show episodes
 
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Kasim Aslam. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a ...
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Welcome! I'm Jillian Leslie, host of The Blogger Genius Podcast and founder of MiloTree.com & CatchMyParty.com, online business thought leader, and Stanford MBA. In each episode, I interview other successful bloggers, online entrepreneurs, and online business experts to talk about what's working NOW in the digital space. If you're a blogger or an entrepreneur, you'll definitely want to learn how to implement these newest strategies! I break it down. I'm not afraid to ask hard questions. Real ...
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The Go-To Podcast for Creative Entrepreneurs Who Want to Grow an Online Following & Income! Hey, Hey my creative friend ~ Welcome to Creatives on Fire! Are you oh so tired of the constant struggle to keep up on social media? Do you ever stay awake at night wondering how to make more money and grow your audience without the constant hustle? Do you wish you had more time to actually be creative? Well, hey, I’m Melanie Ferguson, a creative business coach, and multi-six-figure online creative bu ...
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For business owners who don't want to jump up and down on social media all day, nor get their picture taken next to Lamborghinis just to update their profile picture. For business owners who still want to grow their business by using proven strategies and not working overtime every day. The 'CraigMarty.com Podcast' is for you. Tune in to hear more about who I am and what I stand for in the first few episodes. Connect with me here: https://craigmarty.com and https://facebook.com/mrcraigmarty
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Looking to get on the social media marketing fast track? The Casual Fridays Podcast is your go-to podcast for what's working today in digital and social media marketing. Each week, Tyler Anderson gets up close and personal with top brands and leading experts to discuss the latest in social media, content marketing, and more. Discover what's working and what's not working across Facebook Marketing, Instagram Marketing, YouTube Marketing, and more. Learn actionable strategies and tactics that ...
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show series
 
In Part 2 of our engaging series with Jackie Kearn and David Clayton from "The Folding Towels Podcast," we delve into the heart of their career transitions to massage therapy. This episode, "Embracing New Paths," uncovers the emotional and practical aspects of their journey from conventional careers to the world of therapeutic healing. Hear how the…
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Hello everyone, I'm your host, Jillian, and today I interviewing copywriter, Samantha Burmeister. We're talking about the importance of effective messaging to set yourself apart from the competition as a blogger in 2024. The Potential of Digital Products and Services In the podcast, I also introduce the concept of pivoting to selling digital produc…
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Welcome Lesli Peterson, a blogging mastermind from Denver. With 14 years of blogging experience, Lesli shares golden nuggets about making significant income through SEO and email marketing. Thanks for listening! I'd love to continue this conversation over on the Facebook Page or on Instagram. Talk to you soon! https://creativesonfirepodcast.com/epi…
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Ralph and Kasim dive into the provocative topic of the declining relevance of traditional digital marketing agencies. They explore how the rise of new technologies and changing market dynamics are rendering old agency models obsolete. The conversation spans the impact of AI and client-centric approaches, challenging agencies to evolve or risk extin…
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In this episode of Perpetual Traffic, we are digging deep into the archive for crucial marketing strategies for the digital age. These nuggets revolve around essential topics like the intricacies of selecting the right marketing or advertising agency, understanding and leveraging Customer Acquisition Cost and Customer Lifetime Value, and the emergi…
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In this episode, we're excited to feature David Clayton and Jackie Kearn from "The Folding Towels Podcast." David, with his vast knowledge in planning, and Jackie, known for her drive and enthusiasm, share insights from their Adelaide-based massage therapy experiences. Discover how their podcast was born from a casual chat to a significant platform…
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I'm Jillian, your host, and today I'm excited to share with you an insightful conversation I had with SEO expert, Casey Markee. We delved into the recent Google updates, their impact on bloggers, how AI is changing blogging and what the future might look like as 3rd-party cookies get phased out, and how to position yourself for success in 2024. The…
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Hey, you guys! My 2024 planner for content creators is here. If you haven't grabbed yours yet, visit Creatives on Fire Content Planner to find all the information and purchase to it on Amazon. Thanks for listening! I'd love to continue this conversation over in the Facebook Group or on Instagram. Talk to you soon! https://creativesonfirepodcast.com…
