepreneur. Cait …
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I promise you are not alone if you feel like your life as a mom, wife, and entrepreneur can get a little out of control. This is why I invited Rebekah Lara on the podcast. She helps mompreneurs manage their busy lives and calm the chaos with organizational systems, goal setting, and mindset hacks. In this episode, we talk about: What it’s like when…
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The Blogger Genius Podcast with Jillian Leslie
1
What's Next for Food Bloggers? Trends to Watch in 2023
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What’s happening in the world of food blogging right now? How are food bloggers making money? And where are the challenges? I’ve got Megan Porta, food blogger at Pip & Ebby and Eat Blog Talk podcast host, on the show today to share all the trends she’s seeing. In this episode, we talk about: If you want to know what to expect as a food blogger in t…
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