67. Generating Amazing Referrals w/ Stacey Brown Randall
Manage episode 304979042 series 2889302
By John Strohmeyer. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
How much do you earn every year from referrals? What if you could dramatically increase that number with some simple steps? Our guest this week is Stacey Brown Randall, Referral Ninja Master, and creator of the Referrals Without Asking strategy. Her program is designed to generate referrals without asking, without manipulation or feeling inauthentic. We discuss the finer points of this strategy, and how to make a consistent and easy process for us, our clients, and our referral sources. We define and differentiate terms like "referral" vs "word of mouth buzz" vs "introduction" vs "warm lead" - and why your response to each should be different. Referral clients are vetted, easier to close, and have that transfer of trust from the referral source, so we should put extra effort into maintaining those referral relationships.
Find Stacey at https://www.staceybrownrandall.com/ or LinkedIn at https://www.linkedin.com/in/staceybrandall
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