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We explore the under-the-radar capabilities of Meta's LeadCenter, a powerful yet often overlooked tool within BusinessSuite. Our expert guest, Lauren Petrullo, guides us through the intricacies of LeadCenter, shedding light on its potential to revolutionize lead management and efficiency for businesses. We dive into practical strategies for utilizi…
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Ralph and Kasim engage in a witty and insightful discussion with marketing expert Lauren Petrullo. They delve into the evolving world of AI in business, emphasizing the importance of a disciplined approach to new technologies. They discuss the strategic use of Meta lead forms, exploring their customization capabilities and direct CRM integration. A…
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In this captivating episode, our host James sits down with Jenny Sheridan, a renowned expert in aromatherapy. Jenny shares her rich journey, from running her training centre to teaching online, and dives deep into the nuances of aromatherapy and essential oils. She offers invaluable tips for massage therapists on integrating aromatherapy safely and…
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In today's podcast, I decided to record a new guided meditation for Thanksgiving. As the world feels like it's spinning faster and faster, I see the need in my own life to appreciate the small pleasures, reflect on my own blessings, and extend gratitude towards myself and others. I hope this meditation helps you do the same. I've posted the transcr…
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In the latest episode of the "Creatives on Fire" podcast, we welcome special guest Danielle Stringer, a dedicated homeschooling mom of three boys who turned her passion for hand-lettering and wood signs into a successful creative business called Imperfect Dust. Her artwork is now proudly featured in major retail stores like Kirkland's, TJ Maxx, and…
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Ralph joins forces with John Moran, a visionary in the realm of Google Ads, to unravel some of the most effective and groundbreaking strategies for lead acquisition and sales enhancement. John, with his deep expertise and innovative approach, shares invaluable insights on utilizing Google Ads to not only acquire more customers but also to achieve l…
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Ralph and Kasim, dissect a case study in the legal services niche, demonstrating how strategic advertising can significantly lower CPAs and boost conversions. They explore the symbiotic relationship between Google and Meta, offering insights on leveraging this dynamic for maximum impact. Whether you're in e-commerce or personal injury law, this epi…
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Join us as we sit down with leasing guru Kelly Cunningham from Your Leasing Co., bringing over 25 years of expertise to the table. Kelly dives into the critical aspects of commercial leasing that many business owners overlook, sharing valuable insights on negotiation tactics that can save you money and enhance your business operations. Whether you'…
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In today's episode, I'm sharing how I stumbled into success offering a Black Friday sale and made $5k in 4 days and you can too! My On-The Fly Black Friday Sale That Paid Off Big-Time It all began when we decided to take a break from our usual Thanksgiving spent with family and instead headed to Las Vegas. Little did I know that this trip would tur…
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As we approach the holiday season, it's easy for things to get chaotic, especially for us creative business owners. Without a plan, it's all too common for our well-intentioned ideas to slip through the cracks. But remember, "if you fail to plan, you plan to fail." In this episode, we'll explore the importance of planning and a simple yet effective…
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Ralph and Kasim are joined by Evan Wolf. We dive into the dynamic world of Reddit, exploring its unique potential as a platform for community engagement and commercial success. Evan Wolf, sheds light on the intricacies of Reddit's communities, the role of moderators, and effective advertising strategies. We discuss the untapped opportunities Reddit…
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Step into the arena of Google Ads mastery where Black Friday success is not just hoped for, but engineered. Uncover the power of DemandGen campaigns and their unparalleled targeting capabilities, and grasp the indispensable role of third-party attribution software in sharpening your campaign's effectiveness. Learn the art of priming your asset grou…
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Join us as we delve into the often-misunderstood realm of the 'C' word with the wonderful Amy Tyler from the Institute of Oncology Massage. In this revealing episode, we shed light on the myths and realities surrounding cancer care in the world of therapy. In a candid discussion, Amy addresses the most pressing concerns that therapists often face w…
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In today's episode, I had the pleasure of interviewing AnneMarie Rose, a business coach for online entrepreneurs. AnneMarie specializes in helping women entrepreneurs scale their businesses to six figures. Before we get started, if you are ready to start selling digital products, we are going to be running an unbelievable Black Friday Special for M…
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Have you ever dreamt of transitioning from a conventional job to a life of creative entrepreneurship? In this latest episode of "Creatives on Fire," I want to introduce you to Sara McDaniel, a remarkable creative business owner with a unique journey. Sara's story will inspire you to pursue your dreams and take bold steps toward your creative busine…
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Jason Swenk dives into the art of making an agency attractive to potential buyers, discussing the intricacies of client transferability and the often-overlooked details of earn-outs. He shares invaluable advice on enhancing your agency's value, from distinguishing your business as a market maker to understanding and automating key performance indic…
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We dive into the tactical side of digital marketing, sharing valuable insights and actionable tips. From the nuances of tracking offline conversions to the debate of lifetime versus daily ad budgets, our team of media buyers uncover the strategies that are moving the needle in today's fast-paced digital landscape. We also explore the power of conte…
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🎄 The Health Leader Co. Christmas Special! 🎄 Join us for a festive treat as we dive deep into the merry season of joy, relaxation, and rejuvenation. Your host, Elicia, along with their lively 'elves'—James and Christine—chat about the hustle and bustle leading up to December and how to sail smoothly through it. Curious about boosting your gift vouc…
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I’m Jillian Leslie, your host at The Blogger Genius Podcast. Today I’m excited to share Part 2 of my conversation with business coach, Joyce Layman. If you haven't listened to Part 1, about growing your traffic with GIFs, I recommend it. In Part 2 we talk about the importance of social media to attract new people to you, and the effectiveness of le…
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Decision-making in your creative business doesn't have to be scary! In fact, it creates quite the opposite effect. Let's dive into three key aspects of effective decision-making. Thanks for listening! I'd love to continue this conversation over in the Facebook Group or on Instagram. Talk to you soon! https://creativesonfirepodcast.com/episode115 Li…
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Ralph and Ian Garlic dive into the intricacies of content creation in the digital age, exploring the delicate balance between algorithmic demands and authentic storytelling. He shares his insights on leveraging customer stories to climb the ranks, the enduring power of video content, and the nuances of marketing in the B2B landscape. We dissect the…
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Ralph and Kasim delve deep into the intricacies of business, from the art of evaluating copy to the power of surrounding oneself with the right minds. They share invaluable insights, including a game-changing method for assessing ideas and the potential pitfalls that can cost millions. As we navigate through real-life experiences, strategies, and r…
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Today, I'm excited to share with you an insightful conversation I had with Joyce Layman, a seasoned business coach. The interview is so rich in content I've decided to split it into two parts. The Power of GIFs in Exposure and Traffic Our conversation took an interesting turn when Joyce introduced the concept of using GIFs to increase visibility, d…
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In this heartfelt episode, dive into the transformative journey of Lexi Lopez, a lymphatic drainage specialist based in Florida. From her beginnings as a biological researcher to discovering the intricate connections between the mind, emotions, and body health, Alexi shares her personal experiences that shaped her life and career. This episode offe…
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Imagine having a source of passive income, almost as close to passive as it gets. Amazon Shoppable videos can help you achieve this dream. In this episode, we dive into Fluencer Fruit, an amazing tool that can accelerate your Amazon income created by Liz Saunders. Thanks for listening! I'd love to continue this conversation over in the Facebook Gro…
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We dive deep into the transformative world of digital advertising, from the explosive potential of Reels to the art of creating 'tentpole moments' akin to Super Bowl ads. Ralph and Kasim discuss the landscape of branding, emphasizing the importance of micro moments and the long game strategy. With insights into Meta's vision for video advertising a…
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Ralph and Kasim dig deep into the evolving landscape of marketing, emphasizing the importance of confidence in core assumptions, messaging, and targeting. With references to iconic figures like Don Draper, the discussion revolves around the paradigm shift from performance-based marketing to brand building, especially in platforms like Meta. They al…
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Delve into the captivating world of elite sports massage therapy with Vince, a seasoned therapist who's worked from Canberra's local football fields to the grand stages of the Olympics. In this episode, Vince shares tales from his tenure at the Australian Institute of Sport, the thrill of the Women's World Cup, and the nuances of aiding match offic…
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